Michael Katz

The Likeable Expert Podcast

Business EN ↓ 460 episodes

"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."

Author

Michael Katz

Category

Business

Podcast website

bluepenguindevelopment.com

Latest episode

Jan 28, 2026

Where to listen?

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Episodes

Katz Got Your Tongue 20.08.2021

Speak directly to your preferred audience.

Is Your Overlap Lacking? 07.08.2021

How to double your service offerings.

Their Marketing Does Not Apply to You 23.07.2021

Stop copying the big guys.

Everything is Marketing 12.07.2021

You are your marketing.

Pricing Isn't Just About Price 01.07.2021

3 ideas for improving yours.

Make Your Stories Better 11.06.2021

3 Suggestions

Lessons From 500 Newsletters 28.05.2021

5 things to keep in mind.

It's Good To Be King 14.05.2021

First place is all that matters.

Goldilocks Newsletters 04.05.2021

3 places to pay attention.

What's Your Value Imbalance 19.04.2021

Sell your natural advantage.

I Hate You The Least 06.04.2021

Find what you like.

Winning the Content Game 19.03.2021

More than just information.

Don't Launch That Podcast Yet 04.03.2021

Are you thinking about launching a podcast as a way to market your professional service business? I don't blame you. But before you move ahead, you may want to listen to today's newsletter.

Lessons From a Toaster 19.02.2021

Your marketing is not about you.

It Ain't The Meat, It's The Motion 05.02.2021

You are your competitive advantage.

3 Things That are Wrong With Your Newsletter 25.01.2021

It's all about the content.

What I Don't Know About Brewing Beer 12.01.2021

Share your best stuff.

The Cold Truth 11.12.2020

You need a system.

Big Things, Small Packages 20.11.2020

You need a marketing routine.

Car Talk 06.11.2020

What problem do you solve?

Communication Complication 25.10.2020

Words matter.

Rythm Method 07.10.2020

Newsletter regularity matters.

The Bird Illusion 21.09.2020

Never stop marketing.

A Close Shave 28.08.2020

Make more mistakes.

Questions Are The Answer 17.08.2020

Using questions in selling.

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