Mark Simonsen

The Rental Journal Podcast

Business EN ↓ 174 episodes

The Rental Journal’s podcast weekly interviews with equipment rental industry experts offers unparalleled insights into business successes and challenges, career progression, new technologies and industry-provoking topics from around the world. The Rental Journal Podcast aims to increase awareness of the hire and rental industry while also providing a platform for listeners to learn about the experiences from others in the industry.

Author

Mark Simonsen

Category

Business

Podcast website

www.therentaljournal.com

Latest episode

Jul 5, 2026

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Episodes

#148 - Brendan Ross - Journey from service tech to owning a service business 22.06.2024

Every equipment rental business constantly faces a shortage of field and workshop mechanics. Brendan Ross recognized this challenge early in his career and saw an opportunity to offer a valuable service to equipment rental businesses. In 2010, Brendan entered the equipment rental industry as a hire coordinator at Botany Access, where he began his apprenticeship to become a mechanic. After completi...

#147 - Beth Hoff Blackmer - Aspen Rent-All & 58th ARA President 13.06.2024

Beth Hoff Blackmer is the Owner & President of Aspen Rent-All, and in 2020 was the 58th President of the American Rental Association. Aspen Rent-All is a second-generation family owned business. Since 1967, they have been the source in Roaring Fork Valley for renting all types of construction equipment from earthmoving, material handling, compaction, demolition and power tools to the do it you...

#146 - Greg Landa: Providing rental solutions to Coachella, NASCAR, Superbowl & Taylor Swift Concerts 09.05.2024

Greg Landa is the CEO of CES Power. CES Power provides temporary event power generation, power distribution, and HVAC for festivals, film & broadcast, major events, and industrial projects. CES Power has partnered with major events such as the Coachella, NASCAR Circuit, Formula 1, the Superbowl & Taylor Swift Concerts. This podcast episode was sponsored by Latner Software . Have you been s...

#145 - Scott Irwin: President of Delux Rentals & ARA 60th President 16.04.2024

Scott Irwin is the President of Delux Rental. Delux Rental is a family-owned business and have been serving South Eastern Michigan with construction and homeowner equipment rentals since 1966! Scott is also the 60th President of the American Rental Association, and served in 2023 as the ARA Board Chairman. Michael Larsen caught up with Scott during the ARA Show in New Orleans, learning about Delux...

#144 - John Jeanguenat: President of RentalMax - 10 locations across Chicago, North West Indiana & South Wisconsin 26.03.2024

John Jeanguenat is the President at RentalMax, a U.S based equipment rental business serving Chicago, Northwest Indiana and South Wisconsin. Michael Larsen caught up with John during the ARA Show in New Orleans, learning about RentalMax and John's involvement with the American Rental Association. This podcast episode was sponsored by Latner Software . Have you been searching for a modern equipment...

#143 - Tom Wood: HRIA Young Professional of the Year 2023 05.03.2024

Tom Wood of Camden Hire was awarded the Young Professional of the Year 2023 by the Hire & Rental Industry Association, and was recently completing his exchange program in the U.S with A Tool Shed Equipment Rentals in California. This is Tom's second time on the The Rental Journal Podcast, as we managed to catch up with him during the recent ARA Show in New Orleans. This podcast episode was spo...

#142 - Max Line: Transitioning from hiring equipment to the Director of LGC Equipment Hire 14.02.2024

Max Line serves as the Director of LGC Equipment Hire & LGC Traffic, headquartered in Perth, Western Australia. He started LGC Traffic and expanded its operations to employ over 300 staff, frequently requiring the need to rent traffic equipment. Rather than depending on external hire services, Max established LGC Equipment Hire, which has since emerged as Western Australia's premier supplier o...

#141 - Matthew Hoy: Kelm Hire, one of Australia's fastest growing equipment hire businesses 06.02.2024

Matt Hoy is the General Manager at Kelm Hire , one of Australia's fastest growth hire companies. With two locations in Melbourne, Kelm Hire takes pride in offering one of Melbourne’s most expansive and diverse equipment rental inventories, encompassing hand tools, power tools, access equipment, earth moving machinery, material handling equipment, and scaffolding. This episode was sponsored by Rous...

#140 - Emmanuel Georgoudis: The NSW President of the Hire & Rental Industry Association 24.01.2024

Emmanuel Georgoudis is the National Operations Centre Manager at Coates & The NSW President of the HRIA. Joining the equipment rental industry straight out of high school, Emmanuel talks through his journey working at Coates for the past 18 years and his involvement with the Hire & Rental Industry Association. This episode was sponsored by Rouse Insights . Rouse delivers actionable, accura...

#139 - Kevin Ennis: 35 years of sales experience in the equipment rental industry 18.12.2023

Kevin Ennis has over 35 years experience in the equipment rental industry, working at companies such as Wreckair Hire, Vermeer, Coates, Conplant, Redstar & Atlas CEA. This episode was sponsored by Rouse Insights . Rouse delivers actionable, accurate, and confidential benchmarking solutions tailored to meet the needs of construction equipment rental companies and dealers. Get started with a FRE...

#138 - Jeremy Shaw: HRIA National President & Master Hire 33 years in business 20.11.2023

Jeremy Shaw is the HRIA National President and the Sales & Marketing Manager at Master Hire. This episode was hosted by the new addition to The Rental Journal Podcast, Michael Larsen. 33 years ago the Shaw family opened the doors of the first Master Hire branch in Toowoomba, Queensland. Still an original Queensland owned and operated family business, Master Hire proudly supplies an extensive r...

#137 - Michael Larsen: International Rental Business Leadership Exchange Program 25.10.2023

Michael Larsen is a returning guest on the podcast, and was awarded the HRIA Young Professional of the Year in 2022. Following on from this award Michael travelled from Australia to the U.S taking part in the International Rental Business Leadership Exchange Program. In addition to working at Larsen's Air Conditioning Hire, Michael is going to be joining The Rental Journal Podcast and hosting some...

#136 - Nathan Borg: Head of Digital and Customer Experience at Kennards Hire 04.10.2023

Nathan Borg was appointed Kennards Hire’s Head of Digital & Customer Experience in October 2021. An experienced digital product specialist, Nathan has a wealth of experience delivering digital products for Kennards Hire and its customers. With more than seven years working with digital products, Nathan is a digital thought leader with strengths in agile delivery. Responsible for the developmen...

#135 - Phil Mause: Equipment rental benchmark & utilization data with Rouse Services 16.08.2023

Phil Mause is the Senior Vice President at Rouse Services. Rouse Services is the equipment rental industry's exclusive source for benchmark rate and utilization Data. Giving businesses the opportunity to to make comparisons of rental rates, utilization and other key performance metrics. With over $65 billion of fleet on a cost basis and $28 billion of rental revenue in the U.S market, Rouse Servic...

#134 - Kenneth Kimura: Have you ever wondered what rental software United Rentals utilize? 13.06.2023

Kenneth Kimura is the Director, Product Development at Wynne Systems. Wynne Systems is used by some of the largest equipment rental businesses in the world and is utilized in over 54 countries. With clients such as United Rentals, Sunbelt Rentals & Herc Rentals, we learn about the history of Wynne Systems and advice for an equipment rental company looking at selecting a new rental software sol...

#133 - Justin Walters: Benefits of GPS asset tracking for equipment rental providers 17.05.2023

Specializing in GPS tracking in the equipment rental industry, Justin Walters talks through the benefits Geoforce provides to the equipment rental industry and a recent solution they provided to Kennards Hire . Combining a cloud-based software platform with rugged GPS tracking devices and global satellite and cellular networks, Geoforce’s solutions include efficient asset location and retrieval, r...

#132 - Jason Morey: The 40th anniversary of Bandit Industries 27.04.2023

Bandit Industries was started in 1983 in mid-Michigan with six employees, and today Bandit employs over 700 people in over 560,000 square feet of manufacturing space, serving 56 countries with over 50 different models of hand-fed and whole tree chippers, stump grinders, The Beast horizontal grinders, track carriers / skid steer attachments, and Arjes slow speed shredders. Jason Morey is the Market...

#131 - Matt Harris: Texada Software CEO 12.04.2023

Matt Harris is the CEO of Texada Software and joined the company in 2022. Prior to Texada Software, Matt was the President and General Manager of Viewpoint and also held leadership roles with FEI Company, Netscape and General Electric. Texada Software is a leading provider of cloud-based ERP and rental management software for managing dealer and rental operations throughout the equipment lifecycle...

#130 - Tom Trbojevic: Planning a career after a professional sporting career 07.04.2023

Tom Trbojevic is a professional rugby league player and also a licenced finance broker with iFin Capital with a focus on the equipment rental industry. Tom recently completed a Bachelor of Applied Finance with the degree of Bachelor of Economics at Macquarie University and talks through the importance of planning a career after a professional sporting career. Learn more about iFin Capital http://w...

#129 - Nathan Hogan: Navigating your asset finance in 2023 with iFin Capital 05.04.2023

Nathan Hogan is the principal at iFin Capital and was the Asset Finance Broker of the Year at the Australian Broking Awards 2021. Specializing in asset finance solutions in the equipment rental industry, Nathan talks through navigating your asset finance in 2023. Learn more about iFin Capital http://www.ifincapital.com.au/contact/ The Hire & Rental Industry Association (HRIA ) promotes hire as...

#128 - Dan Cook: JCB unveiling their hydrogen powered combustion engine 29.03.2023

Dan Cook is the Vice President of Power & HVAC at Southwest JCB . During this episode we learn more about the recent reveal of the JCB hydrogen powered combustion engine. LINKS: Learn more about the JCB hydrogen powered combustion engine Learn more about Southwest JCB The Hire & Rental Industry Association (HRIA ) promotes hire as the preferred choice for Australian business and consumers...

#127 - Kylie Quinn & Damien Smith: Navigating insurance in the equipment rental industry 08.03.2023

In todays episode we are joined by Kylie Quinn & Damien Smith where talk all things insurance in relation to the equipment rental industry. HRIA Insurance has been specifically designed by Hire Insurance Brokers in conjunction with the HRIA and their members to provide the best insurance products and advice for hire businesses. As the preferred insurance provider of the HRIA, Hire Insurance Br...

#126 - Gil Milton: The journey with Vortex Hire, Pumps United, Vortex Group of Companies & NPE 01.03.2023

Gil Milton has over 25 years equipment rental experience in the pumping & dewatering industry. Starting his own business in 2011, Pump Affinity, he would go on to be co-found & be involved with Vortex Hire, Pumps United, Vortex Group of Companies and National Pump & Energy. The Hire & Rental Industry Association (HRIA ) promotes hire as the preferred choice for Australian business...

#125 - Nathan Mitschuinig: Select Plant Australia & Laing O’Rourke Group 01.02.2023

Nathan Mitschuinig is the Business Unit Leader at Select Plant Australia , a company apart of Laing O’Rourke Group . Nathan has worked in the equipment rental industry for over 20 years, gaining experience through Wreckair Hire and Coates Hire. Select Plant Australia Limited was originally formed as an internal plant supply company for the R.O'Rourke and Sons business in the United Kingdom. The co...

#124 - Gill Dvir: The evolution of Alfasi Group 25.01.2023

Gill Dvir is the Managing Director at Alfasi Group . For 40 years Alfasi Group have been at the forefront of the construction industry successfully servicing clients Australia-wide. In 2004 Alfasi Hire was established as a complete standalone hire operation and have continued to grow exponentially with a focus on in access equipment and crane dry hire. The Hire & Rental Industry Association (H...

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