The Roof Trollz

In Episode 25 of The Roof Trollz Podcast , Mike and Angelo (no Elijah this time—Sydnee’s stealing his thunder!) sit down with Sydnee Olsen, the CRO of Hook Agency, a digital marketing crew that’s got roofers crushing it on Google. Recorded in Hook’s badass Minneapolis office, this episode is a no-filter deep dive into branding and marketing—straight from a chick who’s nailed shingles herself and t...

In Episode 24 of The Roof Trollz Podcast, Elijah, Mike, and Sean (first time!) sits down with Ryan Stewman, the unfiltered entrepreneur who turned a prison sentence into a multi-million-dollar empire. From selling dope in the '90s to mastering mortgages, building a ranch, and coaching others to ditch excuses, this episode is a raw, no-holds-barred look at resilience, hustle, and real talk. Ry...

In Episode 23 of The Roof Trollz Podcast, Elijah sits down with Dan and Tiffany Walrack, the powerhouse couple behind Go Beyond the Hustle™, to unpack their epic 26-year journey in the roofing industry. From knocking doors with no safety net to Dan’s jaw-dropping $18.5 million in sales and evolving into mentors for the next generation, this episode is a raw, inspiring dive into resilience, teamwor...

In Episode 22 of The Roof Trollz Podcast, Elijah and Angelo welcome Tony Flattum, the visionary behind Built Strong Exteriors, to unpack the jaw-dropping story of how his company scaled to a staggering $65 million in a single year. From humble beginnings knocking on doors to becoming a real estate mogul with over 1,270 doors, Tony’s journey is a masterclass in ambition, discipline, and innovation....

In Episode 21 of The Roof Trollz Podcast, Elijah and Mike sit down with Michael Floyd—Notre Dame football legend, Super Bowl champion, and now a top-performing real estate pro. From catching touchdowns in the NFL to closing deals in real estate, Michael’s journey is nothing short of inspiring. This episode dives into his transition from pro football to the real estate hustle, the mindset that took...

In Episode 20 of The Roof Trollz Podcast , Elijah and Mike welcome Ty Adams , a construction executive, entrepreneur, and industry leader with over 22 years of experience. From navigating the complexities of the insurance claims sector to scaling multimillion-dollar businesses, Ty offers unmatched insight into what it takes to thrive in roofing. As the founder of Adams Business Results and co-foun...

In Episode 19 of The Roof Trollz Podcast , Elijah, Mike, and Angelo sit down with Reed Asher of Built Strong Exteriors to unpack his incredible journey of two decades in the roofing industry. From navigating the ups and downs of leadership to managing a $65M sales team, Reed shares powerful lessons about resilience, personal growth, and the mindset needed to thrive. Key highlights include: Reed’s...

In Episode 18 of The Roof Trollz Podcast, Elijah, Mike, and Angelo welcome the newest addition to the Roman's Roofing family, Herbie Haskins, for his podcast debut.  From his hilarious takes on roofing culture to an unexpected favorite movie reveal, this episode is packed with laughs, industry insights, and heated debates. Key highlights include: Herbie's journey from making fish bait to...

In Episode 17 of The Roof Trollz Podcast , hosts Elijah and Mike sit down with Romans Roofing's sales dynamos David Serrato and Eddie Castillo for an unfiltered conversation filled with industry insights, hilarious confessions, and genuine camaraderie. Key highlights include: David and Eddie's journey from car sales and cage fighting to roofing success Behind-the-scenes stories of Romans...

In Episode 16 of The Roof Trollz Podcast , hosts Elijah and Jim reunite with Dante Sabel (owner of CORE Exteriors, co-founder of Roof CoLab and Illinois Roofing Institute) and Dalia Doherty (CORE Exteriors team member and co-founder of both Roof CoLab and Illinois Roofing Institute) for a laughter-filled episode mixing business insights with unfiltered industry stories. Key highlights include: The...

In Episode 15 of The Roof Trollz Podcast , hosts Elijah and Angelo welcome Jesse Casas, owner of Bold Strength Fitness, for a raw conversation about entrepreneurship, personal transformation, and building an elite training facility from the ground up. Key highlights include: Transitioning from steel mill work to launching a gym during COVID Building Bold Strength from a backyard setup to a 4,000-s...

In Episode 14, Roman's Roofing owners and The Roof Trollz hosts Elijah and Angelo welcome two members of their sales team, Matt Polus (Sales Manager) and Josh Muhm, for an end-of-year celebration and candid conversation. Over craft cocktails, the owners and team members reflect on their collective journey, with Matt and Josh sharing their remarkable transitions from factory work and refinery...

In Episode 12 of The Roof Trollz Podcast , hosts Elijah and Angelo sit down with Giovionni V Braviere (aka. Gio) from Viking Public Adjusters to discuss the world of public adjusting, storm claims, and how Gio helps homeowners win against billion-dollar insurance companies. Gio shares his journey from roofing sales to becoming a licensed public adjuster, how he tackles challenging claims, and why...

In Episode 11 of The Roof Trollz Podcast , hosts Elijah and Mike welcome Tyler Stevens and Teddy Hoffman from Complete Contractor Group, based in Texas, to discuss why conversations are more powerful than contracts in roofing sales. Tyler and Teddy share how building genuine connections with potential customers can lead to long-term success in the competitive roofing market. From turning a QC chec...

In Episode 10 of The Roof Trollz Podcast , Elijah welcomes Jim Mendoza to dive into the art of making sales personal. Forget the old-school sales tactics—Jim shares how building genuine relationships and trust can transform not just your business but your customers’ lives. From connecting over common interests (even with their pets!) to knowing every customer by name, this episode highlights the i...

In Episode 9 of The Roof Trollz Podcast , Elijah, Mike, and Angelo sit down with Mike Cortes from National Adjusters LLC to uncover the hidden truths of the insurance industry. From unlicensed inspectors being "glorified picture takers" to the uphill battles homeowners face with claims, this episode dives deep into the struggles of navigating insurance claims in today’s world. Mike share...

In Episode 8 of The Roof Trollz Podcast , Elijah, Mike, and Angelo are joined by Wade Tutt, a roofing industry veteran with a career spanning over two decades.  Wade takes listeners on an incredible journey, sharing pivotal "lightning bolt moments" that have defined his path—from scaling roofing companies to navigating the challenges of leadership and personal growth. Wade’s stories delv...

In Episode 7 of The Roof Trollz Podcast , Elijah and Mike sit down with their fellow co-owner, Jeff, the original founder of Roman's Roofing.  Jeff shares the wild journey of starting the company, including some of the biggest challenges, like a stolen truck and $8,500 trailer just six months in. From his background as an attorney to building a roofing business, Jeff dives into the chaos, res...

In Episode #6 of The Roof Trollz , Angelo and Elijah bring their signature humor and unfiltered banter as they share stories from the roofing trenches. This week, we dive into: ✅ The legendary tale of Chuck, the man who hired himself. ✅ Late arrivals, basement roasts, and the art of roofing banter. ✅ Why ‘roofing isn’t fun’ (but these stories definitely are). As always, it’s a mix of relatable...

In Episode #5 of The Roof Trollz , we’re joined by Sam Paredes, aka Sam the Roof Guy, for an unfiltered dive into the roofing industry. From navigating saturated markets and storm chaser myths to the unexpected lessons of storm restoration, this episode is packed with valuable insights for homeowners and contractors alike. Of course, it wouldn’t be The Roof Trollz without some laughs along the way...

In Episode 4 of The Roof Trollz , we sit down with Eddie Castillo , the rookie who smashed expectations by crossing $1 million in storm restoration sales in just his first year! Eddie shares his inspiring journey from delivering building materials to becoming a top performer in the roofing industry. Discover how his entrepreneurial roots (hint: he ran a pizza business 🍕) and relentless hustle led...

Halloween might be over, but the horror is far from done! In this episode, Elijah and Mike dive deep into the creepiest, cheesiest, and most controversial horror movies ever made. From dissecting cult classics like Halloween and The Texas Chainsaw Massacre to defending guilty pleasures ( Maniac Cop , anyone?), The Roof Trollz leave no tombstone unturned. Join the debate as they tackle fan favorite...

Join us for Episode 2 of The Roof Trollz , where we bring a NOT-SO-SCARY Halloween Special to your screens! 🎃 In this episode, hosts Elijah and Mike (aka Art the Clown) team up with Kevin for some light-hearted roofing talk, goofy antics, and Halloween-themed fun. It's a mix of humor, roofing insights, and a bit of clowning around—perfect for the season. Tune in and get into the spirit of Ha...

Episode 1: Roofing the Fun Way – Our Journey Begins In our very first episode of The Roof Trollz , we’re taking you back to where it all began. From starting out as a small crew with no real plan to growing into the company we are today, we're sharing the highs, the lows, and the unexpected twists that got us here. Along the way, we’re diving into some behind-the-scenes stories, industry insi...