The Juicery Podcast

It’s been a while, but we are excited to be in contact with you again! The team and I have been hard at work brainstorming ways we can bring you juicy tips, tricks, and information for your branding and marketing journey! We will be starting a new series on our podcast and newsletter called How to Build a Successful Brand and Website. We will be sharing our guidelines and best practices for you an...

When you start something, whether it's a startup or project, everything looks enchanting. Your optimism is at its peak. Once you get to the middle, that's when the anxiety and discouragement set in. That's because the middle is where all the hard work starts. So what do you do when you find yourself in the middle? Listen in this week as Kalika explores what it's like to be in the middle and how to...

Truth, beauty, and trust—these intangible qualities are what define a great brand. But how do you build trust? How can your brand exude the truth? How can it exude beauty? Listen in as Kalika explores the intangibles that are essential to building a brand. For More Information Visit Our Website: citrusstudios.com

Sometimes the impossible is possible. All it takes is an idea and a little determination. Listen in as Kalika talks about the impact an entrepreneur can have. As she says in this podcast, "we live in a place where one individual can make a difference."

Purpose is powerful. How do you create a purpose-driven brand? How do these brands make people feel? This week, Kalika talks about the importance of building a purpose-driven brand and asks you the important questions in starting one yourself. Listen in! For More Information: citrusstudios.com

Like video, having high quality photos is essential to presenting your business in the best way possible. Photography is another vehicle of communication and this week we go over some tips on utilizing photography to present your brand. After all, a picture is worth a thousand words—or hundreds of thousands, if you do it right. For More Information Visit: citrusstudios.com

Everyone's got something they wish they knew or wish they did when they were younger. If you had the opportunity to tell your younger self something, what would it be? Would it be words of advice? Comfort? Reassurance? Listen in this week as Kalika walks us through what she would say to her past self. For More Information Visit: citrusstudios.com

This week, Kalika discusses memory training exercises she learned at her Entrepreneurial Master's Program at MIT. Listen in and learn how you can apply it to your own life. For More Information Vitis: citrusstudios.com

The task of starting a website might be a bit intimidating. How do you know what to add? What do you leave out? In this episode, we give you a quick rundown of what makes an effective website. For More Information Visit: citrusstudios.com

What would you do if you lost everything? In this podcast, Kalika shares three lessons she's learned as an entrepreneur. Listen in and find out how you can apply these lessons not only in your entrepreneurial endeavors but also in your own personal growth. For more info visit: citrusstidios.com

Sometimes, you've got to do it yourself. Tune in this week as we dive into the basics of creating videos yourself and how it can impact your brand. citrusstudios.com

In this episode, Citrus founder and CEO, Kalika Yap, shares some digital marketing techniques from her 24 years of experience in running a design agency. In order to bob above the sea of competitors you just don’t need a web site that you can drum up on GoDaddy or Square Space, you need to have an incredibly intuitive and branded web site that keeps customers engaged and coming back for more.
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In this week's episode, we get into User Experience & User Interface design and how this relatively new field of design is helping businesses break new grounds. Website: citrusstudios.com

In this episode, we dive into the world of design to help give you a better understanding of what that goes into successful branding. On top of that, we’ve come up with 5 key principles that you can immediately apply to improve your current brand strategy. Let’s get into it!