Christina

The Real Tale of Retail and Wholesale… all the dirty secrets

Business EN ↓ 63 episodes

The Real Tale of Retail and Wholesale peels back the polished storefronts to spill the tea. With 40 years in the wholesale side (Matthew) and 20 years in the retail side (Christina) we’ve seen it all and now we’re sharing it! From shady deals and markup secrets to buyer drama. We dish it out with honesty and humor. Welcome to the side of fashion business no one talks about...

Author

Christina

Category

Business

Podcast website

www.instagram.com

Latest episode

Jul 7, 2026

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Episodes

"Chaos, Comp Shopping, and Color Theory 23.07.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! This episode starts with a deep (and slightly chaotic) dive into the origin of the color purple — yes, really. Matthew, are you okay? What is happening? From there, we pivot (hard) into comp shopping: what it means, why it matters, and how to stay competitive in the retail game. Whether...

Ralph 16.07.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! This week, we pay tribute to Ralph Shockey — beloved vendor, friend, and industry icon with a sense of humor that lit up every room. Join us, along with a few special guests, as we share favorite stories, laughs, and memories that celebrate the man who made the market feel like family....

Discounts, Dollar Stores & Desperation (Hire Us!) 15.07.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! After a brief break (read: technical chaos and unemployment), we’re back and bolder than ever. This episode, we dive deep into America’s 9 biggest discount retailers, debate Dollar General vs. Family Dollar , and rank 5 discounters worst to best... then back again because we can’t commi...

From Placentas to Product Lines: Beauty’s Strangest Secrets 08.07.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! This one’s a ride. We’re talking placentas in cosmetics (yes, you read that right), Dorothy Matthews’ stepmom’s surprising ties to Max Factor , and the ever-growing world of celebrity lifestyle brands . From old Hollywood glam to modern-day marketing machines, we’re pulling back the vel...

Retail’s Dirty Secrets: From Fake Shortages to Faded Careers 01.07.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! This week on Retail & Wholesale: All the Dirty Little Secrets We’re spilling tea on diffusion brands (you know, the "designer... but make it cheaper" play), diving into the sneaky world of concealed shortages (Matthew’s weird obsession, don’t ask), and reminiscing about si...

Shoot us a text! 24.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!!

Manufacturing Myths & Thanksgiving Truths 24.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! This week, we're answering a listener’s question about manufacturing in China—what you really need to know before jumping into production overseas. Spoiler alert: if you're not going there yourself or working with a trusted agent, don’t even think about starting a brand. We br...

Notes, Vibes and Gift Card Goldmines 17.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! One of us shows up with a color-coded outline. The other? Just vibes. (We’ll let you guess who’s who.) In this episode, we break down our very different prep styles—Matthew with the meticulous notes, Christina flying by the seat of her skinny jeans—and how that dynamic plays out both on...

We didn't choose this life- it chose us! 13.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! We Didn't Choose the Rack Life – It Chose Us" Ever wonder how two friends ended up knee-deep in markdowns, market appointments, and vendor drama? In this episode, Christina and Matthew rewind the tape and share the unexpected journey that led them into the wild world of retail...

Episode 2 03.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! We talk about Shark tank to Outlets and everything in-between.

Episode 3 03.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!!

Intro to Us! 03.06.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! Meet Matthew and Christina!

Retail vs. Wholesale 30.05.2025

Hey it's us! CLICK HERE!! Shoot us a text with a question or a comment! We can't wait to hear from you!! In this episode we talk about the differences between retail and wholesale side and how to get a perfect balance. 

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