The School of Podcasting

In a recent story The Sun, she stated, ""I used to drink ten cups [of tea] a day with two sugars in each so I was on 20 sugars a day," she said. "Now I don't drink it and I have more energy than ever." She is also doing a bit more exercise, quit smoking, drinking, and eating better. So in the end, it's not a big surprise. She is eating better, and exercising more.  Today we also talk about Amy Whi...

Creative Ways to Get Your Advertisers to Promote Your Podcast Glenn made quite a splash when he was on the show earlier this year (it's the most shared episode on the site). 7:02 "Glenn the Geek" is America's Horse Husband and founder of the Horse Radio Network recently had a special holiday program where they streamed live for 12 hours. Here are some stats: 12 Hours Live20+ Hosts30 Scheduled Gues...

This week there was some buzz about Amy Schumer and her naked picture in the Pirelli Calendar.   Please note that I'm not saying she is ugly. I'm saying that we may not be as healthy as we think we are and by taking a naked selfy (or a smarter move may be a good hard look in a full length mirror) might be a bit of a wake up call.  What are your thoughts? Other Topics in this Episode How Hi Fat Foo...

Today I talk about losing 20 lbs and how its funny how your mind starts to try to talk you out of the strategy that is working. So when I start to think this way, I just say to myself, "Stick with the program, the program is working. Also mentioned on today's show.: Benefits of wlaking 30 minutes a day (source) My Diet is Better Than Yours Coming to About on 1/7 (source) Track your progress with a...

The Podcast That Has More Audience Participation Than Any Podcast I've Heard Rob Walch is the VP of Podcast relations, but he started off 11 years ago as the host of Podcast411. In 2007 he started the then Today in iPhone (later changed to Today in iOs to include the iPad) and Rob has more audience interaction than any podcast I've ever heard. Here are some things I noticed about his show. Rob men...

Increasing Your Podcast's Audience Engagement With Better Calls To Action We love our audience, and we want to connect. We want them to take steps to deepen their level of engagement. We want them to take actions. These often include: Subscribe, Rate & Review in iTunes Follow us on Social Media Join our Email List Buy products Shop At Amazon and that's just a few. Determining Your ONE Call To Acti...

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I've been talking about your podcast from TOP to Bottom over the last couple of weeks. Sometimes its good to go back to the basics and reexamine our shows. The first week we talked about Headlines (the title of your show notes), and I provided a free guide with tools to help you write better Blog Post Titles. Last week we talk about the importance of your introduction and how it is your first impr...

Last week we talked about the importance of headlines, and I gave you a free resource to help you make better headlines. Now in Podcasting you headline is your "Show Notes" title. You can get the free resources at www.schoolofpodcasting.com/headlines Your Podcast Introduction People are busy. We hear activity like a badge of honor. How are you ding Bob? BUSY! I'm backed up. I don't get to take lun...

We've all heard that phrase that without our health we have nothing.  We all work hard, we try to pay off our bills, we put off sleeping and put our body through hard situations with the goal of "getting ahead."  Dave Ramsey says that if we spend our money like nobody else, someday we will live like nobody else. Well this goes the same for our food. If we eat the way nobody else does (skipping fas...

This is an abbreviated list of headline samples from the book "Writing Riches" by one of my favorite authors and podcaster's Ray Edwards. If you buy his book, buy some paper and pencil along with it. This topic starts at 6:35 The How To Headline (how to write headlines that will bring you more downloads) The Testimonial headline (I wish I had found Dave Jackson sooner - I could've save a lot of mo...

I found an article on Yahoo that had a ton of information about Fast Food, why we eat it, and what is really in it. You can read the whole article here, but here are some key points. It's meant to be eaten fast (so you eat a ton of calories before you notice you're full). You don't have to chew it much (again, faster consumption) It doesn't age (as in 713 days later it looks the same - try that wi...

Any time my podcast can get in front of more people I'm happy. From what I've heard on the Feed Podcast where a Google Rep was interviewed here is what is what we think is going to happen.  Google will pull an episode and host it on their servers (but they won't be a media host) The reason for this is they have control and reliability (come some people do stupid things like put their files on a we...

I've been asked by some listeners to start some sort of crowdfunding through sites like Patreon.com. I wanted your opinion. If you have 30 seconds, I have a four question survey (4 question survey) that will help me decide. At my worst at the beginning of Audio I was 229 lbs. I joined program called "Slimgenics" on 8/10. I weighed 220.6 I was 33.1% body fat My chest was 44" My waist was 43.5" My r...

I'm going to be going over podcasting in the next few episodes. So many people think it starts with a microphone (which is a logical start), but it doesn't. It starts with an idea. It might be an idea that is fueled by a need. That need may be to help people. It may be to make them laugh, cry, think, grown, or inspire them. You want to connect with impact. This is where your podcast starts. It sta...

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Today we have a few tools to peak at. One allows you to record your podcast or go live, the other allows you to add your Blab.im sessions to your Wordpress website, Ray Edwards will teach you how to write better pages, and the last one allows you to book guests. Spreaker Studio For Windows and Mac Spreaker has been around a while, and if you are looking to do live streaming this is a great platfor...

See logicalloss.com/274 for full notes

Why I Switched from the Podcasts App to Overcast The last update from Apple broke their own software, and it left it there for at least a week. Never give your customers a chance to find an (alternative because they will). The creator of Overcast recently made it availabel for free (you can donate to help cover the cost $1 a month). Here are the features I love about it. If I share something I can...

Full short notes here

Got Feedback? Call 888-563-3228 and get your voice on the show. The top two things I heard from clients consists of: How do I increase interaction How do I grow my audience Increasing Interaction With Your Podcast Audience Show up. Do you best to create a consistent schedule. If you show up, then they will make you part of their routine. This isn't mandatory (Dan Carlin is awesome and put out an e...

See full show notes at www.logicalloss.com/272

Are you trying to start a podcast but you can't seem to come up with something that is entirely new? Today we talk about how there are very few items that are entirely new. The iPod was just an upgrade of the Discman. The Discman was just an upgrade of the Walkman. The Walkman was just an upgrade of the 8-track tape. Typical something original is really  a few items that are old that have been com...

I am down from 218.8 to 215.4 since our last episode. I'm still not eating burgers, or soda. I'm eating fruits and vegetables, and I'm trying new things (Asparagus is alot like broccoli). I also tgried Shrimp on the grill with no butter (just the grill taste) it was awesome.  For the most part I am not hungry, and my calories are way down. When I do get cravings I need to make sure to take invento...

I was lucky enough to get to hang out with Jeff Bradburry of the Teachercast network at Podcast MidAtlantic. Jeff is helping teachers utilize technology (like Podcasting) in the classroom. I first met Jeff on a Podcaster's Roundtable and was amazed as he is doing everything LIVE. The one thing that impresses me with Jeff is he truly understands his audience. These (in some cases) are people who ha...