Joy Duling
The Joy of Membership Podcast
Most membership organizations -want- to be using best practices for membership growth and member care... but best practices are often easier said than done. There are practical realities that get in the way… too little time, not enough staff, a board that doesn't "get it", or even chapter leaders that go rogue. There’s no shortage of advice out there on best practices in membership. What WE need to talk about is how to actually make those things possible in the real world… how to be absolutely sure that growth practices are going to stick… how to make those things easier, more consistent, and...
Be sure to visit the podcast's website and support the creator: www.joyofmembership.com
Author
Joy Duling
Category
Podcast website
Latest episode
Jul 18, 2023
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Episodes
Is There a Right Way to Do *This* in Membership? 26.07.2022 10:29
When you're growing membership within your organization, you want to be sure you're using the most effective and efficient practices and platforms for YOUR membership. What works for some may not work for you, and vice versa. A great way to discover new options for how to do things, or where to do them, is by using membership benchmark data. Take a listen as I share a few ways to harness...
Using eLearning in Every Stage of the Member Journey: Dan Streeter 19.07.2022 31:03
Hi there, and welcome to this week's episode of The Joy of Membership Podcast! I'm chatting about all things eLearning with my guest, Dan Streeter. As the Vice President of Learning Strategy & Development at Blue Sky eLearn, Dan Streeter leads a world-class team of instructional design professionals that enable nonprofits, associations, and businesses to build exceptional learning co...
Creating Change Through Membership: Marie Bigham 28.06.2022 25:47
I'm excited to share today my conversation with Marie Bigham, Founder and Executive Director of ACCEPT (Admissions Community Cultivating Equity & Peace Today), an advocacy group and community that centers racial justice in the college admissions process and profession. Recently named a “Global Game Changer” by Facebook, Marie is a national leader in college admission redesign and reform....
Can Membership Growth Be Easy? 21.06.2022 14:15
I'm back this week with more goodies on membership growth, because ultimately that's what organizations need. Today, I'm focusing on a big piece of the membership growth puzzle: hidden opportunities to engage new members. Take a listen to the episode, and if you've had success with any of these areas of member recruitment I'd love to hear about your experience! Connect wit...
Celebrating Wins in Membership Growth 14.06.2022 10:08
Do you ever get so bogged down in plowing ahead on your work that you forget to celebrate the little wins? (I think I already know that answer!) Often times we set major goals but forget about the micro-goals we achieve getting to that finish line. In today's episode, I'm sharing ways YOU and your organization can celebrate your wins in membership growth. Take a listen and let me know wh...
Creating Engaging Experiences with The Legacy Dinner with Denise Logan 07.06.2022 29:29
This week, I'm excited to welcome Denise Logan! With her background as a lawyer, mental health professional, and business owner, she's worked with hundreds of business owners and executives to navigate selling their businesses and moving on to the next phase of life. She's sharing an awesome concept for establishing trust within your membership, and I can't wait for you to hear...
"The Fastest Path to Growth" Member Recruitment Challenge 31.05.2022 13:43
On this episode of The Joy of Membership Podcast, I'm sharing information on a new resource designed for established memberships. If your membership growth numbers remain stagnant (or even regress), "The Fastest Path to Growth" Member Recruitment Challenge is definitely designed for you. Take a listen as I explain this 12-week program that walks you through identifying your membersh...
Why All-in-One Membership Software Might Not Be Right for You 24.05.2022 14:50
Today on The Joy of Membership Podcast, we're talking about the membership software unicorn...an all-in-one software that truly is all-in-one. If your organization has unique needs, then an all-inclusive software may not actually have all that you need or want. Take a listen to some of the problems my clients have run into with all-in-one membership software! Connect with Joy: Website: joyofm...
12 Telltale Signs You Need a Membership Site Redesign 17.05.2022 21:58
Welcome back to The Joy of Membership Podcast! This week, I'm sharing some insight into one of the more popular needs of my clients: website redesign. Membership sites are so much more than just a pretty face (although that's important, too!). Take a listen as I share a few ways you know it's time to redesign your membership site! Connect with Joy: Website: joyofmembership.com journ...
10 Ways to Use Certificates for Your Members (That Aren't Training) 10.05.2022 16:59
In today's episode of The Joy of Membership Podcast, I dive into how delivering certificates to your members (for things besides completing a training) can add to the member experience. The best part? Certificate-based recognition DOESN'T have to add to your plate...just your members' satisfaction! Birthday playlist that I mention during this episode: https://open.spotify.com/playli...
The Art of Remembering 03.05.2022 16:13
We all know how great it feels when someone pays attention to the small things. Your members are no different. When you start to focus on little details that will build connections to your members, you deliver the ultimate member experience while also helping them feel like you TRULY see them. I'm sharing three big steps to remembering the small stuff, which to someone else can be the big stu...
Members Want the Taco Bell in Front of Them, Not Behind 26.04.2022 7:46
Thanks for checking out this week's episode of The Joy of Membership Podcast! You read the episode title correctly...and now you're probably wondering, "What does Taco Bell have to do with membership?!" I promise there's a personal connection, and if you have a few minutes I think this quick analogy can really pack a punch! Take a listen and let me know your thoughts! Conn...
Membership Pricing: Is Your Membership Worth It? 19.04.2022 12:33
Has the price of your membership ever caused your organization some turmoil? If so, this week's episode of The Joy of Membership Podcast will be helpful for you! Today, I'm diving into value-driven marketing, and how the way you frame your membership can make all the difference when it comes to charging your worth! Connect with Joy: Website: joyofmembership.com journeycare.app 25 CAREpoi...
What It Really Takes to Grow a Membership 12.04.2022 16:48
In this 80th episode of The Joy of Membership Podcast, we're diving into the #1 problem nearly all organizations who come to me are trying to solve: How do we grow our membership? Oftentimes, my clients are initially asking for help with a surface problem that eventually leads us down the road of, "Why aren't people joining?" I think you'll really enjoy my framework to ens...
Is Membership Growth Sluggish? Time to Spring Clean! 05.04.2022 14:48
In today's episode of The Joy of Membership Podcast, I'm ready to embrace spring! And I'll be sharing five ways for you to reenergize your membership if you're feeling that growth is a bit stagnant. After all, spring is a time for clean, fresh beginnings. With these five steps, your membership will feel ready to attract all the right people at just the right time. Connect with...
5 Ways to Warm Up Member Renewals 22.03.2022 14:17
Member retention: without it, your organization is in a constant cycle of onboarding and trying to establish consistency. Today on the Podcast, I'm sharing how you can strategically connect with your current members as the renewal period draws closer for their membership subscription. As you'll hear, I call this the "Pre-Renewal" Warm-Up, and I'm confident with these 5 str...
How to Get More Referrals from Members 08.03.2022 11:37
Today on the Joy of Membership Podcast, we're diving into how relationships and connections outside of your membership can be harnessed to grow your members. Yep, we're diving into member-driven referrals! From how to encourage members to share about your organization to delivering an awesome funnel for referred potential clients to join, this episode talks about the essentials in creati...
How to Create a New Member Orientation 01.03.2022 18:01
This week's Joy of Membership Podcast episode is a timely follow-up to last week's topic on Member Onboarding because I received a few questions. I thought it would make sense to go just a bit deeper into one specific tactic that you can include in the onboarding that you offer. That is, doing an actual member orientation. Now some organizations do orientations live, like they'll ha...
Beyond the Welcome Letter: Onboarding New Members the Right Way 22.02.2022 16:21
On this week's episode of The Joy of Membership Podcast, we're talking about member onboarding. You captured your new members attention...after all, they are now members! Your onboarding is the first experience your new members have with your organization, and in today's episode I'm sharing a few ways to ensure that experience is effective and memorable! Connect with Joy: Websi...
Donor Relationships: Stephanie Cory 15.02.2022 21:14
As membership leaders, you know how important donors and their contributions are to making your membership strong. In today's episode, you get to hear from Stephanie Cory, a nonprofit trainer, consultant, and board member, about her experience with donors and maintaining relationships. I hope you take away a few new ideas and enjoy listening to today's guest interview. Let me know your t...
4 Reasons New Members Won't Join 08.02.2022 13:08
Welcome back to the Joy of Membership Podcast! This episode is focusing on a frustrating topic when it comes to leading a membership: lack of new members. As a membership leader, you spend so much time trying to attract new members. When those efforts seem to fall flat, it is daunting. To help get you past those issues, I'm sharing four common reasons why potential members might be holding ba...
Is Managing Your Membership Too Complicated? 01.02.2022 15:11
It's another episode of The Joy of Membership Podcast coming your way! In today's episode, I'm sharing a very universal commonality between the organizations, non-profits, and trade groups I work with: the way they are managing membership is too complicated! Whether it's because they are short-staffed, or maybe have too many people in on a single process, the membership managem...
5 Things Your Membership Software Should be Doing for You 25.01.2022 16:59
Welcome back to The Joy of Membership Podcast! Today, we're diving into a subject that, while not necessarily the most glamorous, can make a BIG difference on membership efficiency. I'm talking about the most important features a membership software can provide to your membership, and in turn, your members. Whether you're looking for a software program or are wanting to measure your...
3 Types of Strategic Partners for Your Membership 18.01.2022 14:37
In today's episode, we're diving into the purpose and value behind strategic partnerships. When you find (and keep) strategic partners for your organization, you simultaneously provide more value to your members AND boost the incoming financial revenue. This episode is great for those of you who aren't sure who or where to start finding opportunities for partnerships. I'm discu...
What Members Love: 5 Ways to Deliver Delight 11.01.2022 13:38
Welcome to today's Joy of Membership Podcast episode! The topic we're diving into is how you can deliver delight to your members in 5 specific and integrated ways. Why is delight so important? Your members will never be truly happy if they are only getting a mediocre member experience from the organization they choose to represent them. Take a listen, and let me know if your organizatio...
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