The Seller Process Podcast

Join Gianmarco Meli with Kris McCauley to talk about the best process to find wholesale suppliers and open accounts with them to secure a new stream of profitable products. Kris is a seven-figure Amazon business owner and the founder of the nonprofit Pawareness Podcast. He shows the steps he took in his business that successfully opened dozens of wholesale accounts smoothly and efficiently. Here’s...

Join Gianmarco Meli with Destaney Wishon to discuss the best practices and strategies to make the most out of Sponsored Brand Ads. Destaney is the co-founder and CEO of BetterAMS, an Amazon advertising agency. In this episode, she explains how to set brand-sponsored ads that perform better than other competitors. Here’s a breakdown of what to expect in this episode: - Characteristics of each type...

Join Gianmarco Meli with Reggie Young to discuss the SOP to create SOPs. Reggie is a seven-figure Amazon seller and digital marketing expert. He shares his knowledge on training VAs and teammates to help build and take care of the processes inside his company. Here’s a breakdown of what to expect in this episode: - Initial context about standard operating procedures (SOPs) - How to make a great vi...

Join Gianmarco Meli with Tyler Gregg to talk about using Google ads to drive massive traffic at a low cost per click to improve the ranking of Amazon listings. Tyler is the director of operations at Ampd, an ad automation toolkit that amplifies the results of your Google ad campaigns directed to Amazon. He explains how Google, when combined with Amazon, can help skyrocket your listings ranking. He...

Join Gianmarco Meli with Brian Johnson to talk about strategies and actionable tips to differentiate your brand effectively and stand out from the competition. Brian is a Texas-based advertising strategist, brand architect, and co-founder of CANOPY Management, an Amazon marketing, and management agency. He provides four steps to exponentially improve your listing attractiveness and outplay the com...

Join Gianmarco Meli with Ritu Java to discuss a four-level process of assessing the overall health of an Amazon advertising account. Ritu is the CEO and co-founder of PPC Ninja, a software and services company managing sponsored ads and DSP. She explains the process to understand which part of your ad account and campaigns needs more attention and which parts works well to help sellers make more i...

Join Gianmarco Meli with Gilad Freimann to discuss the 13 steps to search, vet, and hire great e-commerce virtual assistants (VAs).Gilad Freimann is the co-founder and CEO of VAA Philippines, a company specializing in VA services for Amazon sellers. He breaks down how they train VAs to do almost any job in Amazon and other services. Here’s a breakdown of what to expect in this episode: – VAA Phili...

Join Gianmarco Meli with Neil Twa to talk about product selection and profitability. Neil is the founder and CEO of Voltage Digital Marketing, a company that launches, operates, acquires, and represents some of the top 1-5% sellers on Amazon. He shares his blueprint to build the best long-term branding strategy to dominate the competition. Here’s a breakdown of what to expect in this episode: – Ho...

Join Gianmarco Meli with Dan Kleinman and Oded Farkash to talk about getting video reviews from TikTok brand ambassadors. Dan and Oded are the founders of Bambassadors, a company helping e-commerce brands harness the power of user-generated content to boost trust and sales. They share how brand ambassadors can provide fresh and authentic content to be used in marketing and social media. Here’s a b...

Join Gianmarco Meli with Michelle Smith to talk about advanced ranking techniques to set yourself up for Q4 success. Michelle is the CEO of Easybot and trains Amazon sellers to use chat marketing to win the competition. She shares tips on how to position your listings at the very best and dominate Q4 on Amazon. Here’s a breakdown of what to expect in this episode: - Three keyword strategies for Q4...

Join Gianmarco Meli with Mina Elias to discuss the step-by-step workflow to take your PPC advertising to the next level. Mina is the CEO of MMA Nutrition LLC and the founder of PPC University. He shares why it is crucial to understand the entire workflow and why it is set up the way it is. Here’s a breakdown of what to expect in this episode: - The first step to PPC campaign optimization - How to...

Join Gianmarco Meli with Meghla Bhardwaj to discuss finding suppliers in India as an alternative to sourcing from China. Meghla has over 20 years of experience in the Asia sourcing industry. She shares why India should be considered as a sourcing hub for Amazon sellers. Here’s a breakdown of what to expect in this episode: - Why consider India as a source of products for you private label - Where...

Join Gianmarco Meli with Amy Wees as they talk about military planning methods applied to business. Amy Wees is a former war planner of the US Air Force turned e-commerce seller. She lays out a simplified way of planning, military-style. Here’s a breakdown of what to expect in this episode: - What do people do wrong about planning, and how to master your planning skills - Set simple and achievable...

Join Gianmarco Meli with Joris Bryon as they talk about conversion rate optimization. Joris is the founder and CEO of Dexter.agency, a remote team of e-commerce, conversion optimization, and email marketing specialists. He shares their proprietary process to continuous revenue optimization. Here’s a breakdown of what to expect in this episode: - A common mistake in conversion rate optimization - T...

Join Gianmarco Meli with Adrienne Dorison as they talk about a powerful yet simple method to multiply efficiency and productivity: Time Tracking. Adrienne is the CEO and co-founder of Run Like Clockwork, along with Mike Michalowicz, bestselling author of the books "Clockwork" and "Profit First". She shares what time tracking is all about and how she and her team help CEOs desig...

Join Gianmarco Meli with Tony Boffa as they talk about an efficient point-based system to validate a product effectively before moving ahead with it. Tony is the co-founder of Bilzar, an Amazon and Walmart-approved service provider and consultant. He shares the validation system he created to check if a product can be a viable option for your next launch. Here’s a breakdown of what to expect from...

Join Gianmarco Meli with David Lang and Ryan Sherrard as they talk about how they set up and drag their launches for sustainable growth. David is a pilot while Ryan is a scientist, and together, they set up a business in e-commerce. Here’s a breakdown of what to expect in this episode: A launch process in three phases that starts before the product launch When to use the developed launch tracker i...

Join Gianmarco Meli with George Reid as they talk about the framework to help in effective prioritization and focus on the best direction to grow the business. George used to work at Amazon, but now he runs an Amazon consultancy firm that specializes in advertising and listing optimization. Here’s a breakdown of what to expect in this episode: Common mistakes Amazon sellers make when it comes to b...

Join Gianmarco Meli with John Cant as they talk about validating a product on Amazon Japan. John lived in Japan before and is also in the e-commerce industry. These factors led him to co-found Rising Sun Commerce to help other sellers sell their products to Amazon Japan and not limit it to the local market. Here’s a breakdown of what to expect in this episode: Why it is a good opportunity to consi...

The Seller Process Podcast is the first podcast designed for e-commerce sellers like you, ambitious entrepreneurs that aim to scale their business by improving their processes, creating more efficient systems, and building their team. Each episode will aim to present a specific step-by-step process or system that you’ll be able to implement right away in your online business, regardless of whether...