The Podcast Babes

The power of a podcast is undeniable. Podcasting is a powerful way to connect with your audience. It’s a great tool for building trust and establishing yourself as an authority in your field. If you have a business, podcasting can help you build relationships with potential customers and clients. If you’re an author, a podcast can help you build an audience before the book launch date. The beauty...

You probably have noticed that in this season we've talked a lot about monetizing podcasts and there are more episodes about that to come. However, the main question that comes to mind is: How overwhelming is monetizing a podcast? In this episode, I wanted to go into the first step you can take toward monetizing your podcast. So let's just break it up and let's just start with the v...

As podcasters, we usually have a lot of things to say. That’s why we started recording podcasts in the first place. We have an opinion, a message, or a thought about a certain topic, product, or service that we want to get into the world. And most podcasters don’t just come up with a single idea for podcasts: they come up with tons. Having multiple podcasts is a great way to showcase all these ide...

Let’s say you have a podcast with a very small audience. How do you monetize? This is a common question in the podcasting world. Fortunately, there are several ways to make money from a small audience. I talked about this a lot in the last few seasons. But since then, I’ve learned quite a bit about monetizing a small audience. I would even say that my approach has changed. In this episode, I’m goi...

There are many ways to make your podcast stand out, but there’s no denying that consistency is a huge one. Consistency helps build trust with your audience. Showing up on a regular basis gives listeners a chance to know what they can expect from you and when they can expect it. And that makes them more likely to keep coming back. It’s also not just about consistency in terms of frequency. It’s als...

Landing that sweet sweet sponsorship is every influencer, blogger, and even podcaster’s dream. After all, who doesn’t want to get paid by just doing what they love? In this episode, I’d like to help you in landing that sponsorship. I wanted to talk about three tips that I have on how to pitch brands for podcast sponsorships. This is a topic that I talked about a lot this season and I’ve gotten so...

Podcasting has become more popular than ever, but what makes it different from other types of content? For one thing, people can listen to your podcast on the go - whether they’re in their cars, at their desks, at the gym, or even while they’re cooking or doing the laundry. They’ll be able to absorb your message on their schedule. But the real benefits of podcasting are much more than that. A podc...

I’ve got a special treat for you today. In the past few months, I’ve been learning a lot about podcast sponsorships. But lately, I’ve also been consuming a lot of content about partnering with brands through influencer marketing. Now you might be wondering, what does a podcast have to do with content creators and influencers? Podcasting is a creative form of content. It really depends on what you...

As a podcaster, you probably have an archive of video recordings lying around. Why not repurpose them into YouTube videos! You get to share your podcasts in a new format, while also generating fresh content for your most engaged listeners. Joining us today is Krystal Proffitt, a content strategist, coach, and host of the award-winning show, The Proffitt Podcast. She herself has experienced rapid g...

If your podcast audience is not growing, you are probably wondering what you should do to fix it. I got an email a few weeks ago from someone who has a podcast with over 60 episodes already, but their audience is not growing as they expected. They feel like the podcast is stagnant. And they asked me what they should do. So I think this topic is super interesting because I am sure that more podcast...

Have you ever had the desire to change your podcast name? Many podcasters have. Some simply wanted to enhance their brand, while others were coming to the realization that it’s time to stop talking about one thing and talk about something else entirely. Introducing Meghan Kitchen, Host of the Balancing Stories Podcast Meghan Kitchen is the host of Balancing Stories, formerly Balancing Cultures, a...

You’re running a podcast and you want to get sponsorships. But how do you prepare your podcast for future sponsorships or brand partnerships? I have been learning a lot these past few months about opportunities for podcast sponsorships. The good news is there are more and more opportunities here for the podcasting industry. Before you can start pitching brands, you need to make sure your podcast i...

Thinking of outsourcing your podcast production? You are not alone. As podcasting continues to grow in popularity, more and more people are turning to podcast managers to help them launch their shows or to improve what they’ve already started. But what exactly should you look for when you’re considering hiring someone to help you with your podcast? There are many different ways a podcast manager o...

This week’s interview with Jo Ingram was really interesting. Jo started her podcast messy and needing a lot of improvement, but at the same time, it was also authentic. And a lot of new and even experienced podcasters right now will resonate with her. Starting a podcast is not easy but what can set you apart is the desire to make it work and being open to learning and improving along the way. In t...

Starting a podcast is easy if you make it simple. And today, we’re going to introduce you to someone who did it right off the bat. Jo Ingram is a former advertising agency director turned business coach and messaging strategist. She’s also the host of the Goals with Soul Podcast, formerly the Action Taker Tribe Podcast. When Jo discovered the power of podcasting, she immediately fell in love with...

In this episode, I want to take you through some of the learnings that I had throughout this season and also prepare you a little bit for next season. I already started recording for next season, and I’m excited to share that with all of you soon! For full show notes, head over to thepodcastbabes.com/podcast My favorite podcasting tools: Squadcast Springcast.fm - 2 extra months free with code THEP...

Welcome to the last interview that we have on The Podcast Babes Podcast for Season 5! This episode is an important one, I have with me Tonya Eberhart and Michael Carr of BrandFace. They will be talking about personal branding for podcasters. I'm excited to have them on the show because first of all, they are experts in their field. But also because they have been the sponsor of The Podcast Ba...

I have a super interesting and exciting episode for you: negotiating podcast sponsorships. I have a few sponsors now for both of my podcasts, and they all came at the same time. I just learned about negotiating sponsorships in the last few months. It all began with the interview I had with Gillian Tietz, which is the episode that went live last Monday. If you haven't listened to it yet, check...

Do you have a message you want to share with the world? For Gillian, podcasting became her medium in sharing what she learned about alcohol and how embracing sobriety freed her. Gillian Tietz is the host and creator of the Sober Powered Podcast. In 2019, she decided to get sober because alcohol caused a complete destruction on her mental health. Gillian decided to learn everything there is about a...

If you have been in the online business space, then you probably have heard of funnels and automation. Both are like buzzwords right now, everyone is talking about it. And I will say that in my business and in my podcast workflow, I have found a few funnels and automation that have made my life so much easier as a podcaster and have made my workflow so much easier. In this episode, I want to share...

For us podcasters, sound and audio play a huge part in what we do. It identifies our brand and can also determine the success of our podcast. Today we have Jodi Krangle, a voice actor since 2007. She has worked with some really big names like Dell, Bose, HGTV, and more. She's also a singer, with her own album of jazz, blues, and traditional tunes. And she is a podcaster, her podcast is called...

Am I doing a good job? This question may have crossed your mind at some point in your life or your career. And in podcasting, this is a common question we ask ourselves especially when we’re just beginning. One of my clients asked me this, and I’ve realized that as a podcaster for quite some time, I figured out a few things that I look at when I'm making decisions for my podcast. I also do a...

A lot of women in their 40’s, 50’s, and over, sometimes lose their purpose or direction. After children go to college, after retirement, or just being in a position where they just begin to ask themselves - what’s next? Wendy Charles Maguire knew exactly how that felt. She knew that she needed to create a space for these women to share their stories, inspire each other, and build one another. The...

As some of you might know, I have another podcast called The Digital Nomad Stories . It’s a passion project I started in May of 2020. I started a few episodes but didn’t touch it for months. It was because I wasn’t motivated and I felt like my audience wasn’t growing. Like other podcasters, I experienced what we call pod fade. Months later, I realized I wanted to bring it back but with some change...

For us podcasters, engagement and growth with our audience can be a challenge. But the good thing is there are Facebook groups to save the day! Joining us today is Emily Dawn, a business goal coach, and a social media strategist. Her Facebook group Ambitious Women Entrepreneurs and Coaches has grown into 9000 other strong female business owners. She helps business owners hit their first 5-figure m...