The Russell Brunson Show

Selling isn’t something you have to do… It’s something you get to do! When I first picked up The Romance of Selling, it completely reignited my passion for what we do as entrepreneurs. This book reminded me that selling isn’t about pressure, manipulation, or tactics. It’s about excitement, belief, and love for the thing you’re sharing with the world. In this episode of The Russell Brunson Show, I...

AI is changing everything. Jobs are disappearing. Industries are majorly changing overnight. And yea… while most people are panicking… The next generation of entrepreneurs will be the ones who create and sell opportunities. In this episode of The Russell Brunson Show, I share what I’ve learned after six days of Inner Circle meetings with some of the smartest business owners in the world. You’ll he...

What if you stopped chasing views and started building real influence? In this episode of The Russell Brunson Show, Adam Ivy shares how he went from years of chasing attention to building a thriving business through purpose-driven content. After losing hearing in one ear and learning to listen in a new way, Adam discovered the secret that most creators miss: success on YouTube isn’t about going vi...

In this episode of The Russell Brunson Show, I dive into a rare first-edition copy of The Power of Awareness by Neville Goddard, and after reading it, I realized it’s one of the most important books I’ve ever owned! This isn’t just about mindset or positive thinking. It’s about how REAL awareness itself can shape your results, your relationships, and even your sleep. In this episode, I break down...

In this episode of The Russell Brunson Show I talk about what happens after you’ve achieved everything you set out to do and still feel like something’s missing. For years, I thought success meant the next funnel, the next product, the next million-dollar launch. But eventually, I realized that making money wasn’t what made me happy. What I wanted was to build something that would last… something...

What separates people who talk about success from those who actually achieve it? In this episode of The Russell Brunson Show, I break down one of my favorite short books of all time… A Message to Garcia by Elbert Hubbard. It’s a story that completely reframed how I think about work, entrepreneurship, and responsibility. This isn’t a book about tactics, it’s about character. It’s about becoming the...

In this episode of The Russell Brunson Show, I sit down with Ryan Lee (My buddy from elementary school that I’d lost touch with for over 20 years!), who built a wildly successful coaching business around landscape lighting (Yes… Landscape lighting!!) by following the Expert Secrets framework exactly as it’s taught. From posting his first awkward Facebook Live while locked in a hotel room, to closi...

In this episode of The Russell Brunson Show, It’s another OFA Q&A session where I break down some of the most important marketing principles that drive real revenue growth…  Starting with one of our core values: Funnel Hack First. Before you build, you model what’s already working. I’ll show you how this mindset applies to everything from creating your webinar funnel to structuring your fulfillmen...

In this episode of The Russell Brunson Show, I’m sharing a live Q&A from the One Funnel Away Challenge! I jumped in to coach a few entrepreneurs in real time. We talked about everything from tech setup for presenting, to simplifying your funnel so it converts, to making your webinar headlines more relatable. One person asked how to manage slides, comments, and delivery without getting thrown off....

In this episode of The Russell Brunson Show, I take you inside my rare book vault to reveal one of the most powerful success courses ever created… The Master Key System by Charles Haanel. This was the course that helped shape Napoleon Hill’s thinking long before Think and Grow Rich and was even lost to history for 70 years!! I discuss how I found some original copies of the course, including one I...

In this episode of The Russell Brunson Show, I take you inside the vault to share the story behind the very first book in my rare book collection… A first edition Book of Mormon. I paid $150,000 for it, but for me, the value goes way beyond money. This was the book that started my obsession with collecting, but even more than that, it taught me a foundational business principle that I still live b...

In this episode of The Russell Brunson Show, I sit down with Emrah Bayraktar, one of the top experts in the emerging world of clipping, and we unpack a business model that's blowing up right now… Clipping! Whether you’re looking for a simple way to make money online with zero ad spend… or you’re an offer owner wanting more traffic, more exposure, and more reach without paying Zuckerberg, this epis...

In this episode of The Russell Brunson Show, I take you inside my collection to talk about one of the most influential men in history… Andrew Carnegie. At one time, he was the richest man in the world, and his ideas shaped generations of entrepreneurs and thinkers, including Napoleon Hill. I share some rare books and artifacts from Carnegie, including a signed copy of Around the World and a first...

In this episode of The Russell Brunson Show, it’s the third and final Offer Lab session where I walk you through the piece that ties everything together: becoming an offer creator. If you’ve ever thought you didn’t have anything to sell, or worried that creating an offer was too complicated, this presentation will show you how simple it really is. I break down the process I’ve used over and over a...

In this episode of The Russell Brunson Show, I’m sharing my second OfferLab session where  I break down the four super simple and easy ways to make money on the platform. If you feel overwhelmed by all the possibilities, this will simplify everything. I walk through the core plays I use, why they work, and how to set them up fast so you can start earning without chasing expensive traffic. You will...

In this episode of The Russell Brunson Show, I take you back to the beginning — before Facebook ads, before TikTok, before algorithms controlled everything. I share how we grew businesses in the early days, and how those same principles helped ClickFunnels scale to $10 million before we ever ran a single paid ad. This is the foundation behind Offer Lab. It’s about partnerships, collaborations, and...

In this vault episode of The Russell Brunson Show, I share one of the rarest book sets I’ve ever purchased: Allen’s Working Plan, written by Irving Allen nearly a decade before Napoleon Hill published The Law of Success. This ten-volume set was sold through direct mail in the early 1900’s, and it gives us a fascinating look at what business leaders and marketers were studying long before Hill’s id...

In this vault episode of The Russell Brunson Show, I pull out a rare book from Emile Coué, the man who pioneered the idea of autosuggestion. Long before Napoleon Hill and other New Thought leaders, Coué was teaching how to reprogram the subconscious mind, and the same principles still drive personal growth and persuasion today. I’ll walk you through the difference between thoughts, outside suggest...

In this second ‘episode’ of the Offer Lab pre-launch series, I’m opening up about the real reason we created this platform. A year ago, I was burned out, frustrated, and honestly ready to walk away from serving this community. Competition had replaced collaboration, costs were skyrocketing, and entrepreneurship had started to feel lonely again. But in that dark season, a new vision was born… And t...

In this episode of The Russell Brunson Show, I’m pulling back the curtain on something brand new that I believe represents the future of selling online: Offer Lab!!! Over the last 25 years, we’ve seen wave after wave of breakthroughs… funnels, Facebook ads, influencer marketing, TikTok shops… But now we’re hitting a point where entrepreneurship feels more like a solo sport than a community effort....

Bridget James Ling has built something incredible in just a few short years. She went from quitting her job in 2020, flying to Costa Rica, and barely affording a Funnel Hacking Live ticket… to leading Freedom Queen, a movement that now fills events with hundreds of women entrepreneurs. In this episode of The Russell Brunson Show, she walks through exactly how she made the shift from “just a coach”...

In this episode of The Russell Brunson Show, I sit down with my good friend Keaton "The Muscle" Hoskins. You probably know him from Diesel Brothers or social media, but what I love most is the way he approaches life, business, and family. Keaton has built, bought, and scaled companies across different industries, but behind all the big wins is a story of fear, faith, and following through on a pro...

In this episode of The Russell Brunson Show, I dive back into another One Funnel Away Q&A where I answer questions from entrepreneurs who are in the trenches, building and testing funnels in real time. I love these sessions because they show me exactly where people are stuck, and I get to share the frameworks and stories that have worked for me over the years. Key Highlights: ◼️Use a price marinad...

In this episode of The Russell Brunson Show, I dive into one of the rarest treasures in my collection… The very first issue of Success Magazine from December 1897! And the coolest thing is that the story behind this is insanely inspiring! This was more than just a magazine. It marked the beginning of the personal development movement in America. Its founder, Orison Swett Marden, overcame enormous...

In this episode of The Russell Brunson Show, I’m taking you back to the old-school “marketing in the car” days - recording behind the wheel on my way to a Prime Mover event here in Boise. Before I get into business, I share a recent family adventure - an Alaskan cruise to celebrate my parents’ 50th anniversary - and a surprising rabbit hole I fell into after watching Titanic on the ship. That led...