Siddhartha Ahluwalia
The Neon Show
Hi, I am your host Siddhartha! I have been an entrepreneur from 2012-2017 building two products AddoDoc and Babygogo. After selling my company to SHEROES, I and my partner Nansi decided to start up again. But we felt unequipped in our skillset in 2018 to build a large company. We had known 0-1 journey from our startups but lacked the experience of building 1-10 journeys. Hence was born the Neon Show (Earlier 100x Entrepreneur) to learn from founders and investors, the mindset to scale yourself and your company. This quest still keeps us excited even after 5 years and doing 200+ episodes. We...
Where to listen?
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Episodes
Building A SaaS Behemoth From India And Then Expanding Globally ft. Yamini Bhat, Co-founder & CEO, Vymo 25.07.2022 41:21
In Sales the stakes are high. And for company’s growth it is important to get it right. Thanks to multiple options of Sales engagement softwares which streamlines the sales process through integrations which enables companies to combine their sales and marketing efforts to create personalized and automated sales journeys. In today's episode of 100x Entrepreneur, we have with us Yamini Bhat, C...
The Biggest Mistake Founders Make After Funding and The Investing Lessons for Pre-seed ft. Rajiv Srivatsa & Nitin Sharma, Antler India 18.07.2022 54:30
As per a recent article,“About 60% of companies that reach pre-series A funding fail to make it to Series A, so the success rate is only 30%-40%.” Infact if you check on Crunchbase, in India you’ll find 4300+ startups at Pre-seed or Seed-stage, but only 600+ out of them have managed to reach Series-A, which bring the success rate to even lower at just 15%. Apart from this, even in the entire In...
Leveraging YouTube Community To Build a 100 Cr SaaS Company ft Varun Mayya, Founder, Scenes 11.07.2022 1:00:16
Varun Mayya was in college when he along with his friends started up a t-shirt manufacturing business called SIZR. Later on, he went into building a recruitment platform, Jobspire. And they were one of the youngest teams to raise venture capital of Rs 1.7 crore even before they graduated, and scaled the company to serve 4 million requests in 2016. In 2017, they sold Jobspire to a New York-based co...
Principles of Product Led Growth ft. Dheeraj Pandey, Co-Founder & CEO , Nutanix & DevRev 03.07.2022 1:09:17
According to a recent article in Forbes, as per data of ProductLedGrowth.org,“Buyers want to self-educate.” Personalization is expected by customers—not only are 80% of people more likely to do business with a company that offers personalization but Salesforce’s 2017 State of Marketing Report found that 52% of B2C customers would actually switch brands if they weren’t getting a personalized exper...
Ishan Sharma on Dropping Out, Money, Content Creation, and Youtube 26.06.2022 1:01:34
In today’s podcast, we have Ishan Sharma with us! Ishan is a Youtuber, Entrepreneur, and Founder of MarkitUp. He droped out of his college(BITS Pilani, Goa) at the age of 20 and decided to continue his entrepreneurial and content creation journey! Ishan Sharma has around 500k Subscribers on Youtube and about 100K on LinkedIn. He also wrote a book called "Crush It on LinkedIn" back in Mi...
Founder Hari Menon on BigBasket- the largest Grocery platfrom, Culture & being part of Tata Group 19.06.2022 53:46
If you’re a startup enthusiasts, its highly likely that you would have read or atleast heard about the book - Saying No to Jugaad: The Making of Bigbasket by by T. N. Hari & M. S. Subramanian. In today’s episode we have Hari Menon, BigBasket’s founder sharing the his experience in the Indian Ecommerce Ecosystem over the last two decades. In May 2021, Tata Digital invested $375 Mn in BigBasket...
The story of India’s 100th Unicorn, Open ft. Founder, Anish Achuthan 12.06.2022 41:39
We’ve heard inspiring stories of founders of Facebook and Microsoft who’ve dropped out of Harvard and even some of the well known Indian Entrepreneurs who’ve dropped out of IITs to build on their dream venture. But in today’s episode we’ll talk with Anish Achuthan, who ran away from his hometown during his Class 11th with dreams to build something big in the Dotcom space and currently is the Cofo...
Building a 1000 Cr EdTech platform for coding enthusiasts in the world ft. Sandeep Jain, Founder, GeeksForGeeks 07.06.2022 34:32
On the podcast today, we have with us Sandeep Jain, Founder, GeeksforGeeks. GeeksForGeeks is one of the largest online learning platforms for coding enthusiasts, budding engineers, and anyone involved in the tech domain. Sandeep is from Firozabad which is 40 kms away from Agra in UP. He studied in a government school before doing his graduation from UP Technical University, Mathura, and masters f...
The story of 100x Entrepreneur ft. Founders Nansi Mishra & Siddhartha Ahluwalia 31.05.2022 35:10
March 2019 was when we published our first episode of 100xEntrepreneur. So far we’ve covered 150+ VCs, Angel Investors and Entrepreneurs from the Indian startup ecosystem. Alongside 100xEntrepreneur podcast we’ve so far invested in 30+ portfolio companies via like Airmeet, PlumHQ, Zencastr and Neeman’s. In today’s episode we share our journey so far. We are Siddhartha & Nansi, a husband-wif...
How a 23 year old created a $8M yearly revenue content marketplace business 22.05.2022 35:54
India’s largest Content Marketplace with 1L+ creators, 2500+ customers, out of which 70+ are Unicorns. Does that ring any bells? We’re talking about Pepper Content, founded by Anirudh Singla, in his 2nd year of undergrad college. Pepper’s journey started when Anirudh during his college decided to take up freelancing and content creation to fund his graduation all by himself. He then realised the...
India's first 1000 Cr D2C brand, Noise that's completely bootstrapped ft. Founder, Amit Khatri 15.05.2022 36:54
#1 Smartwatch Brand in India #3 Smartwatch Brand in Asia #9 Smartwatch Brand Globally All the above feats are not from Apple, Samsung, or a legacy player in the market, but from our own homegrown Indian brand - Noise. In this week’s podcast, we turn the spotlight on Noise : A brand that’s on a mission to offer quality smart wearables at affordable prices to its customers. In our conversation with...
Shashank Mehta, Founder, The Whole Truth on secrets of building a brand and his learnings & insights from his experience with Hindustan Unilever 08.05.2022 1:02:39
Why is HUL considered a Leadership factory? “Every great brand is built on a fundamental human insights.” Do you agree that people come before revenue? “Invest in Brand, even as little as possible, and not just Performance Marketing from Day 1.” Listen to Shashank Mehta, Founder of The Whole Truth Foods and a passionate HUL Ex-employee in today’s episode to know his perspective about everything me...
Bipin Preet Singh on MobiKwik’s journey to becoming one of the first few profitable Fintech startups from India 02.05.2022 53:13
MobiKwik is one of the largest Mobile Wallet and Buy Now Pay Later (BNPL) platforms in India. Its tech platform has 120 million Registered Users, 25.3 million pre-approved BNPL users and more than 3.4 million merchant partners. MobiKwik's top line grew by 80 percent from INR 300 crore in FY21 to INR 540 Crore in FY22. Tune in to this conversation with Bipin Preet Singh, Co-founder, MobiKwik...
Exotel, a $60 Mn ARR SaaS startup serving 6000+ clients like Ola, Swiggy, Zerodha 24.04.2022 59:27
Any idea what’s common between Flipkart, Ola, Swiggy, Zerodha and 6000+ other Businesses in India and South-East Asia? They all rely on Exotel for their customer communications, no matter the size, scale, or industry within which the company exists; Exotel has the a product-solution for all of them. In this episode, we talk with Shivakumar Ganesan, Founder of Exotel to learn more about his journ...
Aarti Gill on building a 180 Cr wellness brand OZiva, growing 5x in 1 year and onboarding Deepika Padukone as Brand Ambassador 17.04.2022 48:53
With the emergence of health issues in recent years, most people have started becoming proactive to improve their immune system and diet, rather than being reactive at a later stage when the damage has already been done. Even most doctors agree that if from an early age, we somehow get access to a preservative-free, natural source of nutrients, it might significantly boost our health in the long-...
Ashish Tandon on his journey from being a cricketer to a 3X entrepreneur building a security SaaS platform to $8M ARR, Indusface 10.04.2022 48:40
# Can a passionate cricketer become a passionate entrepreneur? # Can you and your spouse be Cofounders without conflict? # How many successful & fulfilling stints can an entrepreneur have? All the above questions get answered during the episode with our guest Ashish Tandon, Founder & CEO, Indusface. Indusface is his 3rd venture after 2 successful exits and a short but successful early-c...
Rahul Sasi on the key challenges in Cyber Security and how his startup CloudSEK is solving this for Axis Bank, OLA, IndusInd Bank & MakeMyTrip etc 03.04.2022 37:53
# China Accused of cyber-attacks on Ukraine before Russian invasion # Buget 2022: $9.9 billion towards cyber security aims to make Australia a key 'offensive' cyber player These are some of the recent headlines around Cyber threats globally. Cyber attacks have been rated the fifth top rated risk in 2020 and continues to grow in 2022 as IoT cyber attacks alone are expected to double by 20...
Microsoft & Amazon veteran, Yadhu Gopalan on building Esper, a leader in DevOps for IoT devices 27.03.2022 33:48
The Internet of Things category is not slowing down for anyone to catch up. It is projected to be a $1.1 trillion category by 2027, with the number of active IoT-connected devices expected to reach 30.9 billion units by 2025. Targeting this, we have our guest Yadhu Gopalan, CEO & Founder at Esper, with a vision to power the next billion smart devices. Currently, Seattle-based Esper has more...
Selling my bootstrapped business for $20 Million Ft Rohit Anand, Founder, 1DigitalStack 20.03.2022 57:20
As per a recent Entrackr report, Indian startups saw over 250 acquisitions in 2021. Edtech startups like Byju’s, Unacademy, and upGrad have been in the headlines for their acquisition spree, and also startups in the e-commerce roll up space such as Mensa Brands, GlobalBees, 10club, Upscalio, and fitness tech platform Cultfit (Curefit) also took over smaller brands, recording the highest number o...
Saahil Goel on building Shiprocket, a $900 Million Logistics Tech company 13.03.2022 1:01:59
Many founders try to build for large markets. But Saahil Goel, Founder, Shiprocket thinks differently. In his opinion, it’s okay to build small or lesser things and target a core segment of users, instead of jumping into a competition with large players, where you might not stand a chance. In other words - Picking your battles wisely. During this episode, Saahil talks about finding the right in...
Satej Sirur, Founder, Rocketium on building design SaaS, competing with Adobe and working with 1200+ brands inc Groww, Meesho, Urban Company 07.03.2022 47:38
Suppose you're a marketer or have a marketer friend/colleague. During an event like IPL or Diwali, you need to get 100+ variations of creatives with 20-30 sizes for each, within a few days and not weeks, so that you can test campaigns on multiple platforms at the earliest. However, traditional software is time-consuming, especially if you have a small design team with limited bandwidth. Our...
How to identify your customer’s problem ft Shashank Bijapur, Founder, SpotDraft, Contract Automation SaaS 27.02.2022 33:13
"You never know when and where you can be "bitten by the entrepreneurship bug." Something similar happened with our guest Shashank Bijapur. A graduate of Harvard Law School, he was working with a New York-based top-tier law firm; when he came across the news of Elon Musk launching Self-driving cars. He realized his manual work on Legal contracts was easily replaceable by AI automat...
Karan Shroff, Partner & CMO, Unacademy on finding Creativity, creating timeless Marketing Campaigns and building an iconic Brand 20.02.2022 36:47
# Marketer of the Year 2018 and 2019 by IAA Leadership Award held by International Advertising Association (IAA) # Most Influential Youth Marketing Professional by Global Youth Marketing Forum 2019 # Top 30 CMO's in India 2020 by IAMAI #" Marketer of the year" by The Economic Times ET Brand Equity #SharkAwards2021 All of the above recognitions have honored our guest Karan Shroff, P...
Rajesh Jain on selling IndiaWorld to Sify for $115M in the country’s first dotcom acquisition, founding Netcore Cloud, and his learnings over the last three decades 13.02.2022 59:33
Do you know about the most interesting headline of all Indian business newspapers on 30 November 1999? It was India's most prominent Internet deal at the time - a $115Mn acquisition of IndiaWorld, founded by our guest Rajesh Jain. After this successful acquisition; Rajesh started Netcore. Yes, the same company is responsible for 75% of India's email traffic and 50% of Asia's email...
The Joys of Compounding with Gautam Baid 06.02.2022 51:43
# Does the word 'Compounding' excite you? # Have you always wondered what 'Value Investing' is and how can you follow this approach? # Are you biased in your investment decisions? Then, this is an episode you shouldn't miss. Our guest, Gautam Baid, CFA & Founder at Stellar Wealth Partners, and Founding Creator at Chapter talks about his journey in the stock market fr...
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