Michael Katz
The Likeable Expert Podcast
"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."
Author
Michael Katz
Category
Podcast website
Latest episode
Jan 28, 2026
Where to listen?
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Episodes
Katz Got Your Tongue 20.08.2021 4:01
Speak directly to your preferred audience.
Is Your Overlap Lacking? 07.08.2021 5:01
How to double your service offerings.
Their Marketing Does Not Apply to You 23.07.2021 8:11
Stop copying the big guys.
Everything is Marketing 12.07.2021 4:22
You are your marketing.
Pricing Isn't Just About Price 01.07.2021 5:44
3 ideas for improving yours.
Make Your Stories Better 11.06.2021 5:24
3 Suggestions
Lessons From 500 Newsletters 28.05.2021 6:12
5 things to keep in mind.
It's Good To Be King 14.05.2021 4:48
First place is all that matters.
Goldilocks Newsletters 04.05.2021 7:06
3 places to pay attention.
What's Your Value Imbalance 19.04.2021 3:49
Sell your natural advantage.
I Hate You The Least 06.04.2021 4:36
Find what you like.
Winning the Content Game 19.03.2021 5:17
More than just information.
Don't Launch That Podcast Yet 04.03.2021 5:11
Are you thinking about launching a podcast as a way to market your professional service business? I don't blame you. But before you move ahead, you may want to listen to today's newsletter.
Lessons From a Toaster 19.02.2021 4:42
Your marketing is not about you.
It Ain't The Meat, It's The Motion 05.02.2021 5:07
You are your competitive advantage.
3 Things That are Wrong With Your Newsletter 25.01.2021 5:54
It's all about the content.
What I Don't Know About Brewing Beer 12.01.2021 5:34
Share your best stuff.
The Cold Truth 11.12.2020 5:48
You need a system.
Big Things, Small Packages 20.11.2020 6:27
You need a marketing routine.
Car Talk 06.11.2020 4:45
What problem do you solve?
Communication Complication 25.10.2020 5:08
Words matter.
Rythm Method 07.10.2020 6:01
Newsletter regularity matters.
The Bird Illusion 21.09.2020 4:53
Never stop marketing.
A Close Shave 28.08.2020 5:24
Make more mistakes.
Questions Are The Answer 17.08.2020 5:48
Using questions in selling.
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