Blue Wire

The Playbook: Sports & Entertainment

Business EN ↓ 236 episodes

Legendary Sports Executive David Meltzer dives deep into the stories behind some of the world’s most well-known athletes, entertainers, artists, and cultural icons. The Playbook discovers the spirit of excellence which is the common thread that weaves through their successes and setbacks and how they got to where they are today.

Author

Blue Wire

Category

Business

Latest episode

Sep 1, 2023

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Episodes

Connecting With the Next Generation of Sports Fans With Zack Weiner: President & Cofounder, Overtime 25.08.2021

Zack Weiner, President and Co-Founder of Overtime, discusses the changing preferences of today’s young sports fans and how Overtime caters its content to the next generation. Weiner also talks about the origins of the company and how the startup he launched in college prepared him to solve some of the problems in the sports media market that Overtime addresses. Weiner and host of #ThePlaybook, Dav...

Chasing the Impossible With Marshall Faulk: Hall of Fame Running Back 23.08.2021

On this episode of #ThePlaybook, Marshall Faulk, Pro Football Hall of Fame running back and entrepreneur, shares his thoughts on: [3:42] - The entrepreneurial approach he used to watch New Orleans Saints games as a young man [8:40] - Why looking through Google search results might not be the best way to vet potential business deals [11:25] - Who he believes in the best Rams running back of all tim...

A Simple Equation For Success With Jorge Masvidal: UFC Fighter & BMF Titleholder 19.08.2021

On this episode of #ThePlaybook, Jorge Masvidal, UFC fighter and BMF titleholder, chats about: [3:54] How he made all of his 2019 plans into reality, including winning Fighter of the Year  [7:29] Why he draws inspiration from seeing his mother putting together necklaces in the middle of the night as a child [10:27] His simple equation for success and why consistency is so crucial in order to perfo...

What it Takes to Become an Olympian With Apolo Ohno: 8-Time Olympic Medalist 18.08.2021

On this episode of #ThePlaybook, Apolo Ohno, 8-time Olympic Medalist, shares his thoughts on: [5:17] - Growing up in a single parent household with his immigrant father. [11:55] - How much time do Olympians take to study [17:02] - Manifesting what you want [24:47] - The legacy he wants to leave behind Learn more about your ad choices. Visit megaphone.fm/adchoices

Building the Brand, the Team, and the Legends With Jerry Jones Jr. Executive Vice President/Chief Sales and Marketing Officer, Dallas Cowboys 16.08.2021

[2:47] - His father’s approach to leveraging the brand of the Dallas Cowboys [9:20] - Why making major investments is like “dancing with the devil” and the challenges of building AT&T Stadium [14:38] - Why their new business endeavor, Formation, is about brand association and relationship building [18:03] - How his father creates an “uneven playing field” by attaching products to the famous Star l...

The Values of a Successful Organization With Arthur Blank: Owner, Atlanta Falcons & Cofounder of Home Depot 12.08.2021

Arthur Blank, cofounder of Home Depot, owner of the Atlanta Falcons and Atlanta United, and author of the new book Good Company, shares insights on: [1:41] - How a person’s values are linked to working with purpose (and performance) [5:58] - Why it takes a “compass” to keep any good company on track [7:53] - How to thrive under pressure while setting a strong example for those around you  [16:07]...

The Three Constants of Success With Scott Boras: Sports Attorney & President, Boras Corporation 11.08.2021

On this episode of #ThePlaybook, Scott Boras, Sports Attorney and President of the Boras Corporation, shares his insight on: [2:09] - Why growing up on a farm taught him what it takes to grow an organization from the ground up [3:58] - How Seattle Seahawks coach Pete Carroll, his former college roommate, nearly convinced him to represent football players [9:49] - His best advice to help anyone und...

Creating a Global Impact With Tony Hawk: Legendary Professional Skateboarder 09.08.2021

Tony Hawk, skateboarding legend, and video game legend discusses the transition from skateboarding to entrepreneurship, Hawk and host of #ThePlaybook, David Meltzer also discuss the global impact that Hawk created in the world of skateboarding and how the release of his first video game was the foundation to building his own brand. Learn more about your ad choices. Visit megaphone.fm/adchoices

TRAILER 25.06.2021

TRAILER Learn more about your ad choices. Visit megaphone.fm/adchoices

The Common Misconceptions of Esports Kristen Michaela AKA KittyPlays: Video Game Streamer and Youtuber | #ThePlaybook 214 29.03.2020

Kristen Michaela aka KittyPlays, video game streamer and YouTuber, provides her insights on some of the common misconceptions about esports, sharing some of the skills that can be learned from gaming as well as discussing some of the job opportunities found in the video game industry Michaela and host of #ThePlaybook, David Meltzer, chat about a variety of topics including the connectivity of gami...

Mike Raffensperger: Chief Marketing Officer of FanDuel | #ThePlaybook 205 06.03.2020

On this episode of #ThePlaybook, Mike Raffensperger, Chief Marketing Officer of FanDuel, shares his insights on: [5:06] How his experience working at Amazon helped give him an understanding of the digital advertising marketplace [8:03] Why you need to be telling an impactful story with your content that also improves your audience’s experience [10:35] Why he believes that FanDuel is one of the bes...

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