Alford Wayman

The Pin Tool Podcast | Pottery | Ceramics | Small Business

Arts EN ↓ 74 episodes

A pottery podcast by artist /owner Al Wayman of Creek Road Pottery in Laceyville, Pennsylvania, next to the cold Tuscarora Creek. Pull up a chair around the wheel as we discuss topics concerning the art and craft of pottery, good books, storytelling, marketing, and creating work that matters for folks who care.

Author

Alford Wayman

Category

Arts

Latest episode

Jun 22, 2026

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Episodes

S3E20: Living Stories - Creating Your Pottery 29.09.2024

Welcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, I’m sharing a personal reflection on life, art, and the lessons learned from my father. We’ll dive into moments of creativity, connection, and the challenges of balancing life’s difficult decisions. As you listen, think about the values and principles guiding you in tough...

S3E19: Life & Art Balance Through Suffering - Creating Your Pottery 03.09.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Alford  Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, as we explore Life & Art Balance. At times, we might need to consider, or make hard decisions we might not enjoy. What type of core value...

S3E18: Screenplay Structure - Marketing Your Pottery 18.08.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the topic of using screenplay structure as a project management and promotion tool. In the book Save The Cat by Blake Snyder, there is a great outline that Blake...

S3E17: Concepts & Themes - Building Your Pottery Business 04.08.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into concepts & themes. Each project should have a beginning, middle and end. At each project start one should ask "Who's it for?",  "What's it for?", "What chang...

S3E16: Enjoying the Journey 22.07.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of enjoying the journey. Maybe we need to enjoy the journey and not rush and stress about getting to the destination. Sign up for my The Pottery Dail...

S3E15: Cost Structures: With Chatbot Amelia - Building Your Pottery Business 07.07.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot. We explore how Cost Structures are crucial for crafting a successful business model in the creative industry.  Today, we're diving into Cost Struc...

S3E14: Imposter Syndrome 23.06.2024

Welcome to The Pin Tool Podcast, where we shape, mold, and explore the art of pottery and the journeys of creative minds. I'm your host, Al Wayman of Creek Road Pottery LLC, and today we're diving into a topic that many of us face but seldom talk about—imposter syndrome. Whether you're a seasoned artist or just starting out, the feeling of not being 'good enough' can be a significant hurdle. In th...

S3E13: Key Partnerships: With Chatbot Amelia - Building Your Pottery Business 09.06.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how Key Partnerships are crucial for crafting a successful b...

S3E12: Thoughts On Memorial Day & Sunk Cost 28.05.2024

Once we make the changes, we may thank our past selves for dying a death on Memorial Day, as we are so much better off on the new path we chose to take. So run, Alcestis, from that fiery pit. THE POTTERY DAILIES Alcestis Memorial Day and Sunk Cost. https://substack.com/home/post/p-145025893 Written By, Alford Wayman Artist/Owner Creek Road Pottery LLC

S3E11: Key Activities: With Chatbot Amelia - Building Your Pottery Business 26.05.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Activities is crucial for craftin...

S3E10: Key Resources: With Chatbot Amelia - Building Your Pottery Business 13.05.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Resources is crucial for crafting...

S3E9: Firing The Bill Moon Wood Kiln - Firing Your Pottery 30.04.2024

It was a privilege to be there firing with the team at the Bill Moon kiln of Imagine Peace Pottery and learning the more advanced and planned firing techniques rather than simply having the goal of making temperature. Having a plan means thinking about how to influence the pots by even the type of wood or materials burned. In this firing, raku low-fire pots were made by placing them in the rear of...

S3E8: Customer Relationships - Building Your Pottery Business 15.04.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into Customer Relationships, as outlined in the book " Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. " This episode will expl...

S3E7: Pottery After Work- Creating Your Pottery 31.03.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the idea of pottery as a vocation, as discussed in the video " Elizabeth Gilbert on Distinguishing Between Hobbies, Jobs, Careers, & Vocation | Acumen Academ...

S3E6: Channels - Building Your Pottery Business 17.03.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Channels, as outlined in the book " Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. " This episode will exp...

S3E5: Revenue Streams - Building Your Pottery Business 03.03.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Revenue Streams, as outlined in the book " Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. " This episode w...

S3E4: Value Propositions - Building Your Pottery Business 18.02.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Value Propositions, as outlined in the book " Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. " This episod...

S3E3: Customer Segments - Building Your Pottery Business 04.02.2024

Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Customer Segments, as outlined in the groundbreaking book " Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers....

S3E2: The Business Model Canvas - Building Your Pottery Business 22.01.2024

Welcome to "The Pin Tool Podcast," hosted by Al Wayman, artist and owner of Creek Road Pottery LLC. This latest episode delves into the intricacies of the Business Model Canvas, a strategic tool essential for any artist who wants to become an entrepreneur. Join us as I try to unravel the complexities of this model, making it accessible and actionable for potters and creatives alike. Whether you're...

S3E1: Yearly Direction Setting - Selling Your Pottery 08.01.2024

Welcome back to The Pin Tool Podcast, the show where we dive deep into the art of thriving in our personal and professional lives. I'm Al Wayman of Creek Road Pottery LLC, and in today's special episode, we're setting the stage for the year ahead. As we stand at the threshold of a new year, it's the perfect time to reflect, recalibrate, and set meaningful goals. Whether you're a long-time listener...

S2E16: A Thanksgiving Christmas and Elijah’s Chair 24.12.2023

A Creek Road Pottery LLC update and a holiday story: "The heavy-loaded train slowed its speed as it entered the little sleepy town of Laceyville, Pennsylvania. Its loud horn echoed across the river, through the corn fields, and over the mountainside as it entered the straits. Hobo Smoky tossed off his pack from a gently rocking sander car, then made the light jump and roll to the ground on the har...

S2E15: What’s Your Hero’s Journey? - Selling Your Pottery 26.11.2023

May you one day look out across the vast sea and have a glimpse of the smoke from the cooking fires rising from your homeland of your Ithaca. Or may you one day, after many wanderings and hardships, wake up on its shore surrounded by the many gifts you were given. But even on that shore, it’s fine to be suspicious and on guard. The Lectures Mentioned: The Odyssey of Homer by Elizabeth Vandiver, Th...

S2E14: For Gere -The Potter and Robin Hood 07.11.2023

While at the thrift shop I found the book ” The Ballad Book of John Jacob Niles” from 1961 and for $5.00. The book is a collection of old time folk ballads from the Appalachian mountains. Haunting and yet amazing. The stories and poetry in the music is amazing. The background and extensive notes to this rendition of the song can be found here. A Youtube version of a ballad on the topic can be hear...

S2E13: Thoughts On Design & Product Placement - Selling Your Pottery 29.10.2023

In this episode, I talk about ways to underscore your style and set yourself apart from others in your own way by asking: "Who's it for?", "What's it for?", and "What change are you trying to make?". Books: The Practice: Shipping Creative Work. by Seth Godin An example of intentional design and why.  See The Florian Gadsby Mug Post Here . See my friend Angela and the details section of her cat bow...

S2E12: Thoughts On Design & Creating Prototypes - Creating Your Pottery 15.10.2023

In my opinion, bad art might be forms and elements that communicate poorly. In this episode, I talk about taking the work from a design in your sketchbook to creating a clay prototype of your form. I discuss what bad art might be and a few topics concerning the many elements that might be included in a form you create. I then go into some of the philosophy about these design concepts.  The podcast...

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