The Rhino Daily Podcast

Business owners are overwhelmed with the complexity of implementing effective advertising and marketing. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, WAYS, channels, choices, media, platforms, systems,

Be careful whose ideas or templates you use for your advertising or marketing. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, postcards, email, social, media, ads,

Social media and legacy media are overflowing with articles, videos, posts, and comments belittling our current president Joe Biden for his dementia that has been extremely obvious for years. Biden, dementia, demented, Parkinson's, Alzheimer's, brain, damage, cognitive, decline, president, campaign, office, Jill,

They follow the lead of TikTok, and so should you. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, Meta, Instagram, Tik, Tok, TikTok, AI, influencers, video, customer, service, bot,

Follow the lead of the world’s most successful companies. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, funnels, upsells, downsells, complex, complicated, simple, Amazon, McDonald's, Walmart,

Just because you “declare your independence” as a business owner doesn’t automatically make it so.

It is critical that you know your ideal WHO inside and out. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, trust, WHO, target, market, influencers, social, media, boomers, millennials, gen, z, x,

Is your business like the US Federal Government? Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, Biden, Trump, debate, election, government, dementia, senile, senility, Alzheimer's, Parkinson's, systems, ai, delegation, delegate,

Use it as often as possible. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, free, offer, offers,

Time for another dip in the pool.

It’s no coincidence that their big sale day will take place exactly one week before Prime Day. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, TikTok, Amazon, Prime, Deals, Walmart, online, shopping, ecommerce, compete, competition,

Don’t make a limited offer without one — a good one. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, offer, limited, time, quantity, number, reason, why,

No one ever knows what this guy is gonna say or do, but it’s always entertaining.

Is it any surprise that over 90% of small businesses fail in the first ten years? Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, budget, ad, spend, fail, failure,

But the people who live here know the truth.

This works for all kinds of other events as well. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, grand, opening, live, events, special, retail,

Saw some old friends and clients, and met a whole bunch of truly amazing people.

My longtime client, business partner, and friend, Tim Johnson, is about to be knighted.

Three of the all-time masters of marketing give their answers. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, confused, confusion, weak,

Willie Mays passed away just before a major tribute to him by Major League Baseball.

Are you leveraging AI to improve your bottom line? Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, Amazon, ads, AI, artificial, intelligence,

This illustrates a crucial point for the use of AI by businesses. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, AI, McDonald's, Taco, Bell, White, Castle, Wendy's, Dunkin, fast, food, drive, thru, through,

The name of your business is not an effective headline. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, headline, name, bold, promise, target,

Also, Happy Father’s Day to all the Dads out there.

Here at The World Series of Comedy in Phoenix, Arizona. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, world, series, comedy, jeremy, jerdog, danley, show, party, social, media,