David Jackson
The School of Podcasting
Founded in 2005 the School of Podcasting is one of the Internet's first sites on podcasting. Founder Dave Jackson is a leading expert on Podcasting and his snarky attitude and entertaining delivery has lead Dave to building a large and loyal following. He helps you massage your message, tackle the technology, and flatten the learning curve of podcasting. Over 1 million downloads can't be wrong!
Author
David Jackson
Category
Podcast website
Latest episode
Aug 28, 2023
Where to listen?
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Episodes
How Clay Groves the Fish Nerd Reeled in a Radio Job 02.12.2019 52:11
Clay Groves is one of the nicest guys on the planet. I always smile when I see him at an event. I know I'm going to be smiling and laughing soon. He is the host of Fish Nerds, and over the years when I saw him in person he would tell me a "Because of My podcast" Story and when I heard his last one, I said, "I need to have you come on the show and share these stories. In today's interview you will...
A New Strategy to Overcome the Scale 02.12.2019 23:52
Today I share a new strategy when it comes to weighing yourself. I've updated the weigh-in spreadsheet for the Logical Loser Support Group to use this strategy By adding a weekly average option it really is a red flag when you see your weekly average go down. You might also have a bad day (but have had a few good ones) and the week isn't as bad as you think. Stress and Weight Gain See article No...
How Triggers Come into Play with the Holidays 28.11.2019 28:43
Weight update. November 5th I am at 226. November 19th 225. Different Types of Food Triggers Behavior Chains start with triggers: Environmental Biological Mental Emotional Social Triggers Produce Thoughts Thoughts Lead to Actions Actions lead to consequences Consequences Physical Psychological Physiological Emotional This example is from Noom Mentioned in This Episode 5 Ways to Battle the Holi...
Tools To Clean Up Bad Audio 25.11.2019 43:26
Today we are talking about Plugins. Plugins are things you add to your audio editing software to make it better, more efficient, etc. The best way to avoid buying these (or using these) is to record good audio in the first place. That is not always an option (especially with interview shows with guests) so there is a company that has a bundle on sale 72% off and I put it through some tests. Please...
Celebrate All Victories 20.11.2019 16:56
Weight update. November 5th I am at 226. November 19th 225. Join the Healthy Wage Challenge https://hwage.co/1408044/ Lose 6% of your weight by February Controlling Your Attitude I've been pretty good on hitting my benchmarks: 10 glasses of water 7 hours of sleep 30-60 minutes of exercise 1900 calories. And yet.... Trust the process. Hang in there. Mentioned in this Episode Zero Fasting App...
Behind the Scenes of Podcast Advertising 18.11.2019 42:15
So many people jump to podcast advertising when they think of making money with their podcast. This may be partially due to listening to the radio which makes its money via advertising. About Heather Osgood She started her career in advertising sales and quickly learned the valuable lessons in what it meant to be a business owner. Additionally, she has served as a business coach to hundreds of sma...
Where Should I List My Podcast? 11.11.2019 44:30
In the same way that kids on Halloween want candy, podcasters want downloads. How much? MORE is the only answer. Should your list your show in (insert directory name)? Well, will it help you potentially grow your audience? Then the answer is yes. Yes, Stitcher and Luminary both run ads in between your episodes (and you get none of that revenue), but for me the potential of more listeners outweigh...
Healthy Wage Fitness Challenge 06.11.2019 22:32
Weight Update Last episode on October 19th I was 228.3. Today on November 5th I am at 226. How Do I See My Step Count on an Apple Watch? Press the button on the side and scroll down until you see "all Apps" and choose the activity app and then scroll down. Calibrating your Apple Watch While wearing your Apple Watch, go to a flat, open outdoor area that offers good GPS reception and clear skies. ...
8 Tools to Help You Generate Ideas For Your Podcast 04.11.2019 34:24
How do I come up with an idea for episodes? This show just celebrated 14 years in podcasting, and I would be lying if I said it was easy to come up with ideas for an episode every week. I will say this. There are some episodes that I feel are great, and I get no feedback on, and others that I feel I took out of the oven a little early and maybe were not quite ready to go to the public, and I get t...
The Biggest Regret From Starting a Podcast 28.10.2019 31:34
We har about the benefits of podcasting on this show, and I attempt to get people to start their podcast and often ask, "What is the worst thing that could happen?" I wanted to hear what was the worst thing that happened to you by starting a podcast, what was the biggest regret? The Positive Side of Podcasting Here are some of the things people have reported happening "Because of my podcast:" I wa...
Building Your Own Value Pyramid 21.10.2019 40:56
Today we are going to take the phrase "Value Proposition" which is typically used in business and apply it to podcast. In the past few months, I've attended a fair amount of conferences and I ask people about their podcast. In most cases, people explain their show and I can see if I want to listen or not (or decide if I'm their target audience). I want to identify what people feel is valuable, and...
Nordic Track S22i vs Paleton - Start Where You Are 19.10.2019 23:47
I've seen commercials for the Peloton bike and I was getting sucked in. I had some friends who were talking about how their apartment building has one, and they spoke about how these live classes were really addicting. I saw where you can get one for $59/month, but in digging around I found out that Peloton wasn't the only company providing this type of experience where you basically turn your hom...
The Magic of Podcasting - She Podcasts Live 2019 15.10.2019 37:04
I'm back from She Podcasts Live 2019 with some insights from an all women's podcast conference. It was great fun, great conversations and LOTS of laughs. Elise and Jess put on a great event, and everyone walked out with lots of actionable items to put into their podcast. 1:57 Because of My Podcast Jonathan Bloom from Weekly Awesome 3:00 Listeners WILL BINGE YOUR SHOW with Kimberly Sumpter from Sis...
Homework For Life - Storyworthy is a Book I Couldn't Stop Reading 07.10.2019 47:50
I have added a new book to my "Must Read" list if you are a podcaster. The first one was Platform: Get Noticed in a Noisy World by Michael Hyatt. Why? Because he talks about making WOW content. My second must-read book is Will It Fly?: How to Test Your Next Business Idea So You Don't Waste Your Time and Money by Patt Flynn. Why? Because it talks about making sure your product (or in this case a po...
Pressing Reset 02.10.2019 25:44
I'm Back! at 226.8 After writing a book, I'm back and up in my weight. I could cry and beat myself up, but I just looked at the calendar and said: "October 1st the day I turn this thing around." I reset some data in my apps, starting getting up a little earlier, walking a little more, paying attention to my water intake. I've even cleaned off my exercise bike as its fall in Ohio, and only a matter...
Help My Podcast is Stuck and Not Growing 30.09.2019 59:51
Should I Even Start a Podcast? Yes, and here is why. Americans spend over 60 billion dollars a year on diet books. Now you might say that is why people write books because people buy books - because each year more and more people are getting fat. How many people move to Los Angelas to become an actor or actress or to Nashville to be Musicians. You have your talent. You have your goals. You have yo...
Making the World a Better Place with Dr. Richard Shuster 23.09.2019 46:27
Dr. Richard Shuster did spend thousands of dollars on his equipment when he started. He used what he had, and moved forward. Little did he know his podcast would stop someone from taking their own life. Richard has a clear goal and focus of the show, and it is that focus that ensures his show resonates with his audience. I can't wait for you to hear his story. Sponsor: Focusrite 00:56 I got to pla...
8 Months Later Do I Still Like the Rodecaster Pro? 16.09.2019 27:41
In a previous episode, three podcasters shared their opinion on the Rodecaster pro. We all liked it but wanted some more PRO options. Today I give you an update. Because of My Podcast - I Got a Sponsor Brandon/StudeeoB of the Beats to Inspire has received his first sponsor from a music-related software company. These included The ability to record separate tracks (both the computer and the SD card...
Here is Something Great, But First, THIS.... 09.09.2019 47:08
You have a great guest or you have a great story, and instead of getting to the thing that will inspire your audience to share your episode, you go to something else. This may be some sort of housekeeping or minor information that could easily be moved to later in the episode. You NEED to hook your listeners at the beginning of your show. Because of My Podcast: I'm a Cover Girl 01:19 Danielle Dail...
What is the International Podcast Association? 02.09.2019 36:07
The International Podcast Association was launched at Podcast Movement 2019. Today I talk with two members of the executive board Liz Covart of Ben Franklin's World and Glenn Hebert from the Horse Radio Network. Because of Our Podcast - We Lost 100 lbs 1:11 Emily Prokop and John Jominzu of the Hate to Weight Podcast announced on a recent episode that together they have lost a combined weight of 10...
Finding What Works for You with Dan Rosado 02.09.2019 28:51
Today I am joined by who does the Big Fat Podcast Description: Having been overweight for most of his life, Daniel Rosado experiments with his diet and starts to lose weight. The struggles and successes are all documented here as well as interviews with health and fitness experts. If you are ready to take action and make changes to your health, the Big Fat Life Podcast is here to help. Follow him...
Why Do People Share Content? 26.08.2019 40:49
Two reasons people might share things are that they are interesting and that they are useful. Emotions also play into why people share items. When you have something in common with the host it can boost the chance of us sharing the content. Emotions such as laughter or anger. Marketing messages tend to focus on information. But many times information is not enough. They need something more. And th...
Podcast Movement 2019 Insights 19.08.2019 40:28
I was at Podcast Movement last week. I've attended all six Podcast Movement eventss and it's been a blast to watch it grow. This year the venue was HUGE and it was weird as the number of people also grew so it was hard to tell just how much bigger it was compared to the previous year. As always this is a class act all the way around. The checking procedure, swag, were all super professional. As a...
My Blood Pressure Motivates Me 19.08.2019 22:36
Weight Check-In 224.4 When I last recorded I was 224.4 and as of today, I'm at 224.3. Am I happy that I went down a tenth of a pound? Not really. If there was a silver lining, in my weight update its that I was traveling for a week where I was stuck eating hotel food. I did take one step in planning and took some Advocare Meal Replacements with me and drank those for breakfast and skipped my lunch...
Google Embraces Podcasting a Little Tighter 12.08.2019 36:38
Last week an announcement from Google stated that podcast episodes will now appear in Google Search Results: Starting today, when you’re searching for a podcast about a topic on Google, such as “podcasts about Awkwafina” or “Instant Pot recipe podcasts,” we’ll show you playable episodes in Search results alongside web pages, news, images and videos. We’ll surface these episodes based on Google’s u...
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