The PARTNERNOMICS Show

In this week's episode, Mark Brigman chats with Bob Moore, Co-Founder and CEO of Crossbeam, a collaborative data platform that helps companies build more valuable partnerships by discovering which customers and leads they have in common. Moore previously co-founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016). Bob shares his insights from...

In this week's episode, CEO, Mark Brigman, chats with Tyler Pittman, our Marketing Manager to provide an update on the latest initiatives taking place at Partnernomics. They begin the conversation by touching on the new Partnernomics mobile app, available on Android and IOS with quick and easy access to the online community of partnering professionals and a suite of courses. The duo then discusses...

In this week's episode, Mark Brigman chats with David Thomson, Chief Revenue Officer at Allbound. Allbound’s partner-centric technology is driving the future of channel success. The company’s partner relationship management (PRM) platform is a powerful solution focused on the partner life cycle from onboarding, training, enablement, and pipeline management that together enable businesses to put pa...

In this week's episode, Mark Brigman speaks with Dr. Paul Zak, a neuroscientist, professor, speaker, and entrepreneur. It has been well established that "trust" is the foundation of all great partnerships. However, most partnering professionals are still trying to understand what factors foster high levels of trust. In this episode, Dr. Zak shares his insights gained from researching trust that he...

In this week's episode Mark Brigman, chats with Melissa Chambers, Senior Director of Partnerships at Guideline, a fintech platform expanding access to retirement for over 22,000 small and medium businesses. Guideline is #4 for most 401(k) plans added last year in the 2021 Recordkeeping Survey from PLANSPONSOR, and partnerships are key to their growth. Be sure to visit PARTNERNOMICS.com to find mor...

In this week's episode, Mark Brigman chats with Manoj Bhatia, Dir. Partner Biz Dev @ Verizon, a leading telecommunications provider bringing 5G and other technologies to life. Listen to hear Mark and Manoj share insights on the topics of innovation, partnership cultures, and a deep dive into partnership contracts. As we move deeper into ecosystem plays, the subject of contracting will grow in impo...

In this week's episode, Mark Brigman chats with Bryn Jones, Co-Founder & CEO @ PartnerStack, a platform that enables companies like Intuit, Monday.com, and Webflow to accelerate growth through partnerships. PartnerStack is a Y Combinator-backed company that has raised $40 million in financing. Listen to hear Bryn share his insights and recommendations on structuring partnering teams, among other p...

In this week's episode, Mark Brigman chats with Dina Moskowitz, CEO @ SaaSMAX, a partner discovery engine for B2B technology companies that go-to-market through reseller channel partners. Their solution, PartnerOptimizer, leverages neutral data-driven business intelligence, data analytics, and domain expertise to provide custom channel insights, pinpointed partner discovery, and channel optimizati...

In this week's episode, Mark Brigman chats with Richard De Sousa, SVP - Deputy Head - Growth & Development @SCOR, one of the world's largest reinsurance companies. Leveraging its successful history and experience, SCOR provides cutting-edge financial solutions, analytics tools, and services in all areas related to risk – health, life, property, and casualty. As a PARTNERNOMICS SPLP® Certified prof...

In this week's episode, Mark Brigman chats with Gilad Zubery and David Saxon from Contentsquare, an international company that empowers brands to build better digital experiences. Contentsquare's experience analytics platform tracks and visualizes billions of digital behaviors, delivering intelligent recommendations that everyone can use to grow revenue, increase loyalty, and fuel innovation. Gila...

In this week's episode, Mark Brigman chats with Jeff Danley, Director of Innovation at VMLY&R, a global brand and customer experience agency that harnesses creativity, technology, and culture to create more connected brands. Mark and Jeff's professional relationship goes back nearly two decades. In the mid-2000s their paths first crossed while each worked at Sprint. The duo had the unique opportun...

In this week's episode, Mark Brigman chats with Alexander Richards, Director of Partnerships & Business Development @ Medallia, a SaaS platform that captures experience signals and applies proprietary AI technology to reveal personalized and predictive insights. Alexander started his career in the music industry before finding his passion for technology. After a couple of stops, he landed a role a...

In this week's episode, Mark Brigman chats with Matt Gray, VP of Global Partnerships @ Tealium. Tealium connects customer data– spanning web, mobile, offline, and IoT devices— so brands can connect with their customers. Tealium’s turnkey integration ecosystem supports over 1,200 client-side and server-side vendors and technologies, empowering brands to create a unified, real-time customer data inf...

In this week's episode, Mark Brigman chats with Soumya Chakrabarty, Head of Strategic Partnerships @ Discover Global Network. When we typically think of Discover we only think of the credit card side of their business. But as you will hear from Soumya, their business extends far beyond just those capabilities. Financial services are a booming segment of our economy and the technology powering the...

In this week's episode, Mark Brigman chats with Petter Lee-Johannessen, SVP, Head of Strategic Partnerships @ DNB. DNB is Norway's largest financial services group and one of the largest in the Nordic region. Petter started his career by building a technology start-up. He has frequently leaned on the valuable lessons gained from this experience to tackle new roles throughout his career. Petter's t...

In our second episode of the week, Mark Brigman chats with Brandon Lytle, Director of Strategic Partnerships @ Siteimprove. Siteimprove is a multinational SaaS company that creates cloud-based tools and services that provide insights into your content strategy and all your digital channels on one platform. Brandon explains his partnering strategy at Siteimprove is to align through ecosystems.  He...

In this week's episode, Mark Brigman chats with Francois Grenier, Head of Partnerships @ Sendoso. Sendoso is a sending platform and is a way to inject physical and or digital touchpoints into outreach and marketing campaigns. The main objective of the platform is to open the door for sales or other representatives to build relationships with other professionals. In the podcast, Francois shares the...

In this week's episode, Mark Brigman chats with Gabriel Unruh, Co-Founder, and Ben Avram, VP of Media Partnerships at The Streaming Guide. The Streaming Guide is a discovery platform that helps users find movies and TV shows all aggregated on a single platform. The Streaming Guide includes an integrated social element so viewers can share and discuss their favorite movies and shows. Gabriel and Be...

In this week's episode, Mark Brigman chats with Rajiv Ramanan, Director - Startup Program & Technology Alliances @ Freshworks. Over 40,000 customers across the world use the family of Freshworks integrated applications. From their CRM to employee and customer management, their suite of solutions helps clients grow faster. Rajiv shares some backstory on the many hats that he wears at Freshworks, in...

In this week's episode, Mark Brigman chats with Tony Bryant, Senior Director of Partnerships & Channel at Sinch. Tony describes the different solutions that Sinch provides for its clients and how they are disrupting the communications space. Sinch engages in many highly innovative technology partnerships to bring new capabilities to its clients. Mark and Tony share insights regarding tech partners...

In this week's episode, Mark Brigman chats with Adam Michalski, CEO of Partnered.com and the host of Partnered Podcast. Adam shares his insights as an entrepreneur and a partnering thought leader. There is no doubt the world of partnering is seeing a steep inflection point. Mark and Adam discuss the past, present, and future of partnering with a specific emphasis on the use of data, systems, and t...

In this week's episode, Mark Brigman chats with Orest Furhala, Head of Partnerships @N-iX. Technology partnerships have boomed over the past decade and N-iX is leading the way to Eastern Europe and other regions around the world. Mark and Orest discuss ecosystems, innovation, multi-lateral contracting, and other important topics. Orest shares some of his insights as he participated in one of PARTN...

In this episode, Mark Brigman chats with Eddie Jimenez, Partnerships Lead at 1 Huddle. Their SaaS startup is revolutionizing the way employees onboard and continuously train their employees. The 1Huddle solution puts the power of content, games, and repetition in user's hands through their mobile-first platform to reinforce success habits and knowledge that leads to success. Eddie and his team are...

In this episode, our CEO, Mark Brigman shares the good, bad, and the ugly of using (or not using) Term Sheets. This simple 8 component tool can significantly accelerate your time to get to "yes" or "no," both of which are incredibly valuable. Mark recommends we should 1) never negotiate from a contract (red-lines), 2) Use Term Sheets to explicitly communicate obligations, and 3) Use Term Sheets to...

In this week's episode, Mark Brigman chats with Peter Lai, VP of Strategic Alliances @ Internet of Things America. Mark and Peter discuss ecosystems and the evolving world of connected digital technologies. IoT devices and systems are starting to transform the way we live by providing new data sources and "easy button" solutions. Peter provides his insights on partnering, from the startups' view a...