Jeff Watson & Luke Godwin
The Independent Dealer Podcast
A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"
Author
Jeff Watson & Luke Godwin
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
#316 - Putting AI In Automotive Inspections 07.03.2024 23:00
Can AI help vehicle condition reports become smarter, accurate and more consistent? Eliron Ekstein from Raven. AI thinks so. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25 at The Bellagio https://www.bhph...
#315 - Make That Backend Money 29.02.2024 41:16
When front end grosses get squeezed it time to squeeze more out of the back-end. Micah Robinson joins us to talk about best practices for increasing back-end penetration. wink wink Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a reviewwww.theindependentdealer.comInfo@theindependentdealer.com Support the businesses that support the podcast. BHPH Un...
#314 - Business Inside Your Dealership 22.02.2024 33:09
The boys brainstorm some ideas for side hustles inside your dealership. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25 at The Bellagio https://www.bhphunited.com Blytzpay for your credit card processing a...
#313 - Just Keep Buying 15.02.2024 34:29
We talk retail sales with Hubert & John of Keller Auto. How much inventory should you have, will there be a tax season and why Hubert lives by the "just keep buying" mentality. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podc...
#312 - Making Payments Easier w/ Blytzpay 08.02.2024 36:05
Robyn joins us to explain how and why she built a simpler and easier way for dealer to get paid. Hear why Blytzpay is more than a credit card processor. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25 at T...
#311 - Ideas To Save Money At Your Dealership 01.02.2024 32:52
The boys are fresh off their latest 20 group meeting and sharing their top takeaways from their weekend in Cabo. Hint: Its Lukes favorite topic. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25 at The Bella...
#310 - How I Built This w/ Carlos Ido 25.01.2024 38:46
Carlos of Carnaval Auto shares with us the ups and downs of a family dealership. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25 at The Bellagio https://www.bhphunited.com Blytzpay for your credit card pro...
#309 - CARS Rule And What It Means For Dealers 18.01.2024 36:22
What is the FTC CARS rule and why should dealers be paying attention. Shaun & Steve join us to breakdown what the rule will mean for independent dealers. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. BHPH United 2024 April 23-25...
#308 - Board Of Directors w/ Brandon Pagano 11.01.2024 47:07
Brandon jumps in the hot seat and lets the boys analyze his dealerships operation. This episode Luke & Jeff act as "board of directors" for Brandon in an attempt to help him find ways to improve sales and profitability. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com S...
#307 - New Year, New Goals, New Challenges 04.01.2024 26:32
How did your 2023 shape up? What lessons have you learned and what do you plan to do about it going into 2024. Right now is a great time to set goals for your dealership and think strategically about what you want to accomplish this coming year. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a reviewwww.theindependentdealer.comInfo@theindependentde...
#306 - How I Built This w/ Dave Guttenberg 28.12.2023 42:25
David left his new car career to pursue the dream of owning his own dealership. Hear how he uses market data to be successful. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code “VIP” for 40% off ht...
#305 - How I Built This w/ Greg Barrett 21.12.2023 36:45
Culture is the key. Listen in on how Greg grew to 8 stores in 25 years. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code “VIP” for 40% off https://www.taxmax.com Buckeye Dealership Consulting for...
#304 - How I Built This w/ Greg Reine 15.12.2023 42:11
Greg started Auto Liquidators in Texas 32 years ago. He has grown his bhph operations into 2400 accounts mostly debt free. Hear his story. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code “VIP” fo...
#303 - How I Built This w/ Ben Wheat 07.12.2023 43:13
Ben dropped out of law school to pursue his dream of being a dealer. Humble beginnings to selling 150 vehicles per month from a 5 acre indoor facility. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use...
#302 - The Retail Doctor Marshall Zoerner 30.11.2023 46:46
Friend of the podcast Marshall talks us through rough times in retail. How to stay focused and fix a slow sales month. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code “VIP” for 40% off https://ww...
#301 - The Art Of The Service Department 23.11.2023 39:19
Edgar Rodriguez shares with Luke his philosophy on culture and consistency in following systems at his repair facility. From LHPH Summit 2023 in San Diego. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service....
#300 - Looking Back 5 Years And 300 Episodes 16.11.2023 27:13
The boys reached the milestone of episode 300. Its taken 5 years and caused Jeff to go bald but its all been worth it. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code “VIP” for 40% off https://ww...
#299 - How I Built This w/ Stan Sumrall 09.11.2023 50:56
An interview with Stan from LHPH Summit 2023. Luke talks with Stan about the ups and downs he has endured over his long career. You're only done if you don't get back up. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. TaxMax...
#298 - Do You Know What Time It Is? 02.11.2023 32:04
Tax Time! With refund season around the corner get setup with Tax Max now to get more cash. Use promo code "VIP" for 40% off the Tax Max VIP package. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a reviewwww.theindependentdealer.comInfo@theindependentdealer.com Support the businesses that support the podcast. TaxMax refund filing service. Use code...
#297 - Being Resilient In Tough Times 26.10.2023 42:41
Throwback to our interview with Michael West. In turbulent times its import to be tough and keep fighting for your goals. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsur...
#296 - Do You Have A Board Of Directors? 19.10.2023 39:02
Don't reinvent the wheel. Luke & Jeff spent a few days with their "board of directors" in an effort to be better operators. They share their top takeaways from their 20 Group meeting. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that suppo...
#295 - Time To Tune Up Your Turn Time 12.10.2023 37:13
Dare joins us again to talk retail. Why turn time is crucially important to your dealership these days and why you should be continually training your staff. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. Buckeye Dealership Consultin...
#294 - See You At BHPH Dealer Forum 2023 05.10.2023 32:10
BHPH dealers! See you at the Dealer Forum 2023. Indianapolis Nov 13-15. Come hang out with Luke & Jeff... and 100 other BHPH/ LHPH dealers. Sure to be a good time! Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. Buckeye Dealership...
#293 - From Wholesale To Retail w/ Donald Sullivan 28.09.2023 46:02
Donald shares with us his families story of a successful wholesale operation converting to a retail dealership. He also explains some unique ways he has created efficiency in his operations and his top 2 pieces of advice for dealers. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com S...
#292 - 3 Reasons Your Employees Wont Stay from CIADA 2023 21.09.2023 48:32
Luke presented this session at Carolina's 2023 convention. Get some tips and insight that will help you attract, grow and retain your top employees. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com Info@theindependentdealer.com Support the businesses that support the podcast. Buckeye Dealership Consulting for...
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