Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
The P.T. Entrepreneur Podcast
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Author
Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
Ep635 | Lessons From A 600 Million Dollar PT Practice 24.08.2023 15:41
In this episode, we dive into the key insights from ATI Physical Therapy's recent quarterly investor report. ATI is a prominent publicly traded physical therapy company that is required to disclose financial information each quarter. The performance of their stock depends on whether they beat, meet, or miss projections made by analysts. Head to the link below to participate in our 5 Day Challenge!...
Ep634 | What Marketing Is Working Now With Jeremy Dupont 22.08.2023 1:03:27
This podcast discusses effective marketing strategies for cash-based physical therapy practices. Doc Danny interviews Jeremy Dupont from Patch, a marketing agency that works with PT practices. Jeremy shares valuable insights based on his extensive experience working with PT practices, shedding light on what marketing techniques are currently proving successful. He highlights the guerrilla marketin...
Ep633 | The Hardest Clinical Business Stage 17.08.2023 17:20
In this episode, join Doc Danny as he discusses the toughest stage of starting a clinical business - the mental hurdles that come with believing in oneself. Danny emphasizes that skill-wise, this stage is not as challenging as it may seem. To overcome this obstacle, he outlines three essential steps that must be taken: transitioning to a standalone space, hiring administrative support, and bringin...
Ep632 | Breaking Limiting Beliefs With Yves Gege 15.08.2023 1:08:13
In this episode, Doc Danny and Yves Gege explore the concept of limiting beliefs and how they can hinder success in various areas of life. They delve into the external factors that contribute to these beliefs, such as family, childhood experiences, and professional environment, and how they shape our perception of the world. Danny emphasizes the importance of self-belief and overcoming external pr...
Ep631 | How To Deal With Failure 10.08.2023 15:59
In this episode, Doc Danny dives into the topic of dealing with failure in business. He sheds light on the various forms that failure can take, whether it be a referral partner canceling on a deal, a patient failing to show up, or a staff member venturing out to start their own practice. Danny emphasizes the personal impact that these failures can have, often leading to a negative snowball effect...
Ep630 | How To Calm Your Racing Mind with Yves Gege 08.08.2023 52:52
In this episode, Doc Danny tackles the question of how to calm a racing mind, particularly as an entrepreneur, in order to find a balance between work and family life. Drawing from personal experience, Danny shares the story of their own struggle with overwhelming stress and the toll it took on their physical and mental health. They emphasize the importance of understanding the body's limits and s...
Ep629 | How To Build Raving Fans For Free 03.08.2023 16:50
In this episode, Doc Danny shares valuable insights on how to build raving fans without breaking the bank on marketing. He emphasizes the advantage that healthcare professionals have in being able to spend quality time getting to know their patients, which forms the foundation for building a strong rapport and relationship. Danny introduces the first step to building raving fans – the simple act o...
Ep628 | How Retain Employees For The Longhaul 01.08.2023 31:19
In this episode, Doc Danny dives into the topic of retaining high-quality employees, especially as businesses grow beyond the owner. He opens the discussion by highlighting a concerning trend of physical therapists leaving the profession due to burnout, with 15-20,000 professionals leaving in the last year alone. To address this issue and retain valuable team members, Danny suggests focusing on th...
Ep627 | Understanding Business Cash Flow 27.07.2023 13:45
In this podcast episode, we explore the fundamentals of cash flow management, a crucial concept for aspiring entrepreneurs who may have a different financial background. Danny breaks down the difference between revenue earned and revenue completed, shedding light on how these figures can impact your business finances. While revenue earned reflects the money collected within a given month, revenue...
Ep626 | 3 Hiring Mistakes To Avoid With Yves Gege 25.07.2023 57:33
In this episode, Doc Danny and Yves dive into the three biggest mistakes people make during the hiring process that result in high turnover. They acknowledge that some turnover is normal, especially with younger clinicians who have a freelance mentality. However, they caution against hiring someone too similar to oneself as it can lead to replacement attempts or a lack of diversity in the intervie...
Ep625 | Why Your Service Is More Important Than Anything Else 20.07.2023 15:32
In this episode of the podcast, Doc Danny delves into the crucial element of making a business go viral - being awesome at what you do. Drawing inspiration from the story of Andy Chen, Danny emphasizes the importance of genuinely caring about people and striving for the best possible results. He goes on to recount his own experience of starting a practice with no prior business knowledge, highligh...
Ep624 | Should You Grow Your Practice Or Stay Small With Yves Gege 18.07.2023 1:06:49
In this podcast episode, Danny and Yves discuss the pros and cons of staying small in business. Danny shares their experience of staying small due to feeling uncomfortable with the unknown of growth and the vulnerability of having no source of passive revenue or back up if they got sick. Yves shares his experience of wanting more time freedom and being able to work with patients in a more meaningf...
Ep623 | Lessons From A Hawaiian Roadtrip 13.07.2023 11:47
Doc Danny delves into the topic of how to be happier while striving for more in this episode. He acknowledges that it's a tough challenge since people tend to focus on results, outcomes, and achievements, which may take longer than expected and cause frustration. During his recent trip to Hawaii with his family and two children, they drove on the famous Road to Hana in Maui. This long and winding...
Ep622 | 3 Steps To Not Mess Up Your Business Finances With Jerred Moon 11.07.2023 1:03:19
In this podcast episode, Doc Danny and his CFO, Jerred, discuss the importance of organizing one's finances for both personal and business purposes. Jerred shares his experience of initially mixing personal and business finances, which was stressful for him. He later opted for a more organized model to avoid financial stress and recommends that personal and business finances should be kept separat...
Ep621 | Two Partnerships That Actually Work 06.07.2023 11:25
In this episode, Doc Danny shares insights about partnering and choosing the right business partner. Drawing from his experience working with over 200 businesses within the PT Biz mastermind, he emphasizes the importance of identifying whether a potential partner is operational or strategic. An operational partner should have complementary skills to the existing partner, while a strategic partner...
Ep620 | Cash-Based Practice Sales Secrets With Yves Gege 04.07.2023 1:03:26
In this podcast episode, Danny and Yves delve into a secret sales technique for selling $2,500 packages. The method involves aligning clinical skills with the sales process and getting the customer to buy-in to the plan of care. Danny shares a personal story about their experience with selling a package for the first time and how it felt strange to them. They also discuss the power of sales in eve...
Ep619 | The Two Most Important Skills To Focus On 29.06.2023 12:51
In this episode of the podcast, Doc Danny explores how the job market is changing due to technology and artificial intelligence, emphasizing the importance of being creative and having humanity. He cites Seth Godin's new book on developing significance within businesses and organizations as an example. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz....
Ep618 | How To Autopilot Your Practice With Jeremy Dupont 27.06.2023 1:01:20
In this episode of the podcast, Doc Danny and Jeremy Dupont delve into the process of auto-piloting a practice. They emphasize the importance of consistent, repeatable systems and understanding the customer journey. Jeremy shares his experience of implementing technology in his practice, Ripple, to increase capacity and efficiency. By empowering his physical therapists to handle their own scheduli...
Ep617 | The Biggest Hurdle When Starting Your Practice 22.06.2023 14:28
Today, Doc Danny delves into the challenges that individuals face when embarking on a career in functional medicine. Drawing from his conversation with a Nurse Practitioner, he explores the fears that arise when starting a practice, including concerns about income stability and the time it takes to replace a full-time income. Doc Danny candidly shares his own personal journey of leaving a secure m...
Ep616 | 6 Traits Of A Successful PT Entrepreneur 20.06.2023 51:38
In this episode, Doc Danny and Yves Gege delve into the six essential traits that are crucial for cash practice owners to achieve success in their entrepreneurial journey. They emphasize the significance of having experience as a personal trainer, coach, or in a specific niche, as it establishes credibility within the industry. The duo also stresses the importance of cultivating grit, which encomp...
Ep615 | Wine Sales vs Cash-Based Practices 15.06.2023 11:59
In this episode, Doc Danny shares a conversation he had with a friend who owns a wine distribution company. They discussed the physical therapy profession and the challenges that come with it, specifically the low compensation compared to other professions. The average physical therapist makes around $80-90,000 but has an average debt of $150,000. Danny explains that starting a cash-based practice...
Ep614 | The State of Cash-Based Practices 2023 13.06.2023 42:32
In this episode, Doc Danny discusses the current state of cash-based practices in the US in 2023. He shares the trends that he has observed and encourages listeners to check out the results page on physicaltherapybiz.com to understand the value of working with them. Danny is optimistic about the growth of cash-based practices and explains how they are becoming more popular as people recognize the...
Ep613 | Why This Podcast Matters So Much To Me 08.06.2023 14:46
Doc Danny has been obsessed with helping people live high-performance, pain-free life since high school and has been in the physical therapy profession for some time. He shares his journey of developing a cash-based practice that eventually grew, leading him to realize the potential of helping more people by sharing what he had learned. Head to the link below to participate in our 5 Day Challenge...
Ep612 | Should You Rent or Buy An Office? 06.06.2023 26:08
In this episode, Doc Danny answers the frequently asked question of whether to rent or buy a standalone space for a physical therapy practice. He suggests that renting is less risky and provides more flexibility, especially if there is no established business history or good personal credit. Buying a building should be considered only when there is a lot of funding available. The value of the bui...
Ep611 | Why You Should Forecast Your Future 01.06.2023 12:19
In this episode, Doc Danny explores the topic of forecasting one's future. Doc Danny suggests talking to people from different worlds to get a better understanding of different career paths. He also advises people to think about their boss, their role, their salary, and their career growth potential. By writing down these factors, individuals can forecast their future and decide if they are happy...
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