The Profit Priority® Podcast

As an online business owner, you know that software can help you run your business (can't do it all on your own). There are SO MANY out there, and I've tried a LOT of them. In today's quick episode I walk you through my favorite, essential software I use to run my business. From bookkeeping software to team communication, marketing, and everything in between.  What's in the epi...

Today I have my client, Natalie, on the podcast to talk about brand identity and how it can connect you with your dream clients. She's the owner of Caruso Creative with a bachelor's degree in communication, arts and graphic design (and over seven years experience in marketing). In the online world it's easy to feel lost in a sea of everyone doing the same thing. So how can you set y...

Do you pay yourself from your business? Do you know how to? Today's episode will help answer these questions. As business owners, it's important to pay yourself to avoid burnout and make sure that you're being adequately compensated for the time you invest in your work. So how much should you pay yourself and how do you do it? Listen to find out. What's in the episode: Owner&ap...

Have you wanted to start a membership but thought it would take too much time, and require you to create even MORE content? It sounds draining to have to bring on guest experts, add more content, and keep delivering more and more value. Tabitha Crocker is here to tell you it doesn't have to be that way. Tabitha is a Membership Coach and founder of Present Profitable Mom. She is passionate abo...

Before you hire a bookkeeper, make sure they're a good fit for you, your business, and your industry. How will you know if they're the right bookkeeper for you? What questions should you ask? Today I'm walking you through TEN questions you can ask a bookkeeper before hiring them.  Get the Bookkeeper Interview Questions Guide Outsourcing Your Books Series: Part 1 - What Does it Look...

When you consider bringing on a bookkeeper, it's important to look at the cost of outsourcing as well as the cost of NOT outsourcing. Today I'm diving into what actually goes into the cost of our monthly bookkeeping services, and what that process looks like. I'm very upfront with pricing and what I'd recommend for you and the stage of business you're at. Tune in to learn...

The truth is, not everyone needs to outsource their bookkeeping. So the question becomes, "Should I outsource or not? How do I know when's the right time to hire a bookkeeper?" Tune in to Part 2 of Outsourcing Your Books to learn the pros and cons of DIYing or bringing on a bookkeeper to your team. What's in the episode: What is bookkeeping and why does it matter? [02:38] When...

If you've ever had a stressful tax season, chances are you don't want it to happen again. At that point people start problem solving and finding ways to reduce that stress. One way is hiring out. Over the next few episodes I'm answering all your questions about outsourcing your books: What does it look like to hire a bookkeeper? When should I hire one, what are the signs? What goes...

Today's episode is a little different than my typical podcast. It's a short and sweet update about our personal home renovation. If you've seen me talk about our 75 acre farm and want to know more about it, this is the episode for you. I'm sharing the WHY behind our move and how it all happened, and talking about the renovations we're doing at the farmhouse. Connect with L...

We're currently in the process of moving to our dream farmhouse on 75 acres, and I have a couple clients I'm walking through the process of buying a home as well. Whether you're buying your first home, looking to upgrade, or getting properties to rent or host on Airbnb, this episode is for you. Tune in to learn 6 things you might need when buying a house, particularly as a business...

Today's episode is a fun one with Kristin Fisher! She's the Founder + CEO of the gifting brand, Bocu and a Retail Strategy Coach for Makers and Independent Retailers. With both a profitable six-figure business and over 15 years of experience as a Buyer for companies like Urban Outfitters, she is a retail industry expert on a mission to support female entrepreneurs and makers in their bus...

My team and I work with a lot of photographers, so it was so fun having Dani on the show to talk all things photography & education, burnout, and how to scale and grow your business. Dani is an elopement photographer and educator who has a passion for photographing love stories around the world, and teaching others how to do it as well. She hosts photography workshops with her education busine...

S Corps are a great strategy, however they can be done too quickly. I've seen many businesses elect too early or too late to be an S Corp, so you want to make sure you know how it will impact your business. If you're thinking, "What even IS an S Corp?!", don't worry. Today we're going over what an S Corp is, how it changes the structure of your business and your books...

We recently went on a trip to Kauai with our two little kids, and I can't tell you how many times I heard things like, "Wow, you're so brave!", "How did you do it?", or the infamous "But your kids won't remember it, so why go?". In today's episode I'm answering those questions, sharing details of our trip, and leaving you with tips for saving...

The people have spoken, and most of my Instagram followers wanted an episode on Budgeting and Financial planning so that's what today's episode is about. This is for you whether you want to work on your personal OR business finances. You'll learn the difference between budgeting and financial planning, and simple ways you can implement this knowledge today. What's in the episod...

Today I talked with Abby and let me tell you, it's a good one and on a topic I'm very passionate about. Abby is the founder of Studio Tell, a copywriting studio dedicated to articulating creative businesses with clarity and beauty. We dove straight into ethical copy, what it is, what it isn't and how to navigate the balance between writing to sell but in an ethical way. She is such...

In today’s conversation I am talking all about my goals for 2023 because if you know me, you know that I love goal-setting! During the episode, I share with you my personal goals for 2023, what I am bringing to my business this year, and the mentorship program I am launching for my clients.  In this episode, we cover: My personal goals for 2023 [4:40] Prioritizing health, wellness, and nutrition [...

Today’s guest is my amazing client Victoria Marcouillier, a website design, and branding studio! Together we discuss everything to do with, motherhood, running a business, and working while having kids at home. During the conversation, Victoria shares her experience balancing maternity leave and entrepreneurship, connecting with clients through motherhood, dealing with mom guilt and why it’s okay...

As we wind down for the year and get ready for January, there are a few things you need to consider when it comes to filing taxes and making sure your finances are correct. A lot of this is ensuring that you fill out the correct paperwork, one of which is the 1099 form. In this episode, I explain what a 1099 is, whether or not you need to file it, and things you need to remember if you are hiring...

Today’s guest is Nathan Chanski, a wedding photographer and a photography educator based in Grand Rapids, Michigan. After quitting his job in the corporate world, Nathan began his photography business with couples, before moving into the education sphere of helping coach other photographers. During our wonderful conversation, Nathan tells us all about why you have to face the fear of failure when...

Today’s guest is Holly Haynes, a CEO, and mama of two. In just two short years Holly scaled her business while working full-time to the point of being able to retire from the corporate world and focus on entrepreneurship. As a business strategist, her main goal is to help you build a full-time business on a part-time schedule. During the episode, Holly shares how you can manage stress, build a bus...

I am lucky to be joined by today’s guest April, who shares her wisdom and advice as a fellow bookkeeper on my team. I’ve had the joy of working with April for over a year and a half, and through this time we have learned a lot and we have witnessed a lot of financial changes. With all of this experience, we definitely know the dos and dont's of tax season. During our discussion, we go over th...

We all know how important email marketing has become especially after the notorious time Facebook & Instagram was down.  In today’s episode, I am talking to Karsen Murray, a copywriter specializing in strategic copywriting and courses for service-based brands along with being the queen of email marketing! During the episode, she breaks down email marketing, how often you should be sending emai...

In today’s episode I am talking to Ruthie Sterrett, host of the Consistency Corner podcast. She is a strategic content & marketing coach helping female entrepreneurs create marketing plans that leverage their brand and align with their values.  During the episode, Ruthie shares her experience in networking marketing and entrepreneurship, the power of quarterly planning, what brand values are,...

Everyone knows that in order to have a healthier future, you have to start taking care of your body today. That means practicing proper nutrition, getting enough daily movement, and embracing healthy habits. Well, I think the same mentality should also apply to your business because the steps you take today to ensure you will be successful in the future. In this episode, I talk about why we need t...