The Purpose Focused Advisor

Professionals and business owners are bound to encounter roadblocks and obstacles during their entrepreneurial journeys. While it is impossible to completely avoid these challenges, we have the power to dictate our response. Developing resilience and adopting a systematic approach are crucial in transforming roadblocks into stepping stones rather than stumbling blocks. This enables us to navigate...

Your best days usually start when you wake up feeling excited. This ray of positivity affects how you go about your day - the actions and decisions you take and how you interact with others. This excitement often stems from enthusiasm - a feeling that inspires you to be authentically who you are.  In this episode of the Truest Fan Blueprint, Rob Brown and Phil Calandra talk about choosing ent...

Change is constant, in both personal and professional life. It signifies growth, propelling us forward. Yet, many fear change and are hesitant to embrace it. In this episode of the Truest Fan Blueprint podcast, hosts Rob Brown and Phil Calandra explore the topic of shifting perspectives: decoding the fear of change. It's common for us to cling to what's familiar and resist change because it brings...

Attracting the right clients is crucial for business growth. However, identifying these ultimate clients can be a challenging task. It requires careful assessment of your existing client base to understand who you truly enjoy serving the most. In today’s episode of The Truest Fan Blueprint podcast, hosts Rob Brown and Phil Calandra shed light on the power of the 80-20 Analysis in targeting ultimat...

Welcome to another insightful episode of the Truest Fan Blueprint podcast, where we are committed to empowering you with actionable insights to elevate both your personal and professional life. Join your hosts, Rob Brown and Phil Calandra, as they delve into the world of financial planning and investment management and unveil the four key steps that hold the power to turbocharge the growth of your...

Join us for an engaging episode as we delve into the incredible story of Joe Apfelbaum, the CEO & Founder of Ajax Union, a renowned B2B Digital Marketing Agency based in Brooklyn. Joe is a seasoned business strategist, LinkedIn expert, and Certified Google Trainer, bringing a wealth of knowledge to our discussion. In this episode, we explore the surprising connection between AI and networking, unv...

Networking and creating connections are paramount for success in the competitive world of business. Embracing a networking mindset helps you uncovers new opportunities and enhances your influence. Listen to the latest episode of the Truest Fan Podcast, where we delve into the significance of connections and why focusing on what you can give should come before thinking about what you might get. Our...

In this week's episode of the Truest Fan Podcast, our Chief Growth Architects, Rob Brown and Phil Calandra, are here to discuss the power of advocacy. In its simplest form, advocacy is a process for turning clients, centers of influence (COIs) and other influencers into promoters of you and your business. Advocacy, done well, leads to a more steady flow of referrals and introductions. Advocacy can...

The latest episode of the Truest Fan Podcast is all about the importance of great leadership when it comes to building a successful team. Co-hosts Rob Brown and Phil Calandra share their insights on this topic, which was inspired by a listener's inquiry on how to improve team performance. In today's world, with everything that's going on around us, there’s an unusual amount of tension and uneasine...

In this week's episode of the Truest Fan Podcast, our Chief Growth Architects, Rob Brown and Phil Calandra, dive into the importance of creating a signature solution. Think of it as a highly tailored roadmap that takes your clients from where they are today to where they want to be in the future. A signature solution is not a product or a service or the technology you use, it’s the way you help yo...

In the latest episode of the Truest Fan podcast, co-hosts Rob Brown and Phil Calandra discuss the importance of recovery time for business people. They delve into whether grinding is a good or bad thing, highlighting the need for balance and taking breaks to avoid burnout. The hosts also discuss why quantity is not leverageable and the importance of building recovery time into daily routines. They...

Building a business that can run without  you while you maintain control  is something most entrepreneurs and financial advisors should strive for – but it can oftentimes feel like a daunting task. There is no one-size-fits-all formula and the journey towards having a self-sustaining business often comes with plenty of bumps in the road. However, it’s possible. In this episode, host, Rob Brown, an...

In this episode  of the Truest Fan podcast, we explore the topic of leadership - a crucial yet often challenging aspect of any successful team. While we often celebrate the leadership qualities of influential figures, we rarely acknowledge the everyday acts of resourcefulness and empowerment that demonstrate leadership within an organization. Co-hosts Rob Brown and Phil Calandra delve into the way...

In this episode of the Truest Fan podcast, we explore the power of habits. Sometimes, we think the word habits only refers to our bad habits, or that implementing good habits is too difficult. But, in reality, habits are a crucial part of the success process. At Truest Fan, we have a term for success routines that we call "home run habits." These are the habits that keep us on track towards our mo...

In this episode of the Truest Fan podcast, hosts Rob Brown and Phil Calandra discuss the importance of sprinting in achieving your goals. They explain that many people get stuck in a limbo when trying to figure out what to do next, which can hinder their progress. The hosts walk listeners through the process of sprinting and provide tips on how to maintain focus and achieve desired outcomes. They...

Getting to know someone on a deeper level gives a better understanding of how to help them in the most challenging times. When coaches lead with value, they become more compassionate towards the needs of others and the people around them. In this episode of the Truest Fan podcast, I share an inspiring chat with my friend and client John Thompson about the importance of leading with value. John is...

Sometimes happiness seems elusive. We struggle to find fulfillment. Our business goals feel out of reach. One great path to all three is committing to helping  others. When you focus on others instead of yourself, you open up opportunities for growth and change that you may have never thought possible. In this episode of the Truest Fan podcast, you'll meet Doug Greathouse, the CEO of SalesSite, a...

Did you know that 80% of New Year resolutions fail by the second week of February and only 8% of people actually achieve the resolutions they made at the beginning of the year? These statistics don’t seem far-fetched since resolutions are often made during a time of intense peer and societal pressure. Too often, resolutions can be your interpretation of what you believe other people think you shou...

The first step to creating meaningful goals, scaling impact and achieving success is dreaming big. Acknowledging and empowering what is possible will lead to greater heights in both personal and professional endeavors. This is true if you're thinking about the year ahead or the rest of your life. You must start with your biggest dreams. In this episode of the Truest Fan podcast, we introduce an ex...

Sometimes life throws us curveballs. We begin to wonder if things could get any worse. Even though, deep down, we know they won’t. In this episode of the Truest Fan podcast, I share an amazing exchange of insights about the importance of staying positive and being empathetic with James Mayer. James is the Manager of Huffman Mayer Paolo Wealth Management Group. With over 22 years of experience, Jam...

Have you noticed that your marketing is a little off or you’re not getting your fair share of new business and opportunities? You might be trapped in a boring marketing process. In this episode of the Truest Fan podcast, I have a wonderful conversation about making your marketing fun with Seth Greene. Seth is a best-selling author, podcast host, and founder of HowToFindMoneyForCollege.com. He has...

Each of us is wired very differently. We are meant to do different things and to be different people. In this episode of the Truest Fan podcast, I share a fascinating discussion with Samantha Riley about why you are designed to shine.  Samantha is the host of the Influence By Design podcast, a best-selling author, and an authority positioning strategist. She is an expert in bringing out the “diamo...

Running a business can sometimes feel repetitive. Like you’re on a hamster wheel. Business leaders and their teams run the risk of becoming uninspired and de motivated. In this episode of the Truest Fan podcast, I share an interesting conversation with Simon Severino about how to find joy in life and business. How to make them more fun. Simon is the Founder of Strategy Sprints, author, and global...

You may think that subtle pieces of advice are just ordinary principles but they actually create the most impact in life. In this episode of the Truest Fan podcast, my guest, Azul Terronez, talks about why you need to leave things better than the way you found them - one of the greatest pieces of advice he has received.   Azul is the co-founder and one of the lead coaches of Authors Who Lead™, a c...

We’ve all heard the saying, "never go to bed angry.” My guest today, Beth Blecker, learned thislesson from her father when she was a child. And though she admits she’s not perfect at it, Bethhas used thisage-old wisdom to remind herself not to hold grudges and to accept mistakes. She believes this advice has helped her build a terrific financial planning practice and anincredible life filled with...