The Made For This Podcast With Jena Golden

Marketing your senior photography business can be easy!  Focusing on one specific niche is one of the ways to make that happen because it attracts your ideal client and creates a stronger brand. But there are other secrets to simplifying your marketing strategies and I’m covering them in this episode of the Senior Studio Success Podcast .   Text me! Let me know what you thought of this episode! WO...

Niching down in your photography business can be a difficult decision.  On today’s episode of the Senior Studio Success Podcast learn the pros & cons of niching down, overcome limiting beliefs that may hold you back, and make your decision like a CEO. It's time to shed doubt, niche down, and become a photography powerhouse.  Listen in to gain insights, actionable strategies, and the CEO m...

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I call BS on the photography business busy season.  As business owners we get to decide every day how we experience our businesses. On today’s episode of the Senior Studio Success Podcast I’m bringing to light what doesn’t have to continue being the norm in the photography industry and my challenge to you is to end it for you and your business this year.  Text me! Let me know what you thought of t...

It's easy to get frustrated with business. Sometimes that frustration can lead to venting. The problem with venting is that it gets us nowhere & keeps us stuck in a victim mentality. Today’s episode of the Senior Studio Success Podcast is all about moving from a place of lack & fear questions to questions full of abundance & faith.  This one strategy will increase sales in your ph...

How many times have you said "they think I'm too expensive"?  Doubt will do so much damage to your photography business.  Most times this doubt causes business owners to make decisions ahead of time for clients, and not in a good way.   This is the ultimate way to lose a sale.  Today’s episode of the Senior Studio Success Podcast is meant to help you stop interpreting things a photo...

As a photographer, you have to know your numbers and be able to analyze them.  You have to measure how much time and energy you’re putting into something and understand the return on that investment.  And sometimes you have to let things go. Today’s episode of the Senior Studio Success Podcast is about pivoting to create your dream business.  And I’m making a big announcement about a change in my...

We all know the income ups and downs with this business, the seasonality and how it can affect us.  My friend and photographer, Jeff Wenzel, was determined to not let that happen.  He used his creative talents to bring in steady revenue throughout the year by creating multiple streams of income through his North Carolina photography studio - and it's not what you're thinking. I hope you...

Balancing motherhood and business is a challenge for every mom.  The kids need you.  The clients need you. It never seems to end.  On today’s episode of the Senior Studio Success Podcast I’m getting real with all the mama photographers out there who need real, actionable solutions for maximizing your time and energy.  You can be a good mom and a good businesswoman at the same time! Text me! Let me...

It happens to every photographer - you put your heart and soul into a potential client only to see that they booked their session with someone else.  The pain and frustration are real, and so are the reasons this happens.  What most photographers think are the reasons have nothing to do with why a client chooses another photographer.  On today’s episode of the Senior Studio Success Podcast I’m pul...

We all want a seamlessly run machine for a business?  One that basically runs itself, right?  It's possible!  And that is what this episode is all about - the four components you need working together in your business - to get consistent inquiries, to book clients consistently, to get profitable, to get your time & your life back!  This round of Studio Secrets is open!  Doors close Tuesda...

We all want the easy way.  We want the magic bullet, the new marketing strategy that’s going to bring in clients on repeat in our photography businesses. The easy way to success doesn’t exist. It’s an illusion. And if you are listening to a business coach that tells you to just do these 3 simple steps & you’ll have a fully booked six figure photography business, you are buying into a lie. It t...

Success in business is a combination of both mindset & strategy.  And that success will come by improving these 3 very important things in your photography business: creating an amazing client experience getting more visible making more offers So I’m breaking down the why behind each area on this episode of the Senior Studio Success Podcast so that you can book more photography clients this ye...

Last week at SYNC I met so many new people !  Between teaching my jump start class & in so many conversations, you guys asked me how to work with me.  And I get these DMs too.   So I thought I would break that down here on the podcast, because sometimes business coaching can be foreign if you’ve never invested in a coach or purchased something outside of a small course or a membership-type pla...

If you missed SYNC this year, I hope this episode convinces you to join us all next year down in Orlando for another amazing few days of all things senior photography education.  This is my most favorite senior photography conference & one I will not miss!  GRAB YOUR TICKET TO SYNC HERE! February 22 - 25, 2024 Orlando, Florida See you there! Thank you to Amanda Johnson Photography , Charity Wa...

It used to bother me when I lost a potential client or when someone didn’t book a session with me.  Today I think about my senior photography business and those lost clients differently.  This episode of the Senior Studio Success Podcast is all about how to handle hearing no from an inquiry instead of the yes you want to hear. Check these out! HoneyBook Accelerator   Studio Secrets Text me! Let me...

Along my 18 year journey in photography, I’ve invested in quite a few things, but there are some that have made a much bigger impact on my business than others.  This episode of the Senior Studio Success Podcast breaks down the top 3 investments I ever made in my photography business.   Check these out! HoneyBook Accelerator   Studio Secrets Text me! Let me know what you thought of this episode! W...

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Overwhelm is something we all struggle with as photographers.  There are sessions to edit, social media to post, portrait orders to process, email to answer.  That’s what this episode of the Senior Studio Success Podcast is all about - managing that big to-do list and breaking it down into more manageable tasks so that we can ditch the overwhelm and enjoy business, even more, this year. **********...

When it comes to running a 6 figure photography business, there are lots of numbers to figure out here first - your cost of doing business, your cost of goods sold, what your a la carte pricing should be, and how your collections should be priced & put together.  But it all starts with what you want your life & business to look like.  That’s what this episode of the Senior Studio Success P...

Booking clients & having a full studio calendar isn’t just about the latest social media trends.  It isn’t about saying the perfect thing at the perfect time.  Success in your photography business comes down to these two elements I’m sharing with you here on today’s episode of the Senior Studio Success Podcast . *************ACCELERATOR DROPS JANUARY 19TH************* This brand new program is...

Your market is saturated, right?  There are just too many senior photographers.  Yep.  That’s what I hear. What if I told you it didn't matter?  What if I told you that wasn’t true? On this episode of the Senior Studio Success Podcast , we’re talking about how to set yourself and your photography business apart in your market. Text me! Let me know what you thought of this episode! WORK WITH M...

If you are going to be that 6 figure photographer, you have to know the right things to say yes to.  In order to get the consistent inquiries coming in, what you all tell me you need more of, then you need a consistent system for getting those.  You can’t just show up when you feel like it or when things are slow. On this episode of the Senior Studio Success Podcast , we’re going to talk about wha...

I hurt for my photographer friends this fall when I watched your stories, up late at night, long lists of galleries being edited, surviving on caffeine & whatever snacks you had on your desk.  That was me years ago.  I did the same things.  But I found the light at the end of the tunnel.  I figured it out.  Life & business doesn’t have to look or feel like that.  It really can be more bala...

Are you so close to success in your photography business but just can't quite connect all the pieces?  Can you clearly see the vision of what you want your business and life to look like?  But something keeps stopping you from seeing it come to life?  This very thing that I'm talking to you about on this episode of the Senior Studio Success Podcast could be the missing piece you're...