The Law Entrepreneur

Today, we welcome back Mark Rockwell to The Law Entrepreneur. What Mark does is help solo and small, firm practitioners. Now he's an attorney by trade, but most of his adult life in business and I think that gives him a little different insight into challenges faced by solo and small firms. Because of that, he brings a different approach to coaching those law practitioners. We have a great convers...

Today, my guest is Steph Tuss. Steph is the CEO of a company called Light Is Now, a consulting company that works with small firms and businesses, including law firms, to help them grow, prosper, and to give time back to those who are leading those endeavors to live their best life. We had her business partner, David Neagle, on last year and I wanted to have Steph on because she has more of the ha...

My guest today is Corey Kupfer. Corey is an attorney that deals with mostly high-level business law, mergers, acquisitions, deal-making, and all that good stuff. But he’s also a highly sought-after and well-recognized content creator in the area of deal-making, has authored a book, and is the host of the very popular DealQuest Podcast. We have a broad discussion today about how he entered the prac...

Today my guest is Sarah Allen. Sarah is the partner account manager for Ruby Receptionists - the same company that is a sponsor for this podcast and has been for many, many years. In terms of full disclosure, I was a client of Ruby long before I started the podcast, and so it was a natural connection there when they agreed to become a sponsor and have been from near the beginning of this podcast....

Today, my guest is Susan Harrow. Susan is a public relations (PR) expert, who has been in the business for quite some time and was affectionately known as the go-to girl for Oprah. She has a very popular website with a lot of information on it at prsecrets.com . I wanted to have Susan on to talk about just how to think about a law firm, in terms of public relations, with the very media outlets tha...

Today, my guest is Elizabeth Franklin-Best. Elizabeth is an attorney in Columbia, South Carolina, who focuses pretty much exclusively on appellate work. In this episode, you're going to hear how ignorant I am part of appellate work, and Elizabeth is going to help educate me first, and, hopefully, you as well as to what this involves and how an appellate practice focuses primarily on federal appeal...

Today, my guest is Richard Sullivan. Richard heads up a very successful family law practice in Orange County, California, and he's been doing so now for the better part of 40 years. He has a tremendous perspective on how things in the legal space have changed over the course of time. He also comes from a very small town in Missouri. So you can imagine how his experience in small-town America, and...

Jeff Gamet is a TextExpander Evangelist (yep, that’s his real title) from Smile, who are, as you might have guessed, the creators of TextExpander. I’ve been using TextExpander for a very long time, before I even became a lawyer, and it’s one of the first applications I install on any new device I get. If you’re not familiar, TextExpander is an application that lets you insert “snippets” of text (o...

This is a classic rerun of my interview with Henry Gereis. Today, my guest is Henry Gereis, and Henry is a criminal defense attorney near Bakersfield, CA who has an interesting journey, having transitioned from family law, ultimately into doing criminal defense work. It's an interesting story about how he attributes a lot of the success that he's had to the fact that he's a huge fan of Kobe Bryant...

Today, my guest is Sarah Tetlow. Sarah is the founder and CEO of a company called Firm Focus. What Firm Focus does is it works with attorneys and law firms to improve a variety of things such as their productivity, ridding themselves of the art of procrastination and helping them delegate, she has a complete system for how to manage your email inbox, and a variety of those kinds of productivity en...

Today, I am excited to welcome back Christy Zlatkus, founder of Z Family Law, to the show! Since the last time she was on the podcast, she has rebranded her law firm with a clear focus on creating consistent branding across every sensory aspect and social media platform. Christy talks to us about what that experience was like, what it means to really be client focused, and her unique approach to h...

This is a classic rerun of my episode with Greg Garman. Greg Garman is CEO and founder of LAWCLERK, a company that provides outsourcing of legal services, specifically freelance attorneys, to either hire or offer your services. It’s an incredibly useful platform for people on both sides of the fence. We talk about how the platform has evolved from its original mission to now providing the support...

In today’s episode, recorded on the 7th year anniversary of the podcast, I talk to Kelsey Shumway. Kelsey is the Director of Sales and Strategy at Repurpose House. And as you're going to hear, she is an expert on how to repurpose marketing content, whether it be video or audio, and getting the bigger bang for your buck, so to speak, across social media channels, and ultimately driving more clients...

This is a classic rerun of my episode with Mike Kim. Mike Kim is a brand strategist for business thought leaders, coaches, authors, and anyone who wants to create impact with their ideas and get their message heard. He’s given a TED Talk and been featured on PBS, CNN, Fox, and more. He’s also the author of You Are The Brand . Attorneys tend to struggle with brand-building, especially solo or small...

Today, my guest is Mathew Kerbis. Mathew is an attorney in downtown Chicago, and he recently went solo out after spending some time in the litigation world in a bigger law firm. He has launched his solo practice based entirely on the subscription model. What's really interesting about his approach is that he has envisioned a provision of legal services in much the same way as say a gym would provi...

My guest on this episode is my good friend Jordan Ostroff. Jordan is an attorney down in Orlando, Florida. He is also the owner and creator of a legal marketing company called LegalEase. Today, I asked him on the show to specifically talk about a topic that I see come up over and over again on all the social media channels and in all the blogs that I pay attention to: the role and use of artificia...

Today, my guest is Miriam Airington-Fisher. And Miriam is a law firm owner in the Richmond, Virginia area, who quite humbling to me, has been a longtime listener of The Law Entrepreneur and credits the program for helping her shape her practice as she was starting out as a solo practitioner in the criminal defense world, while trying to raise initially one and now three children at the same time....

Today, my guest is Shanice Miller. Shanice is the owner of The Taskly Group, and they set up your business systems, so you don't have to.  It's a really interesting model, because we hear attorneys say all the time that they need to systematize, but don't have the time to do that. Well, her company is tasked with doing just that. They come in, interview you, and go through the workflow. They...

Today, my guest is Dan Russell. Dan is a marketing expert who owns his own marketing firm and did a lot of workshops to help convey strategies and principles regarding marketing. What I really liked about his approach is that it’s based on neuroscience; he did the hard work of diving into the science behind why things work from a marketing perspective, and then took those findings, scientific find...

Today, my guest is James Grant. James is the co-founder of Georgia Trial Attorneys, a pretty sizable law practice just outside of Atlanta that focuses on personal injury, but their firm is exclusively devoted to litigating personal injury cases. And so their referral partners, are other law firms that are doing the pre-litigation work, who aren't able, for whatever reason, to resolve the case and...

Today, my guest is Shane McClelland. Shane is a personal injury attorney in Katy, Texas, and Shane recently transitioned to a solo practice. He was in a partnership with some other attorneys before that, and before that big law. We talk about where he is as a solo practitioner and what he's learned along the way. Some of those are lessons that all of us could benefit from, especially in this highl...

Today my guest is Joe Musso, a lawyer who has practiced for 25 years in nursing home abuse law. Now, we don't often times talk about the substantive aspects of the legal profession on this podcast. But I have to say, I honestly believe that Joe is the first person in 347 episodes that I know of that practices exclusively nursing home abuse. We dive a little bit into what makes it different and cha...

Today, my guest is Maddy Osman. She is the founder and creator of The Blogsmith, which is a company that, as the name might imply, focuses on creating data-driven content typically for businesses in the B2B world. She's also done work for some larger-scale personal injury attorneys and has written a book called Writing for Humans and Robots, The New Rules of Content Style, and I think we, as attor...

Today my guest is Jaclyn Foster. She is the owner and head of something Del. Trust Legal Recruiting and Staffing. They provide a complete staffing solution ranging from virtual paralegal support to actual recruiting for full-time legal positions at your firm. I talk to Jaclyn about how she arrived at this approach to staffing for law firms and why she focused on law firms as opposed to other busin...

It is with great pleasure that I have Davina Frederick in the program today. She is the host of the fabulously popular podcast called The Wealthy Woman Lawyer, and the title describes exactly what the podcast is all about. She is an attorney herself and is a coach to many solo and small firm practitioners who are looking to grow their practice. So she's a perfect fit for the law entrepreneur. We h...