The Korean Beauty Show Podcast

On today’s episode we’re covering all the latest Korean beauty news headlines - Korea’s domestic cosmetics market reaching new heights, the top trends at Cosmoprof Asia, the small dose cosmetics trend and how social media created the beauty industry’s newest dialect. Plus, Lauren answers a listener’s question about beauty standards, and shares her recommendation for K...

Tune in for a fun new segment where we “rate” the best and worst of Korean skincare. On today’s episode, Lauren is sharing the best and worst of cult K-Beauty Laneige, offering her insights as a distributor of Laneige products for over 10 years. Which products did customers love and which ended in tears for everyone? Tune in to find out.  CONNECT WITH ME   Book a C...

2024 is officially the year of the dupe in Korea! Lauren rounds up the skincare and makeup products making headlines, plus a look at which Korean beauty products hit the top of the charts in the US recently. We’re answering a listener’s question about gua sha, sharing a product recommendation for acne prone skin and a Korean movie to add to your watch list.    Full Show Notes Are Available  Here  ...

When it comes to viral trending Korean makeup it can be hard to know which ones are worth the hype and which are all hot air. Luckily for you, I’ve tried and tested the top trending products and today we're going to sort the good from the bad for you.  Tune in if you don't want to waste a single dollar more on over-hyped products that don't do what they say.    Access Full Show Notes : Here     CO...

Korea has officially surpassed France as the top exporter of beauty products to the US. But how do Korean beauty brands differ from global beauty brands? Lauren takes a look at the data and offers her thoughts as an industry veteran. Plus, stick around if you’re keen to hear which Korean foundation to try, plus a recommendation for an expert who breaks down the science behind your favourite Korean...

We’re answering one of the most Googled questions about Korean beauty. Lauren discusses the current regulatory framework for a product to become certified in Korea as “natural” or “organic”, and why the industry has pushed for the system to be abolished. And are natural beauty products actually better? Tune in for the discussion.  Access Full Show Notes for this Episode: Here   CONNECT WITH ME Boo...

On this episode, we’re covering the MFDS’s latest crackdown on skincare products claiming to offer “microneedling in a bottle”. Plus, one of our listeners requested a Korean swap for Glow Recipe’s Niacinamide Dew Drops, which we’re answering. Lauren discusses why Jelly Ko has launched 3 skin care refills in 2024 and she introduces her Autumn/Winter K-beauty skincare routine recommendations.    Acc...

On this episode, Lauren shares an interview she did with KoreaProduct Post , covering everything from her journey from law to entrepreneurship to how she built her Korean beauty businesses. She reveals some of the challenges she faced along the way, how K-Beauty has impacted global markets and strategies for penetrating international markets.  Plus, what’s next for the Korean beauty industry?  CON...

In 2024, there are more than a few dodgy K-Beauty marketing tactics doing the rounds. Thanks to the rise of social media we are seeing more brands and advertisers trying to create a viral moment for their product, leading some to rely on questionable marketing tactics to do so. On this episode, we're covering "those" glass skin ads, deceptive and misleading advertising claims, brands infiltrating...

On this episode, we’re chatting the business of K-Beauty with a look behind the scenes of one of Korea’s largest conglomerates, Shinsegae, who has just announced that it has acquired Gen-Z brand AMUSE. Plus, while we’re on the topic of Korean beauty businesses, Lauren does an explainer of exactly what’s going on over at STYLE STORY at Jelly Ko.  CONNECT WITH ME Book a Consultation  My Instagram Sh...

If you’re curious about what goes on at a K-Beauty expo in Korea then don’t miss this episode. Lauren covers what’s trending in K-Beauty in 2024 for devices, ingredients, skin and hair care, plus who would benefit the most from attending this expo.  CONNECT WITH ME Book a Consultation  My Instagram Shop Kbeauty Shop Jelly Ko  Follow us on TikTok  Stay up to date with the latest K-Beauty Find Your...

If you're searching for the best K-Beauty products to guarantee the glass skin glow in 2024 you're in the right place. Let's take a look at some of the tried and tested favourites and their more modern counterparts!   Access Full Show Notes : https://stylestory.com.au/blogs/style-story/best-glass-skin-products-in-2024   CONNECT WITH ME My Instagram Shop Kbeauty Shop Jelly Ko  Follow us on TikTok ...

In this week’s news headlines we’ve got a new beauty buzzword for 2024 and which popular international retailer is pulling out of Korea and why? Stick around to find out on episode 242 of the Korean Beauty Show podcast.    Access Full Show Notes: https://stylestory.com.au/blogs/podcast/sephora-pulls-out-of-korea CONNECT WITH ME My Instagram Shop Kbeauty Shop Jelly Ko  Follow us on TikTok  Stay up...

From makeup spatulas, to sun patches, tone creams, aegyosal pens and more, on this episode of the Korean Beauty Show podcast we’re doing a round up of some of the Korean beauty products you may not have heard of before.  Access Full Show Notes for this Episode : https://stylestory.com.au/blogs/podcast/korean-beauty-products-you-may-not-have-heard-of CONNECT WITH ME My Instagram Shop Kbeauty Shop J...

As the popularity of Korean beauty continues to grow overseas so too does the popularity of Korean ingredients. Which 3 are taking off overseas? Tune into find out. Plus, we’re discussing a popular K-Beauty toner that’s breaking a lot of people out, the best Korean Vitamin C serums and more.  Access Full Show Notes : https://stylestory.com.au/blogs/podcast/is-this-popular-korean-toner-breaking-me-...

If you’re a fan of beauty dupes and swaps then stick around for today’s episode because we’re doing a round-up of some of the best Korean beauty dupes and swaps for popular makeup products in 2024.  Access Full Show Notes for this Episode : https://stylestory.com.au/blogs/podcast/best-k-beauty-makeup-dupes-in-2024 CONNECT WITH ME My Instagram Shop Kbeauty Shop Jelly Ko  Follow us on TikTok  Stay u...

The Korean beauty industry is responsible for launching many of the top trending innovations in the global beauty industry for the last 15 years. This year's biggest trend so far is personalization. From colour analysis, to MBTI and made-for-you foundations, it seems everyone in Korea wants skincare, beauty and even makeup that's personally tailored to them.  But is the latest personalization tren...

Whether you're planning to spend the day solo, with girlfriends (#GalentinesDay) or loved up with your favourite person, there's one thing I know for sure: that there's no shame in feeling and looking your best on Valentines Day.  So sit back, grab a wine or a box of choccies and throw one of these Korean skincare products on! We're doing our bit by offering you 14% off these pampering faves exclu...

In 2024, many K-Beauty products have a cult following and for good reason – not only do they deliver fantastic results, they are beautifully packaged, contain stellar ingredients and are reasonably pricedBut some K-Beauty products also contain similar ingredients or perform similarly to more expensive skincare products. If you’re looking to save some money this year  (#costofliving crisis!) check...

Thinking about pulling the trigger on an expensive new K-Beauty device? Tune into this episode first. We’re looking at the latest research, plus answering a listener’s question about why makeup in Korea is so much cheaper and higher quality than other popular options.  CONNECT WITH ME My Instagram Shop Kbeauty Shop Jelly Ko  Follow us on TikTok  Stay up to date with the latest K-Beauty Find Your P...

On episode 234, we covering celebrities favourite Korean beauty products, tips and tricks. From Queen Letizia of Spain to Jisoo from Black Pink it's safe to say that K-Beauty has pretty wide appeal. And when it comes to how to get the most of out our your products some celebs have wackier tips than others. Tune into find out.   Access Full Show Notes : https://stylestory.com.au/blogs/podcast/celeb...

Ep 233 - Learn the Basics of Korean Medicinal Herbs  Lauren answers a listener’s question about the best place to learn about traditional Korean medicinal herbs and skincare in Korea. Plus,  Laneige  has a new global brand ambassador and several Korean beauty brands have announced price rises to start the new year. Real customers review products from  APLB ,  COSRX  and  Jelly Ko .    Access Full...

Wondering which skin clinic you should go to while visiting Seoul? On this episode Lauren is giving her recommendations about how to pick the right clinic for you.    Access Full Show Notes : https://stylestory.com.au/blogs/podcast/which-skin-clinic-should-i-go-to-in-seoul   CONNECT WITH ME My Instagram:  www.instagram.com/lauren.kbeauty Shop Kbeauty:  www.stylestory.com.au TikTok:  https://www.ti...

The Most Popular Brands & Products in Korea in 2023 On Episode 231 to wrap up 2023, Lauren is wrapping up the most popular brands and products in Korea this year. Access Full Show Notes : https://stylestory.com.au/blogs/podcast/the-most-popular-brands-products-in-korea-in-2023 Shop Kbeauty:  www.stylestory.com.au Find Your Perfect K-Beauty Product Quiz:  https://stylestory.com.au/tools/perfect...

Key Ingredient Trends in the Korean Beauty Market Part 2   On this episode of the Korean Beauty Show podcast, Lauren wraps up her assessment of the key ingredients that have shaped the Korean Beauty Market in 2023. If you missed Part 1 (plant-based ingredients) tune in  here . This is Part 2.    CONNECT WITH ME My Instagram:  www.instagram.com/lauren.kbeauty Shop Kbeauty:  www.stylestory.com.au St...