ExchangeWire

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Author

ExchangeWire

Category

Technology

Podcast website

www.exchangewire.com

Latest episode

Jul 10, 2026

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Episodes

MadTech Daily: Google Didn't Seek Permission to Use Publishers Data for AI Search; Judge Presses Apple to Approve Fortnite 21.05.2025

In today’s MadTech Daily, we discuss Google’s decision to restrict publishers' control over how their content is used in its AI search, a US District judge pressing Apple to approve Fortnite’s return to the App Store, as well as Microsoft’s xAI partnership and on-device APIs for web developers.

MadTech Daily: Netflix to Launch In House Ad Tech Suite Across EMEA; Roblox Opens In-Game Merch Sales to Creators 20.05.2025

In today’s MadTech Daily, we discuss the launch of Netflix’s in-house ad tech suite across EMEA, Roblox’s in-game merch sales, and Warner Bros. Discovery's launch of WBD Storyverse. 

MadTech Daily: DoubleVerify Sues Adalytics for Defamation; Advertisers Push Back Against Musk’s X Lawsuit 19.05.2025

In today’s MadTech Daily, DoubleVerify files a defamation suit against Adalytics, advertisers respond to Elon Musk’s antitrust claims against X, Meta moves to dismiss the FTC’s monopoly case, and YouTube secures NFL Kickoff rights while expanding ad sales around major awards shows.

ExchangeWire on WPP's GroupM Move, TV Upfronts and AI Copyright 16.05.2025

In this episode of the MadTech Podcast, Grainne Reid, John Still, and Mat Broughton come together for an ExchangeWire team discussion looking at the latest headlines in media, marketing and advertising.  They discuss WPP's decision to rebrand GroupM to WPP Media, an anticipated slower TV upfronts season amid the uncertain economic climate, and investors backing start-ups helping the creative indus...

MadTech Daily: Microsoft Advertising closes Xandr DSP; Ad practices employed by tech giants are illegal, rules EU 16.05.2025

In today’s MadTech Daily, we cover Microsoft Advertising’s decision to close Xandr DSP, the EU’s ruling of tracking-based advertising practices employed by tech giants as illegal, and EU regulators’ action against TikTok over alleged violations of the Digital Services Act.

MadTech Daily: Fox announces ‘Fox One’ Streaming Service Ahead of NFL Season; Google Tests ‘AI Mode’ Button in Place of ‘I’m Feeling Lucky’ 15.05.2025

In today's MadTech Daily, we cover Fox’s announcement of its upcoming streaming service ‘Fox One’ ahead of NFL season, Google’s test of ‘AI Mode’ to replace the ‘I’m Feeling Lucky’ button, and a new report from Credos highlighting how advertising investment is powering UK employment and economic growth.

Wolt Ads’ Catalina Salazar on E-Commerce Shifts, Strategies Driving Retail Media Success and the Evolving Delivery Market 14.05.2025

In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Catalina Salazar, global head of Wolt Ads for a discussion all about retail media and e-commerce. 

MadTech Daily: IAB and MRC Publish Draft Guidelines for Attention Measurement; Frasers Group Launches ELEVATE Retail Media Network 14.05.2025

In today’s MadTech Daily, we cover the IAB and MRC’s release of draft guidelines for attention measurement, Frasers Group’s launch of retail media network ELEVATE, and new research valuing the global podcast industry at USD$7.3bn, more than double previous estimates.

MadTech Daily: Google Pays $1.4bn in Texas Privacy Lawsuits Settlement; UK Creatives Urge Starmer to Reconsider AI Copyright Reform 13.05.2025

In today’s MadTech Daily, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK creatives urge Prime Minister Starmer to rethink proposed AI copyright reforms, and OpenAI and Microsoft renegotiate terms to pave the way for an initial public offering.

Digest: Ireland pushes for Big Tech to Vet Financial Ads; Warner Bros. Discovery Considers Split as Financial Loss Continues 12.05.2025

In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery explores a split, and Threads begins testing video ads.

Media Bounty’s Jake Dubbins on Google’s Ad Tech Monopoly Case and AI Search Engines 09.05.2025

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Jake Dubbins, managing director at Media Bounty, to discuss the latest in ad tech.  They examine Google’s ad tech monopoly case in the US, Mark Zuckerberg’s plans for Meta’s AI app, and Google expanding access to conversational AI in Search. 

MadTech Daily: Tripledot acquires AppLovin’s gaming arm; Apple’s AI search ambitions rattle Google 09.05.2025

In today’s MadTech Daily, we cover Tripledot’s acquisition of AppLovin’s mobile gaming unit, Apple’s AI search shaking up Google’s dominance, and the Digiday+ Research showing the priority of publishers.

MadTech Daily: LinkedIn introduces New Video Ad Options; US Bill Targets Apple’s App Store Control; EU Takes Action Against Member States 08.05.2025

In today’s MadTech Daily, we cover LinkedIn’s launch of new video ad options, a US bill challenging Apple’s app store dominance, and the EU’s legal action against member states over failure to comply with the Digital Services Act.

MadTech Daily: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban Reprieve 07.05.2025

In today's MadTech, we discuss Google broadening its content and advertising arsenal, TikTok facing regulatory heat while eyeing political reprieve, and Spotify adding podcast inventory to its ad exchange.

MadTech Daily: Walmart Drops Plan to Sell Ad Tech Stack to Retailers; Temu Abandons Chinese Imports Model to Avoid Tariffs 06.05.2025

In today's MadTech Daily, we cover Walmart’s decision to drop plans to white-label its ad tech stack, Temu’s pivot away from Chinese imports to avoid US tariffs, and Google’s expansion of AI Mode in Search.

ExchangeWire on Facebook's Publisher Monetisation and Banijay's Potential ITV Tie-up 02.05.2025

In this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by Rachel Smith and John Still to discuss the latest in media, marketing and commerce.  They look at Banijay Group’s interest in ITV, publishers seeing referral traffic spike on Facebook and the platform’s monetisation offerings, as well as TikTok’s plans to enter the Japanese market. 

MadTech Daily: Mark Zuckerberg Plans Premium Tier and Ads for Meta’s AI App; the latest in Apple vs Epic Games’ Legal Battle 02.05.2025

In today’s MadTech Daily, we discuss Mark Zuckerberg’s plans for the new Meta AI app, the latest between Epic Games and Apple, as well as Microsoft’s earnings for Q1 2025. 

the 7Stars’ Adam Chugg on Brand Safety, Shifts in Meta's Moderation and Social Strategy 01.05.2025

In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Adam Chugg, head of data and tech at media agency the7stars to talk all things social media.  Chugg discusses:  The current state of social media New policies shaping the social media landscape  Why there’s still value in organic social content  How verification can address concerns around trust, authenticity and...

MadTech Daily: Meta Launches new AI App; Snap Suspends Forecast Amid Economic Uncertainty 01.05.2025

In MadTech Daily, we discuss Meta’s new AI app, Snap suspending its forecast amid economic uncertainty, and WPP’s latest revenue figures. 

MadTech Daily: ChatGPT Adds Shopping Features; E-Commerce Platforms Feel the Pressure as Tariffs Reshape US Trade Landscape 30.04.2025

In today's MadTech Daily, we discuss ChatGPT’s expansion with new shopping features and partnerships, IAB’s digital video projection, and how e-commerce platforms are adjusting to new tariffs.

MadTech Daily: Yahoo Eyes Chrome Acquisition Amid Google Antitrust Trial; ChatGPT to Feature Washington Post Content in New Media Partnership 28.04.2025

In today’s MadTech, we discuss Yahoo’s interest in acquiring Google Chrome, ChatGPT’s new content partnership with The Washington Post to enhance its news responses, and Amazon’s expansion of its ‘Haul’ storefront.

CNN’s Rob Bradley on Chrome’s Cookie Chaos, Google’s Ad Tech Monopoly and Declining Ad Spend 25.04.2025

On this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and Rob Bradley, SVP of Digital Revenue, Strategy and Operations at CNN to discuss the latest in the media and marketing sectors.  They look at the latest news surrounding Google, including the reversal of its plan to eliminate third-party cookies, and the recent ruling that...

MadTech Daily: Meta Launches Threads Ads Globally; OpenAI to Acquire Chrome? 25.04.2025

  In today’s MadTech Daily, we explore Meta’s decision to open Threads’ ad platform to global advertisers, reports that OpenAI has shown interest in acquiring Google Chrome, and a new statement from Meta’s Oversight Board, which claims the company “hastily” altered its content moderation policy.

MadTech Daily: Google Chrome pulls back from new third-party cookie prompt rollout; Apple and Meta fined under EU’s Digital Markets Act 24.04.2025

In today's MadTech Daily, we discuss Google Chrome's decision to pull back from new third-party cookie prompt rollout, Apple and Meta's fines under EU’s Digital Markets Act and Didomi's €72m acquisition of Addingwell  

UPDATE: Google KEEPS Third-party Cookies in Chrome 23.04.2025

In MadTech, we discuss MidOcean Partners’ plans to acquire GSTV, Zuckerberg’s past consideration of spinning off Instagram amid antitrust concerns, and the Bertelsmann CEO’s renewed push to revive a £3.1bn merger with French broadcaster

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