The Owner’s Guide

The Owner’s Guide: Strategies to Successfully Start and Grow a Business

Business EN ↓ 126 episodes

The Owner’s Guide is your go-to manual for navigating the ups and downs of entrepreneurship. Forget the glossy brochures filled with idealized success stories. Here, we dive into the gritty realities of business ownership. From payroll panic that keeps you awake at night to marketing blunders that make you cringe, we cover it all. Each episode packs practical tips and honest advice. Think of it as your weekly dose of business therapy, tailored specifically for those in the trenches. Whether you're a solopreneur juggling multiple hats or managing a small team, this guide serves as your operatio...

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Author

The Owner’s Guide

Category

Business

Podcast website

rss.com

Latest episode

Jul 7, 2025

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Episodes

Buying and Selling 28.10.2021

Buying and selling a company will most likely be the biggest transaction people will have. Don't go into a transaction like this blind. Learn from author, podcaster and consultant, David C Barnett, who is an authority on how to buy and sell companies the correct way. Mistakes can be very costly when selling or purchasing a company if it's done without the proper knowledge of what to look for and h...

DIY for Business joins ElectraCast Podcast Network 21.10.2021

Breaking News: DIY for Business is proud to announce they have joined ElectraCast podcast network. We interview Founders of ElectraCast, Peter Rafelson and Mark Netter about their careers and vision of the network . We also get into what has made their company so successful. More Breaking News! Our hosts, Russ and Greg will also be responsible for building out a Business network of podcasts to be...

Finding Your Motivation with Polly Campbell 14.10.2021

Have you lost your motivation and feel like you need to get your energy back? In our interview with author and podcaster, Polly Campbell, we discuss her book, You, Recharged. A lively discussion on how to find that energy you've been looking for. Show Links: Polly's Website | Podcast | Books Learn more about your ad choices. Visit megaphone.fm/adchoices

Leadership with Jon S. Rennie 07.10.2021

Strong leadership is an extremely important quality for business owners to have. We interview Best Selling author and podcaster, Jon S. Rennie, on how he has taken the leadership skills he learned from being an officer on a nuclear submarine for the Navy and has utilized it in leading eight manufacturing companies. We explore the unique leadership skills that are needed on a submarine and how it m...

Discussion withTrustDale.com on Customer Service 30.09.2021

Customer service is the key to getting repeat business as well as referrals. We interview Marnie Zambri from TrustDale.com, a great resource that connects consumers with good-quality companies. They also help their clients understand how to improve their customer service techniques. Marnie shares her insights and experiences of the best practices for companies to improve their service and as a res...

I Have a Feeling 16.09.2021

We all get that feeling in our gut that tells us what the right decision is. Sometimes we follow it and sometimes we don’t. We are lucky to interview author and podcaster Polly Campbell to help us understand why we feel that excitement and how to practice getting better at understanding why and when we should follow our gut. Show Links: Polly's Website | Podcast | Books Learn more about your ad ch...

Automation Sensation 09.09.2021

Automating your company is a passion of ours, especially Russ. He loves talking about automation and how setting up with the right apps can save you so much time each day. Not only saving time but also saving money in personnel. While we're at it, let's not only save you money but let's make your company more money by utilizing automation for your company. Join us for some great conversation that...

Business Owner Interview: Liberty Tax 02.09.2021

The first in a series of interviews with entrepreneurs that have gone through the ups and downs of starting their own business. Robert Downum, Franchise Owner of Liberty Tax Service in San Ramon, opens up about how marketing has changed from the time he started the company 14 years ago and now. He also shares his philosophy on networking and the advantages of being in a franchise. Robert gives som...

Protect Your Company 26.08.2021

the best attorneys keep you out of lawsuits and are there for you if someone does file a complaint. our goal is to help business owners set up policies to avoid lawsuits. it’s wild with all the new labor laws that are popping up, especially now with safety regulations and distributed workforces. thank goodness, we interview Jon Babione, partner at Ferber law, to help us figure all this out. and he...

Learning and Innovation Go Hand in Hand 19.08.2021

Companies that stop innovating, stop growing. One key to keeping a business successful is innovating and one way to keep innovating is to keep learning. The desire to improve your company is a true indicator of your leadership abilities. No doubt there will be failures along the way, but we all can learn from our failures and keep trying until we find the key to open the door to future innovations...

Sparks Fly 12.08.2021

Is the daily grind getting you down? We all need something to motivate us to keep moving forward with our business. For entrepreneurs that are still thinking about jumping into the pool, you might need the “Spark” to get going. We have a fun conversation that should help you find that inner voice that will light that fire. Learn more about your ad choices. Visit megaphone.fm/adchoices

Retarget the Target 05.08.2021

One of our favorite guests, Mike Sklut from the Digital Sales Division of Fox, joins us again to bounce around ideas on how to best spend your online marketing dollars. There are so many ways businesses can spend their marketing dollars online, but which is right for you. The answer is … I wish there was only 1 answer, but we go through some very viable choices and hopefully will help you avoid so...

Be the Leader Your Company Needs 28.07.2021

Do you believe that you are a born leader? There may be certain traits that you’ve always had that make you a good leader, but that’s usually not enough to be the best leader for your company. So many aspects go into working with the different people and departments within your company to reach your goals. We interview Alexis Monville who hosts Le Podcast on Emerging Leadership. We pick his brain...

Hit the Target 21.07.2021

Technology has improved so much over the past few years with regards to targeting a specific audience for your TV commercials. For many companies, TV didn’t make financial sense in the past, because companies felt like they were spending too much on reaching people that weren’t necessarily their audience. This has all changed and our interview with Mike Sklut, the Digital Sales Manager at KTVU wil...

Location, Location, Location 14.07.2021

Finding the right spot to locate your company is very important to your success. Whether you have a retail location, need manufacturing space, or just offices, finding the right space is a crucial decision. We interview Michael Santillan, a real estate expert that focuses on commercial properties to help navigate us through the many decisions needed to pick the right space to create the right vibe...

The Greatest Asset of Your Company is its People 02.07.2021

Every team member needs to feel included and supported to create a healthy and productive environment for your company. It sounds simple, but in today’s culture, there are many challenges. In this episode, we interview Larry Martinez, PhD and Associate Chair in the Department of Psychology at Portland State University to explore “Inclusion”. We also dive into the interesting topic of “Alliedship”,...

Pursuit of Happiness 24.06.2021

Money makes most people happy, especially when it comes to running a business, but there are so many things to consider when dealing with company finances. Do I have enough money to start a company? How long can I last if sales are slow? Where do I go for a loan? All of these questions are discussed and more with our guest, Rita Williams Green, professor at Memphis State University and owner of Gr...

Rocky Communication II 17.06.2021

We get to continue the conversation with Dr. Laila Ansari about the challenges of being a champ at communicating. Let’s face it, the way you communicate to employees, vendors, and customers will be different. Add the different ways you will communicate like verbally, emails, texts, or video meetings and the puzzle gets tougher than catching a wild chicken. Learn from a Doctor who has helped many p...

Rocky Communication I 10.06.2021

One of the toughest things to do well as a business owner is to be an effective communicator to every type of audience. Luckily, we are joined by Dr. Laila Ansari to discuss the many ways to tackle the challenge of being heard and understood. Like Rocky, it’s not always a natural gift, and it takes a lot of hard work to be a champion at good communication. Learn more about your ad choices. Visit m...

The Customer is Always Right? 26.05.2021

We've all heard the adage that the customer is always right, but we all know that is untrue. The truth is that they are the customer and each customer is so important to the success of your business. Keeping your customer service high can mean getting more repeats and referrals, but how do you do it? This show goes into the importance of keeping your customers happy and some tips to keep them comi...

Give Me 5...Stars 19.05.2021

Everybody wants 5 Stars today, but why? This show deals with the importance of getting good reviews and how to handle the occasional bad one. Wanting a 5 Star review seems logical, but how do you go about getting your customers to give you that review and where will your stars be seen? All of these topics and more will be discussed along with an occasional bashing of fake reviews.  Learn more abou...

Radio Can’t be Killed 12.05.2021

The running joke for years is that radio is supposed to be replaced by TV or Cable or Satellite. Well, radio is still a great way to advertise your business, whether you are just getting off the ground or wanting to advertise nationwide. We interview Nikki Gelardi, who has been in the radio business in many roles, to chop it up and discuss many topics from how do you buy radio spots, who can creat...

If Stress Can Kill, I Want to Live 06.05.2021

Running a company can be very stressful if you let it. We interview Dr. Laila Ansari, a licensed clinical psychologist with over 12 years of experience, to discuss many ways to deal with the stress that goes along with being an owner of a company. Not only do you need to take care of your own mental well-being, you also have to think about the mental state of your staff to create the most enjoyabl...

Walking a Tightrope 28.04.2021

Finding the right balance of putting in the hours for your company while spending quality time with your partner and family is tougher than walking on a tightrope. Everyone intends to be a good family person while running a company, but that is easier said than done. This episode focuses on some different techniques of what works and things to avoid, both at work and at home if you want to keep th...

Plan to Make a Plan 21.04.2021

Business plans may not sound fun, but this episode might change your mind. What is “Little Billy” thinking about when creating his business plan? Well, he may not be headed in the right direction, but we will help steer you. This doesn’t have to be stressful, but making a plan should give you confidence on the key parts of the business that you should have a good handle on. With that vision, you s...

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