American
The Mind Of A Marketer w/ Ryan Stewart
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Episodes
Steal My Email Automation Sequences (Agency Lead Generation Sequences) 12.12.2019 43:57
I decided to release one of the videos from The Blueprint Training module teaching agency's how to generate more leads. This clip goes into detail on the exact email sequences to use when attempting to generate leads via webinar sequences. Support the show
Delivering Local SEO Services, Web 2.0s & More - LIVE Consulting 11.12.2019 24:43
Every week I sit down with a member of The Blueprint Training to uncover any issues they're having within their agency. This week Johnathan and I discussed how he could better implement services within his local SEO agency, viability of delivering links on a local SEO budget client and managing internal resources to ensure profitability on his service delivery. Support the show
Python and SEO - a Beginner's Guide to Automation The BS 09.12.2019 35:03
I sat down with automation expert David Krevitt to discuss the use of Python in automating day to day SEO tasks. David clearly breaks down what Python is, how to use it for SEO and whether or not you really need it in your tool box. Support the show
How to Write Cold Outreach Pitches (Link Building, Sales) With Joel Klettke 05.12.2019 14:58
Joel Klettke stopped by The Blueprint Live to talk all things copywriting. We went off on a nice tangent talking about different ways to approach cold outreach emails, specifically for link building, sales and networking. Support the show
If You're Advertising On Facebook Right Now, LISTEN TO THIS! 21.11.2019 30:23
There's so many big things happening with Facebook's ad algorithm right now, I needed to get to the bottom of it using a consultant. I taped the session with Renaldo Edmondson who is genuinely one of the sharpest ad experts I know. He's down in the trenches everyday running client accounts, he had the answers to my questions. fbaddicts.net renaldo@fbaddicts.net ig: ren_aldo youtu...
The Facebook Funnel Model Revisited for 2020 16.11.2019 8:23
A few years back I gave a presentation on Moz Whiteboard Friday where I spoke about the "Facebook Funnel", an advertising framework that will help you properly attract and convert cold traffic. In this episode, I break down how that model still applies to my advertising practice today and in the future. Support the show
How to Build Links Using Your Social Media Profile 05.11.2019 10:05
This episode breaks down the process I use to "spy" on sites that have linked to my social media profiles and the outreach pitch I use to ask them to also add in a link to my website. This is an awesome tactic to pick up a lot of high quality links quickly, free of charge. Support the show
[LEAKED] Building a Personal Brand on Instagram Live Consulting 04.11.2019 42:09
I've been spending a lot of time and resources trying to hack Instagram to grow a deeper following. So much so that I've hired a consultant to help me out along the way. My consultant (Greg Bennett) is allowing me to record these sessions and share them with my audience. This week, we discussed: 1. How to find and identify influencer accounts to promote my content 2. What's going on...
Starting A New Agency? PLEASE DO THIS FIRST 31.10.2019 10:04
I get asked a lot of questions online. The most common? “What would be the first thing you’d do when starting a new agency?” Well, I just started a new one so this topic is fresh on my mind. Quick answer - start by understanding the economics of how an agency should run (money in, money out) before getting too deep into a business model that doesn't work. Support the show
9 Tips to Leverage Virtual Assistants (VAs) In Your Business 21.10.2019 14:21
Read my full guide: https://ryanwashere.com/outsourcing/ Virtual assistants are a critical part of how I grow and scale my businesses. This podcast covers 9 tips for you to get started using virtual assistants in your business. Support the show
$800k in MRR?!? Johnathan Dane of KlientBoost Opens Up on Agency Growth 16.10.2019 46:41
I sat down with Johnathan Dane, CEO of KlientBoost to discuss how his agency has grown to almost $10M in annual revenue in just a few short years. Support the show
Keyword Intent is NOT Enough...You Need THIS Too 11.10.2019 21:39
Keyword intent = a method to tag and classify keywords (for mapping and organization). SERP intent = a method to build content based on what Google is telling us users want to see for a given keyword search Support the show
3 Ways to Charge For Link Building Services 02.10.2019 7:05
Link building remains a critical SEO ranking factor for search engines. As an agency or consultant, it's difficult to price out link building services. This article will cover my 3 recommended ways to charge for link building services. Selling per link Retainer fees Outsourcing Let's dive into each of them. Support the show
How to Offer Low Cost SEO Services ($300/month) 02.10.2019 4:45
This topic came up when someone in The Blueprint Training asked how to charge a yoga studio for SEO services, knowing they have a small budget ($300 - 500/month). To answer that, I will be talking about how to offer low cost SEO services. Support the show
eCommerce vs B2B SEO Strategy & Pricing Plan 19.09.2019 9:05
Get the templates mentioned here: https://theblueprint.training 🗣 CONNECT WITH ME ON SOCIAL Instagram ► https://www.instagram.com/ryan.was.here/ Facebook ► https://facebook.com/hellowebris Twitter ► https://twitter.com/ryanwashere FREE FB Group ► https://www.facebook.com/groups/digitalmarketinghelp/ ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 💥 Let me MANAGE your marketing ► http://bit.ly/2MhTQJi 💥 Get hou...
50% of All Google Searches Do NOT Result in a Click?! 02.09.2019 4:40
There's a couple of potential issues called into attention here: - Google sending more and more eyeballs to their properties, creating a potential monopoly (illegal) - Google has consistently taken away organic real estate to sell more ads space (just business) Rand makes a tongue in cheek argument that Google is a monopoly and congress should take note. While I don't disagree with him,...
How Often Should You Be Sending Marketing Emails? 02.09.2019 6:10
Read all of this week's news: http://bit.ly/2HC2t0c A study from GetResponse found that email marketers who send one newsletter per week see the results in regards to: - Open rates (33.41%) - Click-through (4.65%) - Click-to-open rates (13.91%). Also important to note, “triggered emails” (i.e. confirmation emails / welcome emails / link to ebook) had an average of 88.7% open rate. A few insig...
Use These EXACT FB & IG Custom Audiences to Improve Your Remarketing Campaigns 21.08.2019 27:16
Most advertisers fail because of their lack of knowledge and usage of Facebook's Custom Audiences. This episode details the EXACT Custom Audiences to setup in your Facebook ad account and how to leverage them in your remarketing campaigns for IMMEDIATE improvements. Support the show
These Are The ONLY SEO Tools You Need... 13.08.2019 14:29
We hired a new employee here at The Blueprint this week. I was building him a reading list and wanted to include an article discussing the top SEO tools. All I could find was articles listing out hundreds of SEO tools, 99% of which the author had never used. That’s not helpful … at all. We don’t want to more software. We want to know the exact tools we need to run effective SEO campaigns – nothing...
Marketing News - Big Pinterest Ad Updates, AI Taking Away Opportunities for Marketers & More! 12.08.2019 6:47
1. Facebook to remove thousands of "dated" interest targeting from Ads Manager Reps claim a large majority of advertisers won't notice the change, but this is a trend I would expect to continue (based on the Cambridge Analytica scandal). To me, this means more importance on building and nurturing your own audiences. Make sure you're grabbing (prospecting) cold traffic and turni...
Why You SHOULD Consider Buying Another Agency 09.08.2019 22:26
In this episode, I sit down with a Blueprint member to discuss the options around buying another digital agency. A merger or acquisition (M&A) can provide a ton of needed talent, systems, technology or client list right away. We will discuss: How to find potential acquisitions for your agency How to structure deals, including different incentive offers Different agency valuation methods How to...
9 LinkedIn Marketing Hacks (w/ Examples) to Get Exposure Right NOW 05.08.2019 15:41
LinkedIn is giving a tremendous amount of reach to marketers right now, it's not overly difficult to get your content to go viral organically. In this episode we discuss the nuances of the platforms and specific examples of how marketers have gotten their content to go viral on LinkedIn's feed. Support the show
How to Market Your Agency When You're Too Busy (Scalable Content Marketing) 01.08.2019 49:01
Today's live call we will be chatting about how to market YOUR agency, which always lost in the wash of client work. - How to generate topic ideas to create content for your agency - Creating scalable systems to create content - How to "sell" agency services properly - My personal investment strategies and how I spend my money All within the context of how to grow and market your di...
This Week in Marketing - July 29th, 2019 29.07.2019 4:00
1. Facebook "search ad" placements are rolling out to more accounts Advertisers can now place ads in a small area in the search results pages. This is a further sign of Facebook's need to increase inventory, as newsfeeds are pretty much done. ------- 2. Snap reports 48% increase in YoY revenue for Q2 ($388M) Don't call it a comeback, Snap has been reporting impressive numbers f...
Here's The Marketing News & Updates You Need - Week Of July 15th, 2019 15.07.2019 6:13
This Week In Marketing news, we cover: 1. TWITTER’S AD PLATFORM IS PICKING UP STEAM WITH MARKETERS. 2. YOUTUBE CATERS TO INFLUENCERS BY ADDING CHANNEL MEMBERSHIPS, SUPER STICKERS AND MORE MERCHANDISING PARTNERS. 3. FACEBOOK COMPETES WITH YOUTUBE BY ADDING A SLEW OF FEATURES GEARED TOWARDS CREATORS. 4. TWITTER ARTHOUSE LAUNCHES TO GIVE BRANDS MORE ACCESS TO CREATORS AND INFLUENCERS. 5. LINKEDIN UPD...
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