ExchangeWire

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Author

ExchangeWire

Category

Technology

Podcast website

www.exchangewire.com

Latest episode

Jul 10, 2026

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Episodes

MadTech Daily: TikTok to Swap German Trust & Safety Team for AI; Paramount Secures Exclusive UFC Rights 13.08.2025

In today’s MadTech Daily, we discuss TikTok swapping its German Trust and Safety team for AI, Paramount securing exclusive US UFC rights while Fox and ESPN launch a streaming bundle, and Musk’s xAI suing Apple over app store rankings. 

MadTech Daily: WPP Profit Falls as Ad Market Slows; Lawmakers Urge Meta to Remove Instagram Map 12.08.2025

In today’s MadTech Daily, we cover WPP’s profit falling 71% as the ad market slows, The Trade Desk shares dropping after its Q2 revenue is revealed, lawmakers urging Meta to remove Instagram map, and Havas launching AI tool to track brand visibility.

MadTech Daily: Musk to Add Ads to X’s AI Chatbot; GPT-5 Launches 11.08.2025

In today’s MadTech Daily, we cover Musk adding ads to X’s AI chatbot, OpenAI launching GPT-5, and US Secretary of State Marco Rubio ordering a US lobbying blitz against the EU tech law.

Digital Voices’ Georgia Goodwin on Evolving News Consumption Habits, Skyrocketing Influencer Rates and Reddit vs Snap 08.08.2025

In this episode of the MadTech Podcast, head of marketing Grainne Reid is joined by head of content John Still and Georgia Goodwin, chief client officer at influencer marketing agency Digital Voices.  They look at the drop in the number of Brits consuming news brands through print and online formats, creator rates skyrocketing as they capitalise on brands’ growing interest, as well as the latest f...

MadTech Daily: Google Denies its AI Hurts Web Traffic; Nielsen & WPP Team Up for Audience Measurement 08.08.2025

In today’s MadTech Daily, we discuss Google denying its AI Search features hurt web traffic, Nielsen and WPP teaming up for audience measurement, and Amazon cutting Wondery jobs while reshaping its audio unit.

MadTech Daily: Disney to Gain Control of NFL Media Assets; Roku Debuts Ad-Free Streaming Service 07.08.2025

In today’s MadTech, Daily, we cover Disney selling a 10% ESPN stake to the NFL; Roku debuting its ad-free streaming service ‘Howdy’, and the Lib Dems urging TV-level checks on YouTube ads.

MadTech Daily: OpenX Accuses Google of Ad Auction Bias in Lawsuit; Perplexity Accused of Ignoring AI Scraping Blocks 06.08.2025

In today’s MadTech Daily, we discuss OpenX accusing Google of ad auction bias in a new lawsuit, Perplexity being accused of ignoring AI scraping blocks, and the falling number of Brits consuming news through print or online news brands.

MadTech Daily: Apple Builds ‘Answers’ Team; OpenAI Raises $8.3bn in Latest Fundraising Round 05.08.2025

In today’s MadTech Daily, we discuss Apple’s new ‘Answers’ team aimed at enhancing AI search capabilities, OpenAI’s $8.3bn fundraising round, and Shein’s €1m greenwashing fine in Italy.

MadTech Daily: Amazon & Microsoft Cloud Dominance Harms Competition, Says CMA; Reddit Revenue Surges on AI and Ad Growth 04.08.2025

In today’s MadTech Daily, we discuss Amazon & Microsoft’s cloud dominance harming competition, Reddit’s revenue surge on AI and ad growth, and Google losing a US appeal in the Epic Games app store case.

ExchangeWire on the Ad-Supported Streaming Surge and Public Service Broadcasters Under Threat 01.08.2025

In this ExchangeWire team episode of the MadTech Podcast, head of marketing Grainne Reid is joined by CEO Rachel Smith, and head of content John Still, to discuss the latest headlines in the TV and streaming landscape.  They examine the surge we’re seeing in ad-supported streaming, ITV announcing a new cost-cutting drive as its profits fall, and UK media regulator Ofcom proposing that YouTube shou...

MadTech Daily: Google Joins EU AI Code; AI Boosts Meta Engagement; Barb Tracks YouTube TV Viewing 01.08.2025

In today’s MadTech Daily, we cover Google joining the EU’s AI Code of Practice and AI boosting engagement on Meta platforms. We also look at Barb beginning to track YouTube TV viewing, and TikTok debuting a positive-only version of its app in the EU.

MadTech Daily: YouTube Becomes Top TV Choice for Children; YouTube Added to Australia’s Social Media Ban for Under-16s 31.07.2025

In today’s MadTech Daily, we cover YouTube becoming the top TV choice for children, YouTube being added to Australia’s social media ban for under 16s, as well as Havas reporting solid H1 results and expanding in Southeast Asia.

MadTech Daily: Google and Microsoft Expand AI Features in Search and Browsing; Warner Bros Discovery Names Standalone Entities to Follow Split 30.07.2025

In today’s MadTech Daily, we cover Google and Microsoft launching new AI features in search and browsing, Warner Bros Discovery revealing further details of its split, and Temu being accused of violating EU online safety law

MadTech Daily: Meta Suspends Political Ads in EU; UK Advertising Up 8% in Q1 29.07.2025

In today’s MadTech Daily, we discuss Meta’s suspension of political ads in the EU and UK advertising rising 8% in the first quarter. We also cover strategic acquisitions in media with Netflix bundling with MBC, and Skydance sealing its deal with Paramount.

MadTech Daily: Youtube Drops Barb Subscription while Ad Revenue Nears $10bn; UK Puts Tech Giants’ Age Checks to the Test 28.07.2025

In today’s MadTech Daily, we cover YouTube’s ad revenue nearing $10bn while it decides to drop its Barb subscription, the UK putting tech giants’ age checks to the test, and Southeast Asia becoming TikTok’s largest ad audience.

AI Special with eight&four’s Kate Ross: Netflix’s First Use of AI, Meta Against the EU’s AI Code of Practice, and UK AI Audit Standards 25.07.2025

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Kate Ross, co-founder and CEO of agency eight&four, for an AI special looking at the latest headlines surrounding the technology.  They discuss Netflix using AI in one of its shows for the first time, Meta resisting the EU's AI code of conduct, as well as the UK's AI audit standards...

MadTech Daily: UK Targets Apple and Google Mobile Dominance; ITV Reports 30% Profit Fall in H1 2025 25.07.2025

In today’s MadTech Daily, we cover the UK targeting Apple and Google’s mobile dominance, ITV reporting a 30% profit fall in the first half of 2025, and Google trialing shopping ads in Gmail.

MadTech Daily: Brainlabs Acquires Exverus Media; WARC Report Reveals Key Consumer Trends Shaping Purchase Decisions 24.07.2025

In today’s MadTech Daily, we discuss Brainlabs' acquisition of Exverus Media to expand its US operations, WARC’s report revealing key consumer trends shaping purchase decisions, and the metrics gap hindering creator marketing impact.

MadTech Daily: UK Strikes AI Deal With OpenAI for Public Sector Use; YouTube Could Be Required to Prioritise Public Service Broadcaster Content 23.07.2025

Today’s MadTech Daily discusses the UK striking an AI deal with OpenAI for public sector use, YouTube potentially being required to prioritise British public service broadcaster content, and ‘dark traffic’ surging 49% as ad blockers obscure 1 billion users.

MadTech Daily: France Investigates X for Alleged Algorithm Manipulation; Perplexity Seeks Phone Deals for Comet AI Browser 22.07.2025

In today’s MadTech Daily, we cover France investigating X for alleged algorithm manipulation, Perplexity seeking phone deals for its Comet AI browser, and the UK government looking to defuse its Apple encryption row with the US.

MadTech Daily: HP Launching Ad Network; OpenAI to Introduce In-App Purchases in Revenue Push 21.07.2025

In today’s MadTech Daily, we discuss HP launching an ad network, OpenAI introducing in-app purchases in a revenue push and launching ChatGPT Agent, as well as Meta settling an $8bn privacy lawsuit. 

Chris Andrews of Miroma Founders Network on OpenAI Launching a Web Browser, Trust as a Business Driver, and UK Ad Agencies Calling for a Ban on Fossil Fuel Ads 18.07.2025

In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Chris Andrews, head of marketing technology at Miroma Founders Network, to discuss the latest in ad tech, media, and marketing.  They look at OpenAI’s decision to launch a web browser, a study which highlights the importance of trust as a business driver, and UK ad agencies coming t...

MadTech Daily: AliExpress, TikTok and WeChat Face Privacy Complaint; Publicis’ Q2 Growth Boosted by Creative and Media 18.07.2025

In today’s Madtech Daily, we discuss AliExpress, TikTok, and WeChat facing privacy complaints, Publicis’ quarter 2 growth being boosted by creative and media, and WPP’s campaign encouraging UK investment.

MadTech Daily: Digest: AI Summaries on Google Discover Raise Publisher Concerns; Omnicom Profitability Declines 17.07.2025

In today’s MadTech Daily, we cover AI summaries on Google Discover raising publisher concerns, Omnicom topping estimates on APAC strength but seeing its profitability decline, and generative AI adoption in video ads soaring. 

MadTech Daily: Ocado & Publishers Team Up on Clean Room Data Targeting; Reddit & EU Step Up Age Checks in Online Safety Push 16.07.2025

In today’s MadTech Daily, we cover TripleLift laying off staff amid cuts, xAI seeking a $200bn valuation in its next fundraise, and Hearst taking over the Dallas Morning News after 140 years.

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