The NexGen Show

In Episode 27, assistant brand manager Demi Tan shares her journey from research into the cosmetics industry — and why influencer marketing is a force to be reckoned with.

In Episode 26, creative designer Joshua Palmer shares his experience stepping into a big role at a small company — from fostering team culture to creating brand guidelines from scratch.

What happens when a copywriter doesn't like to write? In Episode 25, Prof. Harmandar Singh and Benjamin Chua discuss what remains after the SEO keywords and endless meetings.

In Episode 24, Prof. Harmandar Singh speaks to young marketing lead Nur Izzaty about marketing one of Malaysia's most iconic brands.

In Episode 23, Pavetheran Nagarajan introduces us to his favourite junior, good friend, and partner in ideation, ChatGPT. Or as he prefers to be called, Marv. 

In Episode 22, Oliver Chong brings us into the world of strategic planning — from the untapped potential of digital out-of-home to cracking the code on Gen Zs.

In Episode 21, young graphic designer Jade Lim shares her creative journey from agency to working in-house — and why she’s in no rush to return to the agency grind.

In Episode 20, Joy Teng dives into her day-to-day as a brand executive, from data-driven campaign planning to writing briefs that even her mother can understand.

From turbulent trends to 4-minute deadlines, young brand strategist Nur Humaira shares her experiences in this unpredictable industry.

In Episode 18, fresh graduate Adam Ang shares his perspectives on public relations — and how being an all-rounder is no longer optional.

In Episode 17, Prof. Harmandar Singh sits down with Amni Azhar for an insightful conversation about her experience as a junior, and the growth that comes from stepping outside your comfort zone.

Laxshmaan has been obsessed with commercials since he was a child. In Episode 16, we dive into his thoughts on advertising, authenticity, and aspirations for the future.

In Episode 15, Prof. Harmandar Singh sits down for a chat with Kerryane Tan about Malaysian culture and why local advertisers need to take more risks.

The next generation isn’t waiting for graduation to make their mark. In Episode 14, Prof. Harmandar Singh chats with Amy Aminudin, a marketing student who founded the first online horse marketplace in Asia.

Alyssa Mia Goh, a fresh voice in copywriting, reflects on the values that shape her work in Episode 13.

What is it like teaching a classroom of digital natives? In Episode 12, IACT lecturer Aidan Nasri shares what it's like to shape the next generation of advertising and media professionals. 

In Episode 11, account executive Dionne Lee shares her experience working one of the toughest jobs in the world.

In Episode 10, Prof. Harmandar Singh puts fresh graduate Michael Tan on the spot with an impromptu job interview. 

In Episode 9, fresh graphic designer Jean Elliessa reveals the reality behind the job in this era of disposable advertising.

In Episode 8, Wyman Wai dives into strategic planning in marketing and its surprising parallel with performing arts.

In Episode 7, researcher turned marketer Fara Musa reveals the truth behind the data and why you should always take it with a pinch of salt.

In Episode 6, we speak to broadcasting "baby" Jean D'Silva about her experience behind and in front of the camera, including her work with Malaysia's first AI-powered radio DJ!

In Episode 5, we interview creative experimentalist and Malaysian photographer Ethan Wong as he shares the inspirations and insights behind his creations.

How much can we trust what we see on the internet? In Episode 4, we bust some common digital out-of-home advertising myths with Samantha Rayer.

Artificial Intelligence has seen a massive upsurge in 2024, with Malaysia entering the AI-driven race with our first National Artificial Intelligence Office (NAIO). In Episode 3, guest speaker Yasmin Chua discusses AI and whether it poses a risk to future advertisers.