Brian Aucoin

The Marketing Brief

Business EN ↓ 28 episodes

Join host Brian Aucoin, a 25-year veteran of marketing and media. He's worked with premier brands: XBox, Mattel, Campbell's Soup, Moonbug, Sony Pictures, Paramount Pictures, Disney, Protect our Winters and goodr. The Marketing Brief is a short-form podcast for CMOs, founders and growth leaders navigating the AI-powered, value-conscious economy. Each episode explores the systems, consumer tensions and cultural shifts shaping marketing in 2026. We seek practical and strategic conversations that elevate the voices of industry experts.

Author

Brian Aucoin

Episodes

Sylvie & Brian Tackle Authenticity in Marketing (S1 E2) 03.02.2026 16:49

The conversation with Sylvie Schnaier covers the importance of authenticity in marketing, the concept of marketing as a conversation, and the possible future of online shopping experiences. Takeaways Authenticity is key Marketing as a conversation

Reha & Brian Talk AI in the Creative Process (S1 E1) 27.01.2026 15:04

Reha Baydar, an expert in entertainment marketing, discusses the impact of AI on creative and the adoption of AI in creative workflows. He also shares insights on client demand for AI in marketing, the importance of creative fidelity in AI, and his overall excitement about product development in AI. Takeaways AI's impact on marketing and creative workflows Client demand for AI in marketing Chapter...

An Intro 23.01.2026 1:00

An introduction to 10 Minutes of Marketing with Brian Aucoin