Donald C. Kelly

The Sales Evangelist

I believe in doing BIG THINGS! You should be earning 6 figures easily as a sales rep. But chances are you are not...yet! Sales is the most important department in every company but many sellers are never taught how to effectively sell, much less how to earn their way to high-income status. My own career limped along until a company I worked for invested in sales training to help me succeed. Immediately afterward, I closed a deal worth 4X what the company spent on me and saw hockey-stick improvement in my performance. So I started a podcast to “Evangelize” what was working. Today I interview th...

Author

Donald C. Kelly

Category

Business

Podcast website

thesalesevangelist.com

Latest episode

Jul 6, 2026

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Episodes

Use Contact Marketing to Break Through to Anyone | Stu Heinecke - 1817 05.08.2024

You want to speak with a company's high stakeholders but have no idea how to reach them. Prospecting is always a challenge for sellers, but it’s easier when you use this powerful sales technique that’ll get through to anyone.  In this episode, I chat with Stu Heinecke, a Wall Street Journal cartoonist, marketer, and author, about using contact marketing for prospecting.  Listen to the secrets he u...

Three Steps To Making The Perfect Cold Call | Wendy Weiss - 1816 02.08.2024

How can you gracefully sauté around the nay-sayers when making cold calls? You might have to learn from a ballerina to find out.  In this episode, I sit down with Wendy Weiss, the Queen of Cold Calling, to discuss the power of mastering the art of cold calling. Wendy shares her journey from ballerina to sales trainer and how the principles she learned in ballet class have transformed her approach...

How We Consistently Shatter Sales Target With A Lean Team | Anthony Nava - 1815 29.07.2024

In the sales world, the mantra "do more with less" often feels more like a challenge than a guiding principle. In this episode, I chat with Anthony Nava, Senior SDR Manager at Crunchbase.  With years of dedicated service and experience, Anthony reveals the innovative strategies that have helped his team thrive despite tight resources. Discover how Anthony's blend of empathy, tech-savviness, and st...

The "Close File" Still Works | Donald Kelly - 1814 26.07.2024

Understanding human psychology will always move your sales pipeline faster than the speed of lightning. In this episode, I share a simple trick that helped my podcasting company secure valuable appointments and generate significant revenue. Discover why the "Close File" method still works and how you can use it. Understanding Human Behavior One of sales's most fundamental and overlooked aspects is...

Two FBI Negotiation Tactics That Will Increase Your Close Rate | Chip Massey & Adele Gambardella - 1813 22.07.2024

Have you ever wondered how FBI agents can get suspects to tell them everything within seconds? Those tactics they’re using can be surprisingly practical in your sales game.  In this episode, I invite two exceptional guests, Adele Gambardella, and Chip Massey, to share their unique hybrid of sales wisdom drawn from their expansive backgrounds. Listen to discover forensic listening and effective con...

Three Things Winning Sellers Do Different Than Underperformers | Eric Hamilton - 1812 19.07.2024

What are three things you can do to become a top-performing seller? My guest, Eric Hamilton, will reveal the answer in this episode. He uncovers what sets top performers apart in the challenging world of sales. Also, you'll hear insights from his latest book, "The Sales Blueprint: What Winners Do Differently." Listen to gain actionable strategies to help you excel even in tough economic times. Eri...

How Enablement is Changing – and How You Don’t Get Left Behind | Shane Evans - 1811 15.07.2024

There’s a sales enablement evaluation going on. Are you ready for its changes?  In this episode, I chat with Shane Evans, the Chief Revenue Officer at Gong. Together, we explore the rapidly evolving world of sales enablement and its challenges. Discover actionable strategies to improve your sales performance and productivity. Guest Introduction: Shane Evans Shane Evans is the Chief Revenue Officer...

How to Win The Fight For Your Prospect's Attention | Alan Versteeg - 1810 12.07.2024

Capturing your prospects' attention is more challenging than ever, thanks to our distracting world. So, how do you cut through the noise and effectively engage with potential clients?  In this episode of The Sales Evangelist Podcast, I speak with Alan Versteeg, a seasoned sales leader and head of Growth Matters. Hear his insights and strategies for grabbing your prospects' attention and turning it...

Three Things Every Seller Must Do To Land Their Dream Job | Jay Johnston - 1809 08.07.2024

Are you excited to enter the world of sales? In this episode of The Sales Evangelist podcast, I chat with Jay Johnston, an expert in tech sales and job placement.  We explore the vital steps aspiring sales reps need to take to land their first job. Jay shares his insights on the three crucial elements every seller must master to secure their dream job. Additionally, he offers practical advice from...

The Best Tactic For Moving Deal Through Pipe Faster! | Brian Town - 1808 05.07.2024

In this episode of The Sales Evangelist podcast, I chat with Brian Town, a top salesperson and marketing firm owner from Michigan. Our discussion focuses on mindset, visualization, and confidence as crucial tools for achieving sales success. Discover his secrets to moving a sales pipeline faster than ever before! Meet Brian Town Brian Town is a sales professional who wears many hats. He is the dri...

The Number One B2B Deal Killer | Feras Alhlou - 1807 01.07.2024

What’s the number one deal killer, and how can you stop it from happening? Find out in this episode of “The Sales Evangelist Podcast.” Join me as I delve into a conversation with Feras Alhlou, a seasoned professional with a wealth of knowledge in sales strategies, business growth, and entrepreneurial advice. With a career spanning over two decades, Feras is a treasure trove of insights on deal kil...

This Is Why Your Cold Calls Are Not Working | Ryan Pereus - 1806 28.06.2024

Mastering the art of cold calling is a challenge, but it's a skill that can transform your sales game. If you're looking to level up your sales techniques, this episode of 'The Sales Evangelist Podcast' is a must-listen. In this episode, I had the pleasure of discussing with Ryan Pereus, CEO and founder of Superhuman Prospecting, the practical application of cold outreach methods in building effec...

This Practice Helped Me Shatter My Goals This Year | Casey Stubbs - 1805 24.06.2024

Having the right mindset will always help you in the worst situations. If you don’t believe me, tune into this episode of “The Sales Evangelist Podcast.” In this episode, I chat with Casey Stubbs, an experienced entrepreneur and mentor, on the essentials of having the right mindset to set and achieve goals, overcome setbacks, and thrive in business and investing. Click play to change your negative...

Not Doing This In Your Discovery Call Is Killing Your Deals | Edwin Aristor - 1804 21.06.2024

Do you know the most powerful trait to have as a sales professional? Find out in this episode of “The Sales Evangelist Podcast.”  In this episode, I chat with Edwin Aristor, a GTM Growth Strategist with Praxis Labs, about how curiosity can transform sales performance and foster meaningful client relationships. Click play to learn more! About Edwin Aristor Edwin Aristor is a multifaceted individual...

Successful Cold Email Magic Word Count | Jason Kramer - 1803 17.06.2024

What’s the ideal word count for a successful cold email? To find out, tune into this episode of the Sales Evangelist Podcast. In this episode, I sit down with Jason Kramer to discuss the ins and outs of effective email outreach. Jason, the founder of Cultivize, shares his proven framework for enhancing email effectiveness and driving better results in the sales process.  Click play to gain actiona...

Friday Phone Calls: My Secret to Booking Appointments | Sara Plowman - 1802 14.06.2024

Are you dreading the thought of cold calling on a Friday afternoon? This episode of "The Sales Evangelist Podcast" could change that.  Join me and my special guest, Sara Plowman, as we delve into the art and science of cold outreach. Click play to hear her practical cold-calling strategies that have propelled her success in the competitive world of sales development and account management.  Sara's...

My Four Part Cold Email Secret | Vin Matano - 1801 10.06.2024

How do you get high email open rates? Discover the secret framework in this episode of the "Sales Evangelist Podcast." I, the podcast host, sit down with special guest Vin Matano and discuss his four-part cold email secret . I'm telling you, you don't want to miss this episode.  Vin shares his deep expertise in cold email outreach. Tune in to learn his effective email strategies that'll bring you...

We Are Making Some Changes | Donald Kelly - 1800 07.06.2024

Welcome back to another fantastic episode of the "Sales Evangelist Podcast." As your host, Donald C. Kelly, I have some big news to share! I'm pretty excited about this, and I know you will be too. But what's the big news? Don't keep yourself in suspense! Click that play button and get ready for the big reveal. The Sales Evangelist Podcast Updates I'm sure you've seen some of the changes my team a...

Why Sales Professionals Need Inbound Marketing and Transparency More Than Ever Before! | Marcus Sheridan - 1799 03.06.2024

Yes, inbound marketing and transparency are still important in 2024. This is why I'm sharing a special rerun of 'The Sales Evangelist Podcast' episode 078 . In this episode, I have the privilege of chatting with Marcus Sheridan, aka 'The Sales Lion,' on how to make inbound leads more effective for a sales pipeline. And here's the kicker: The secret to generating leads has nothing to do with meetin...

My Formula To Build Sales Discipline & Habits | Dre Baldwin - 1798 31.05.2024

You have a fantastic business idea and often daydream about how life will be once you make it. However, once you start putting in the work, staying excited about your big idea becomes a lot harder. How can you stay disciplined to ensure you become a successful sales professional? Tune into this episode of The Sales Evangelist Podcast to find out. Your esteemed host, Donald Kelly, engages in a capt...

My Three-Step Process for Closing Deals | Matt Wolach - 1797 27.05.2024

Are you struggling to close deals in today's challenging sales environment? Join your host , Donald Kelly, as I sit down with Matt Wolach, a seasoned software sales coach. In this episode of The Sales Evangelist Podcast, you’ll learn how to boost your closing rates with Matt's secret sales tactics. Tune in and take the first step toward transforming your sales game! Guest Introduction Thanks to Ma...

The Best Follow-Up Sequence I Have Ever Used | Donald Kelly - 1796 24.05.2024

After scheduling an appointment with a prospective client, you’re confident they will close the deal once you speak with them again. However, when you enter the Zoom meeting, they’re not there. After sending several follow-up emails, it’s clear that this client got away. The follow-up game is pretty annoying, so how can you avoid this from happening ever again? Click the play button and listen to...

5 Things Sellers Must Demonstrate To Get Hired | Dan Fantasia - 1795 20.05.2024

Are you a seller trying to find your dream job? Discover how in this episode of The Sales Evangelist Podcast.  Host Donald Kelly chats with guest Dan Fantasia, the CEO of Treeline Incorporated, on the crucial aspects of sustaining a sales career and excelling in job interviews.  Click the play button to learn the five tricks to help sales representatives get hired immediately!  Changing Lives Thro...

How to Negotiate Without Manipulating Your Prospects | Susie Tomenchok - 1794 17.05.2024

Today, we're going into the archive and bringing out an episode where Donald is joined by executive coach Susie Tomenchok to learn how sales professionals can master negotiating without manipulating. Negotiation isn’t manipulation: Incorporating negotiating strategies and techniques helps you and your team reach its needs or goals and opens the door for priorities to be rearranged and met. It’s no...

My One-Page Business Case To Win Executive Buyin | Andrew Kappel - 1793 13.05.2024

Are you ready to revolutionize your sales strategy and close deals faster than ever? In our latest episode, we dive into the innovative world of sales acceleration with Andrew Kappel, a seasoned sales consultant with a knack for transforming sales strategies from the ground up.  Join us as Donald Kelly, our host, explores Andrew’s approach to crafting compelling one-page business cases that speak...

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