The New F*Word (F for Fractional Finance)

In this episode, I sat down with Rachel Marshall, founder of Magic Digits, an accounting firm for creative industries. Rachel’s story really resonated with me—she built her business from the ground up during the chaos of the pandemic, balancing career growth and family life. Rachel shared what it takes to scale a business, the challenges she faced, and how she went from being a one-woman show to b...

How can the right financial expertise accelerate growth for startups and scale-ups, without the hefty price tag of a full-time CFO? In this episode, Colin speaks with Stephen from Growth CFO about the fractional finance revolution. With experience both on the investor side and as a CEO, Stephen shares why fractional CFOs are a game changer for small and mid-sized businesses. Stephen highlights the...

How can fractional CFOs change the way startups and scale-ups approach growth and financial strategy? In this episode, Matthew Powell, a seasoned fractional CFO, shares his journey from corporate finance at EY to running his own successful consultancy. Matthew discusses the significant advantages of bringing in a fractional CFO early on in a business’s life cycle, especially when it comes to fundr...

What drives someone to transition from a stable corporate career to launching a fractional CFO practice? In this episode of The New F* Word podcast, we speak with Elisabeth Sabin , a newly minted fractional CFO, about her transformative journey into the world of fractional finance. Elisabeth shares the motivations behind her decision to leave corporate finance for a more flexible and fulfilling ca...

How can fractional finance leadership transform small businesses, and why is the role of a fractional CFO so vital? In this episode of The New F* Word podcast, I speak with Nikole Mackenzie founder of Momentum Accounting, as we explore how outsourced financial services are reshaping the way small businesses manage their finances. Nikole shares her journey from traditional public accounting to laun...

In this episode of The New F Word, Colin sits down with Graeme Tennick , founder of Tennick Accountants , to explore the game-changing potential of fractional CFO services for small businesses. Graeme shares his journey from traditional accountancy to a model focused on genuine advisory relationships and a “sense of belonging” project, designed to bring more human-centred value to clients. Togethe...

Karen Trickett from Mighty Atoms joins us to explore the growing world of fractional leadership roles. Karen, who’s carved her path from Pepsi to Golden Charter, CMO to CEO, Karen is an experienced board executive focused on CX, marketing, and commercial strategies. Karen shares how her journey led her to fractional marketing and management and why she believes “the future is fractional”. Karen an...

How do small businesses thrive in a complex financial landscape? As we wrap up Season One of The New F Word, we’re celebrating the incredible journey we’ve taken together through the world of fractional finance and the inspiring leaders who joined us along the way. In this special episode, we look back on the invaluable insights shared by forward-thinking fractional CFOs, entrepreneurs, and financ...

In this episode of The New F Word, we sit down with Simon Kallu, an expert in fractional CFO services and Tony Robbins' UK and Europe's Accounting Partner, to explore how this evolving role is reshaping financial strategies for growing businesses.  Simon shares insights from his decade-long journey in finance, explaining how his company, Growfactor, helps businesses on the cusp of major growth by...

What if there was a better way for small businesses to manage their finances without hiring a full-time CFO? In this episode, Colin sits down with John Dalrymple from Ferrock Finance to explore how fractional finance is reshaping the financial landscape for growing companies. John shares how Ferrock Finance, led by Scott Willis, saw a gap in the market for fractional finance roles and how they’ve...

Is your business missing out on the financial expertise it needs to grow? In this episode, I sit down with Marc Obrart, co-founder of fin-house, to explore how fractional finance is revolutionising the way startups and SMEs approach their financial strategies.  Marc shares how fin-house is shaking up the traditional finance model by offering tailored, agile finance teams—delivering high-impact CFO...

How well do you really know your business’s financial health? In this episode, we dive into the world of financial literacy for small to medium-sized enterprises (SMEs) with seasoned financial consultant Craig Rattray. With over 30 years of experience, Craig shares invaluable insights from his Know Your Numbers programme, breaking down the critical financial concepts every business owner should un...

What if the key to revolutionising your business's financial health lies in the hands of a fractional CFO? We sit down with Lauren Harvey from Full Stop. She shares her remarkable journey from Peugeot to a passionate chartered management accountant. Lauren's path—marked by her tenure managing estates for the Crown Estate offers a unique perspective on the ever-evolving landscape of cloud accountin...

Have you ever wondered how a seasoned financial executive can transform your startup's growth trajectory? Meet Karen Stephens, who joins me to share her transition from the corporate world to becoming a sought-after fractional CFO.  In this episode, Karen reveals the critical gap she identified in financial guidance for new entrepreneurs and solo founders and how she stepped in to fill it. Her uni...

In this episode, Kevin Steel, a fractional CFO at Claredon Finance & Strategy, shares his original mind-mapping process for uncovering clients' unique business positions. He highlights the critical importance of clean data and the essential role of skilled bookkeepers in delivering accurate financial insights. Kevin's strategy centres on providing upfront value and smoothing out costs over the...

Stacey Borrow, an agency finance specialist, to discuss her role in helping small agencies with their finances. She brings fractional financial support to agency owners, allowing them the benefit of day-to-day access to financial expertise without the cost of a full-time FD. In this episode, she shares the typical scenarios she encounters with her agency clients, the need for better financial plan...

Susan Boles is a human-centred CFO at Beyond Margins. In this episode, she shares her 'accidental CFO' journey and how she helps founders build calmer businesses with comfortable margins. Join us as we uncover actionable insights and strategies that can inspire your approach to financial management and catapult your business towards its full potential. Want to learn more about how other fCFOs are...

Chris Ortega is the mastermind behind Fresh FP&A, he dives into the game-changing role of fractional CFOs in driving financial clarity and growth for small to medium-sized businesses. Chris takes us on a journey through his experience building and scaling finance organisations, sharing the pivotal moments that led to the creation of Fresh FP&A. He paints a vivid picture of the indispensabl...