The Make it Big Podcast

In this episode of the Make it Big Podcast by BigCommerce , host Melissa Dixon and guest Al Williams take a deep dive into our latest industry report all about Navigating the Ecommerce Evolution and how brands are adapting to stay competitive. Al is our resident retail expert and Vice President and General Manager of B2C, so sit back and tune in to hear her insightful interpretation of the report'...

At NRF this past January, 40,000 retailers, ecommerce experts, and commerce leaders gathered in New York to discuss the latest technologies and trends in the industry. This episode is a recording of our session at the conference, Transforming the Customer Experience. Our Director of Product Marketing sat down with BigCommerce partner  Vercel , longtime BigCommerce customer  UPLIFT Desk , and our v...

Cyber Week 2024 is officially in the books, leaving a significant mark on the retail landscape. BigCommerce customers achieved record-breaking sales, showcasing the resilience of both consumers and ecommerce businesses. In this episode, leaders from BigCommerce and Feedonomics dive into the 2024 Cyber Week results and shopping trends, offering insights to help brands finish the year strong. For mo...

Join Fiona Norton, Director of Product Marketing at BigCommerce, as she interviews Troy Cox, Head of Product, and Brian Dhatt, President of Feedonomics. They discuss The Next Big Thing at BigSummit, exploring composable storefronts, B2B ecommerce, and BigCommerce’s latest tools like Catalyst and Makeswift. Learn how unified commerce is reshaping the future of retail and empowering brands to scale...

Join host Melissa Dixon as Bob Sperling and daughter Jenna Sperling walk us through running East West Basics, their family-owned sourcing and supply chain management company. Bob, the CEO and founder, has 30+ years of experience working with retailers, wholesalers, and global brands, bringing their product visions to life and being an expert liaison between the states and their Asian counterparts....

Join BigCommerce and Future Commerce as our experts discuss the results of our latest consumer survey research. We’ll dive deep into the next wave of ecommerce trends and the evolving ways consumers will interact with brands across various channels and devices — redefining the path to purchase. Tune in to hear what leaders can expect in the coming years, how consumer behavior will evolve, and the...

As BigCommerce celebrates its 15-year anniversary, two guests join host and Senior Director of Brand and Content Marketing Melissa Dixon to tackle the topic of company culture and how it directly links to scaling a business. Tune in to hear Robert “RA” Alvarez, Former CFO of BigCommerce and Becky Logan, Senior VP of People and Culture, discuss what company culture means to them, BigCommerce’s uniq...

Join us as we sit down with Gentry Jensen, Founder of Cordova Outdoors, to explore his transition from Navy SEAL to entrepreneur. Discover how his military experiences shaped his business approach, the challenges he overcame, and pivotal decisions that drove success. Learn about Cordova Outdoors’ commitment to sustainability, community building, and manufacturing in the USA. Gentry also shares inv...

Recently, BigCommerce launched a new video series of B2B-focused stories, trends, and expert advice called B2B Bites. During these bite-sized conversations, host Lance Owide chats with industry experts about the latest B2B news, trends, and opportunities. This episode is a recording of one of those videos, discussing all things B2B and AI — how brands can maximize current technology and what the f...

From self-service and AI, to a rise in younger, digitally-savvy buyers, the B2B space has seen immense change these past few years — with so much more on the horizon. In this episode, we hear from three B2B and MACH experts on how this industry is upleveling their tech and what innovations we can expect for the future. Join BigCommerce Manager of Headless Partnerships Mikaela Ferguson as she walks...

In October 2023, BigCommerce had the honor of moderating a panel at Advertising Week’s Equality Lounge sponsored by Female Quotient, an organization dedicated to raising the visibility of women to advance equality. This episode is a recording of that panel, featuring BigCommerce VP of Diversity, Equity, and Inclusion, Tom Bourdon, along with the Emmy-nominated actress and comedian Sherri Shepherd,...

More than 40,000 people gathered at NRF 2024 to discover the latest technologies, discuss new trends, and gather insights from retail experts around the world. In this episode of the Make it Big Podcast, BigCommerce Marketing leaders Melissa Dixon and Dana Maruffo offer a first-hand recap of NRF, sharing their perspectives on key themes and topics, from AI and user experience to omnichannel commer...

Cyber Week 2023 may have come and gone, but it has left a lasting impression — this year’s record-breaking ecommerce sales point to consumers’ and retailers’ resilience. In this episode, leaders from BigCommerce and Feedonomics discuss Cyber Week results and get their strategies for ending the holiday shopping season strong. For more details about Cyber Week, read BigCommerce’s 2023 Cyber Week Rep...

Partner and sales enablement is the teamwork that makes the dream work. BlueSnap's Director of Sales Enablement, Jeff Starratt, joined the Make it Big Podcast to have a candid chat about how to enable enablement, so to speak. BigCommerce's Senior Strategic Partner Enablement Manager, Devon Plopper, and BigCommerce's Senior Manager of Partner Experience, Bessie Howorth, bring their valu...

Cybersecurity is always on our minds at BigCommerce — not just in October. But in observance of Cybersecurity Awareness Month, the Director of the Office of Cybersecurity Strategy at our partner Sysdig, Anna Belak, sat down with BigCommerce's VP of Cyber Security, Dan Holden, and Airon White, Product Marketing Manager at BigCommerce to talk about what we can all do to be safer in the digital w...

The beauty industry isn't all about looks. Selling beauty products online requires some serious tech under the hood. SVP of Global Retail at Assemble, Loretta Soffe, brings her vast experience in retail — with 20+ years previously at Nordstrom — to the Make it Big Podcast for a discussion on the state of the beauty industry.

It's fashion month! Ahead of New York Fashion Week, Fashion Snoops Director of Culture and Consumer Insights, Nivara Xaykao, sits down with the Make it Big Podcast to speak on a wide range of topics impacting the fashion and apparel industry. Xaykao touches on the importance of a personal user experience, generative artificial intelligence, consumer insights, and more.

Representatives from the 2022 BigCommerce Agency Partner of the Year Award winners Mira Commerce, Calicantus, and Moustache Republic sit down with the Make it Big Podcast to talk about the similarities and differences of setting up their clients for success across the globe. _____ Learn more about BigCommerce's partners on our partners page.

This episode is prefaced by a brief preview of episode two of Big Ideas featuring business futurist Patrick Swerdtfeger on the topic of generative artificial intelligence. This week's podcast episode comes to you from the National Online Retail Association stage at the Online Retailer conference in Sydney, Australia. BigCommerce Senior Director of Product Management Jordan Sim and Avalara'...

In this episode recorded at BigCommerce Partner Summit 2023 in Austin, Lance Owide, BigCommerce Business Groups and B2B General Manager, sits down with Michael Salome and Denise Hoos of Twin Liquors to discuss the exciting opportunity B2B merchants have to modernize with the latest enhancements to B2B Edition and improve customer experiences. -------------- Learn more about BigCommerce B2B Edition...

Introducing Big Ideas, BigCommerce's new Make it Big quarterly video series. Please enjoy the first full episode, featuring Brilliance Business Solutions President and CEO, Lori McDonald, on the topic of "Ecommerce Innovation Without Regrets." ___________ Subscribe to the BigCommerce YouTube channel and save our Make it Big playlist to stay updated on the latest Big Ideas episodes. T...

Many brands find success selling online, but not all unlock their full potential for enterprise-level success. Solo Stove CEO John Merris shares an inside look into the brand’s journey and strategies for scaling an online business into a global enterprise brand. NOTE: This interview was recorded in September 2022. (00:00:26) Solo Stove background and beginnings (00:04:49) Key factors in Solo Stove...

From entrepreneurship to conscious capitalism, Whole Foods Market Co-Founder John Mackey sits down with BigCommerce CEO Brent Bellm for a candid conversation on what it takes to build a business worthy of a lasting legacy. NOTE: This interview was recorded in September 2022 for the Make it Big Conference 2022. (00:00:40) Intros (00:03:00) John's story (00:08:00) Stakeholders save the day (00:1...

Author of Billion Dollar B2B Ecommerce, Brian Beck, a leading authority on B2B ecommerce joins the Make it Big Podcast to talk through some of the strategies businesses can adopt to make sure they're approaching B2B efficiently and correctly. (00:00:17) Intros (00:02:15) Indicators that a company is taking the right approach to B2B (00:13:15) Involving your sales team (00:19:00) An HVAC case s...

Influencer marketing has been hailed as the go-to tactic for earning awareness and trust for many ecommerce brands. But even in the last year, a lot has changed in the world of influencers and brand partnerships. Join us with  impact.com  CMO  Cristy Garcia  for a live discussion on how the influencer industry has evolved and where it's going in the future. (00:00:51) Intros (00:02:23) The beg...