Resilient Retail Club's Catherine Erdly

The Resilient Retail Game Plan - retail insights, retail trends and best practices

Business EN ↓ 313 episodes

Welcome to the Resilient Retail Game Plan - giving you retail insights, retail trends updates and best practices for any retailer, from Shopify stores to bricks and mortar units. I'm Catherine Erdly, veteran retail expert and consultant and also founder of The Resilient Retail Club. This is the podcast for anyone wanting to start, grow, or scale a profitable small medium or large product retail business. Aimed at independent retailers, e-commerce brands, indie sellers, online shops, independent boutiques, shopkeepers, brands and makers. I'm dedicated to breaking down the concepts and tools I’v...

Author

Resilient Retail Club's Catherine Erdly

Category

Business

Podcast website

www.resilientretailclub.com

Latest episode

Jul 9, 2026

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Episodes

The Link Between Mindset and Sales Performance with Sophie French 30.01.2025

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- How does your mindset affect your sales? That’s what we’ll unpack in today’s episode with Sophie French. She’s a mindset coach and healer who works with women in business to overcome self-doubt and reach their full potential.   In this episode, we dive into how subconscious beliefs can hold you...

Four Seasonal Events Every Retailer Should Use to Drive Sales 23.01.2025

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- With Christmas behind us, you might think the big seasonal event of the year is over, and it’s back to business as usual. But today, I want to shine a light on the many seasonal opportunities throughout the year that can help you create excitement and drive more sales. Seasonal events like Valentine...

Can retail owners learn to be successful? 16.01.2025

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- Can success be learned, or is it something you’re born with? That’s the big question we’re exploring today. I’m so excited to welcome back to the podcast, Annabel Gonifas, a coach who specialises in mindset. Annabel brings her wealth of expertise to today’s conversation, where we discuss how overcom...

How to Clear Out Dead Stock While Protecting Your Brand 09.01.2025

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- Do you have more stock than you’d like but worry that discounting might harm your brand? If so, you’re in the right place. Today, we’re diving into one of my favourite topics: stock management. If you’re sitting on extra inventory, now is the perfect time to take action. January sales are a long-sta...

Turn a Side Project into a Profitable Retail Brand 02.01.2025

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- Turning a passion project into a recognized brand isn’t easy. But Jamie Watkins of Divine Savages is here to share how they did it, including how they used PR and great imagery to stand out. Divine Savages is a bold and innovative interiors brand known for its striking wallpapers and fabrics. Jamie...

Four Retail Trends Shaping 2025 26.12.2024

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. ----- The holiday rush is behind us, and if you’ve been busy running your business up until Christmas, you’re probably taking a well-deserved breather, pulling yourself together, and getting your sanity back.    But before you get too comfortable, let’s take a moment to look ahead at what’s comi...

How retail businesses can leverage Meta ads and ad trends 19.12.2024

Grab your essential FREE guide - How to clear excess stock without damaging your brand. ----- In this episode, I’m joined by paid ad specialist Aggie Meroni to discuss everything about paid advertising in 2024 and projections for 2025. Aggie, founder of White Bee Digital, shares valuable insights on Meta ads, ad trends during Black Friday, and practical tips to enhance ad performance for retailers...

How retail businesses can leverage PR 12.12.2024

Grab your essential FREE guide - How to clear excess stock without damaging your brand. -- In this episode of the Resilient Retail Game Plan, I dive into the impact of effective PR for retailers with Fiona Minnett, the founder of Boss Your PR.    We discuss various types of PR such as product placement, founder profiling, and leveraging expertise, as well as strategies specifically for b...

Want your product retail or e-commerce business ranking on Google? 05.12.2024

Grab your essential FREE guide - How to clear excess stock without damaging your brand. -- If you have a website but wonder why you aren’t ranking on the first page of google search results. Or if you have a local shop, but can’t seem to get your customers to find you online? Then the answer might be its time to take a look at your SEO.   In this episode, I’m joined by Amy Cook of Mango&W...

Simplifying Small Business Marketing with Constant Contact 28.11.2024

Grab your essential FREE guide  - How to clear excess stock without damaging your brand. -- How would it feel if you could simplify your marketing efforts? Finding the time to focus on it and actually making it happen is one of the biggest challenges that many small business owners face. And that is the challenge that the software platform Constant Contact is aiming to solve with its services...

Have you ever felt overwhelmed by your business numbers? 21.11.2024

Grab your essential FREE guide - How to clear excess stock without damaging your brand. -- Have you ever felt overwhelmed by your business numbers?   Maybe it seems like there's endless amounts of information that you can get your hands on, but you don't actually know what you're supposed to be doing with it.   Maybe your cashflow has felt really tight and unmanageable and that sometimes...

How Instagram Chatbots can transform your retail business 14.11.2024

Have you ever chatted with a bot on Instagram? Chances are if you connected on a post of mine and got a link sent to you in your DMs, then you've interacted with my Resilient Retail Club Instabot.    But what is an Chatbot and how can it be useful for retailers?   In this episode, we are talking with Mel Eilers about the transformative potential of chatbots for retailers.  &nbs...

How to use Black Friday to Clear Your Dead Stock 07.11.2024

Do you have too much stock in your business right now?    If you feel like a lot of money is tied up in stock and there is not quite enough in your bank account right now, you are not alone.    So I thought with the Christmas season fast approaching I would give you some practical ideas about how you can change that fast. Particularly, I am going to focus on how you can leverag...

Retail Customer Service Horror Stories 31.10.2024

It’s Halloween! And today’s episode is all about the horrors of customer service.   And I wanted to do it from both sides, not just from what you've experienced as business owners. And lots of you have shared your horror stories of what your customers have said and done, but also how it feels as a customer.    And just reflecting a little bit on what great customer service looks lik...

Retailer Survival Guide: managing cash flow from September to November 24.10.2024

In this episode of the Resilient Retail Game Plan podcast, I tackle the challenges retailers face from September to November, focusing on cash flow management and strategic stock handling.    I delve into the reasons behind the cash flow pinch during this period, such as holiday season stocking and payment timing issues. I share practical advice on delaying expenses, collecting owed paym...

Is the High Street Dead? A Look at the Future of UK Retail 17.10.2024

We often hear headlines that the UK High Street is in decline and all kinds of scare stories for brick-and-mortar stores. So in today's episode, I wanted to take the time to go through some recent numbers so we can see what's actually happening in the UK high street. As well as share my thoughts about what's ahead for bricks and mortar. I don’t think it is all sunshine and roses for the high stree...

Avoiding Stock Shortages and Curbing Impulse Buying: Practical Steps for Retailers 10.10.2024

In this exciting episode, I introduce a brand-new format for the Resilient Retail Game Plan, featuring a live consulting call with Becky Barratt from Driftwood Designs. Becky shares with me that at times they have found that they are surprised to discover that they are out-of-stock on their most popular products only to find that it might be up to eight weeks before they can get new inventory from...

Meet the Stock Doctor: The Retail Inventory Expert Every Shop Needs 03.10.2024

In today's episode, I unveil a brand new service called Stock Doctor. This revolutionary done-for-you service is designed to help retail business owners understand their stock and cash flow management without the stress and guesswork. With expert analysis, customized plans, and direct support, Stock Doctor aims to improve profitability and eliminate financial uncertainties. Tune in to learn more a...

Christmas 2024 Unwrapped: Key Insights Every Retailer Should Know 26.09.2024

Today let’s delve into the anticipated trends and predictions for Christmas 2024. Drawing on research from PwC, Mintel, Retail Week, NatWest, and other sources, we explore the macroeconomic outlook, consumer spending behaviors, and sector-specific expectations. We discuss the importance of value, omnichannel strategies, brand loyalty, and sustainability for small business owners. Additionally, I p...

How Leaning into Expertise Turned One Retailer Around 19.09.2024

In this episode of the Resilient Retail Game Plan, I sit down with Daniella Raffa, founder of Mama Shack, to discuss her journey from product designer to successful entrepreneur in the baby essentials market.    Daniella shares her story of identifying a gap in the market for stylish and practical baby products, leveraging her background in product development and design to build her bus...

Purpose‑Led Retail Success: Lessons from Lucy & Yak 12.09.2024

In this episode of the Resilient Retail Game Plan podcast, I interview Lucy Greenwood, co-founder of the ethical and sustainable clothing brand Lucy & Yak.    Lucy shares insights from their journey, which began in 2017. We discuss the importance of authenticity, community building, and the brand's purpose-led initiatives.    We also touch on the challenges of maintaining s...

Finding Purpose in Your Brand: A Conversation with Jo Tucker 05.09.2024

In this episode of the Resilient Retail Game Plan, I interview Jo Tuchener-Sharp, the founder of Scamp and Dude, a purpose-led fashion brand transforming the world of fashion into a force for good. Jo shares her moving story from working in PR to experiencing a life-changing brain hemorrhage, which led her to create a brand with a strong ethos beyond profit. We discuss Scamp and Dude's key initiat...

Mastering Retail Profit Margins with Catherine Erdly 29.08.2024

Today we are diving deep into the critical topic of profit margins and their importance in maintaining a profitable, sustainable and abundant retail business. I’m sharing examples from my retail industry experience to break down how to calculate profit margins, common mistakes to avoid, and practical strategies for improving profitability. I will also share how to balance costs and manage cash flo...

Secrets to Successful Amazon Selling with Vicki Weinberg 22.08.2024

In this episode of the Resilient Retail Game Plan, I'm joined by Amazon selling expert Vicky Weinberg. We discuss how to make your products and brand stand out on Amazon, Vicky’s journey from a baby product brand owner to an Amazon consultant, and the importance of understanding Amazon's fee structure and fulfillment options.    Vicky emphasizes the value of utilizing all available Amazo...

Clearing Slow Stock Without Damaging Your Brand with Catherine Erdly 15.08.2024

In this episode of the Resilient Retail Game Plan, I'm addressing one of the most requested topics from my audience: how to clear slow stock without damaging your brand.    We'll explore what makes a discounting strategy harmful to your brand, and why it's crucial to avoid blanket discounts in favor of targeted promotions. I'll walk you through practical steps for categorizing your stock...

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