The How of Business - How to start, run, grow and exit a small business.

Smashing through the plateaus in our life and small business. David Shriner-Cahn is an entrepreneur, leadership expert, and host of the Smashing the Plateau podcast. David shares his entrepreneurial journey, and his tips & advice to help you smash through your plateaus and achieve greater levels of success in life and your small business.  Schedule a FREE Discovery Session with David. Henry Lopez...

Stop the profit leaks in your small business! Anne Dickinson, an entrepreneur, speaker, business consultant, and the owner of Eye on Your Business is our guest. She shares her background and journey to becoming her own boss, and valuable insights to help you manage your cash flow and optimize your profits. Anne explains the four questions to ask yourself before investing money in your small busine...

Starting a successful small business, the first time! Gary Bizzo, an entrepreneur, mentor, and author is our guest. Gary shares his interesting and diverse background, and his experiences, tips and advice on how to start a successful business the first time. Gary believes you must have a business plan and the resources in place before you start your business, and surround yourself with good people...

Negotiations skills for small business owners & entrepreneurs. Kwame Christian, an attorney, speaker, expert negotiator, and business owner, is our guest. Kwame shares his diverse background and interesting entrepreneurial journey, and tips & techniques for improving your negotiation skills in a small business environment. "The first person you need to convince in a negotiation is yourself." This...

Cash Flow tips & advice for small business owners. Chris Miles is an entrepreneur and founder of Money Ripples. Chris shares his entrepreneurial journey, improving cash flow in your business, and other great insights on how to think about and make more money. "What can you do that offers the most value for the most people." Henry Lopez is the host of this episode of The How of Business show – dedi...

Starting & Growing a Small Business with entrepreneur Paul Maskill. Paul shares his entrepreneurial journey, tips & advice for starting & growing a small business, building systems, and the benefits of franchising. Paul believes that developing and implementing systems, people and a process are the keys to creating a self-sustaining business. This episode is hosted by Henry Lopez. The How of Busin...

Accounting and tax tips for small business owners, & focusing on profit first. Wendy Knutson, a CPA and the owner of accounting firm Knutson CPA, is our guest. Wendy's shares her unique journey to becoming a CPA and starting her own firm, and accounting & tax tips and advice for small business owners. "Don't spend money to save taxes." This episode is hosted by Henry Lopez. The How of Business pod...

Buying a small business, compared to building a business or investing in a franchise. David Barnett, an entrepreneur, author, and small business consultant is our guest. David shares his story of becoming his own boss, and tips & advice on buying a small business. "The purpose of a business is to support the lifestyle you want." When it comes to buying a business, "be prepared to act, but don't fe...

Video Marketing to grow your small business. How to create and use compelling videos. Can you make them go viral? Our guest is Paul Hurley, an entrepreneur, author and social media expert. He is the founder of HandFace, one of the UK's leading viral content companies. Paul shares his journey to starting his own business, and video content marketing advice for small business owners, and we also dis...

Financial control & other tips for starting and growing your small business with Damion Lupo. He is a serial entrepreneur and founder of Total Control Financial. Damion shares his Entrepreneurial Journey, and financial and business management advice for small business owners. Damion explains why he hates the term "retirement", and the concept of Self Responsibility and why it's critical for succes...

Engaging with your clients to generate referrals for your small business. Thomas Gay is a serial entrepreneur and founder, CEO & Chairman of Refer.com - they enable professional service providers to refer and be referred. Tom shares his serial entrepreneurial journey, insights on developing & building a business, using referrals to build & grow a small business, and other tips and techniques to he...

Legal considerations & guidance for small business owners. Donata is an attorney and the owner of Agency Attorney. She shares her entrepreneurial journey, and her general legal guidance to help small business owners protect themselves from legal issues - including legal protection, employment law & contracts, and contracts with clients. This episode is hosted by Henry Lopez. The How of Business po...

Small business growth strategies & legal guidance with Shahara Wright. Shahara is a business law attorney, professor, community leader, speaker and author of "From Entrepreneur to CEO – How to Position Your Business to Accelerate Growth". She introduces The CEO Effect, which "...was developed to take entrepreneurs from risk takers to strategists who think long term about their business... CEO's th...

Sales leadership tips & techniques for small business owners. We are all in sales, and Deb Calvert shares her expertise in this area. She is an entrepreneur, coach, training, speaker, author and the founder of People First Productivity Solutions – helping small businesses boost productivity through people development. "Selling and leading are all about people getting connected." This episode is ho...

Social Purpose and for-profit small business – can you do both at the same time? Adam Force explains his views and experience Social Entrepreneurship. Adam is a small business owner, social entrepreneur, and founder of Change Creator – a multimedia platform focused on business with purpose. Adam shares his entrepreneurial journey, and what it means to build a small business with passion. This epis...

Tax planning & accounting practices for small business owners. Diane Gardner is an Accountant, Certified Tax Coach, Speaker, and best-selling Author. She shares her entrepreneurial journey, and valuable tax planning tips for aspiring and existing small business owners.  As a certified tax coach, she offers a FREE tax analysis for those interested in finding out if they are overpaying their income...

Using Publicity & Public Relations to grow your small business. Entrepreneur & author Sharon Bolt is our guest. She shares her interesting entrepreneurial journey (including transitioning from the corporate world to becoming her own boss), tips & advice for starting & running a small business, and how small businesses can use publicity and public relations to grow - including writing an effective...

Funding your small business with Tiffany C. Wright – entrepreneur, business adviser, author. She shares her story of transitioning from a successful corporate career to becoming her own boss, and experience and insights on funding a small business. She is the author of several books: "The Funding Is Out There! Access the Cash You Need to Impact Your Business", "Solving the Financial Equation: Fina...

Covering you small business assets with attorney Lin Eleoff. Lin is an entrepreneur, internet business attorney, life coach and author. Lin shares her entrepreneurial journey, and valuable internet legal guidance for small business owners. She is the founder of CoverYourAssetsOnline.com, offering a Do-It-Yourself Legal Toolkit so that entrepreneurs can protect not only their business assets but th...

Growing your small business, hiring employees, and managing a remote workforce with David Nevogt. He is an entrepreneur and co-founder of Hubstaff.com – helping businesses track when and what their employees and contractors are working on. He shares the story of transitioning from a corporate job he did not like, to starting his first side-business, and eventually becoming his own boss. He also ex...

Building your personal brand to help you grow your small business. Julie Broad is an entrepreneur, real estate investor, speaker, trainer and author. He latest book is "The New Brand You - Your New Image Makes the Sales For You". She also shares her entrepreneurial journey, her perspective and experiences with sales, and other tips & advice to help you start and grow your business. Henry Lopez is...

Crafting an effective pitch for your small business. John Livesay is the "Pitch Whisperer" and helps entrepreneurs develop and refine their pitch to get funded. John is an entrepreneur, podcaster, coach, and author of "The Successful Pitch". He gives startups the pitching secret to become irresistible to investors. When John works with startups, they become master storytellers so that they can ins...

Overcoming fear, finding your sweet spot and other tips & advice for small business owners. Angus Nelson is a life coach, author, speaker, podcaster and innovation consultant. He shares his truly unique entrepreneurial journey, dealing with and overcoming fear, finding your sweet spot in life and business, and other tips & advice for entrepreneurs. "Fear is an invitation to a new echelon." Henry L...

Trust-Based Marketing through Endorsements, Testimonials & Reviews for your small business. Doren Aldana is an entrepreneur and marketing expert, and founder of True Trust Marketing and the Testimonial Engine – automating the process of getting great reviews from your customers. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your...

Starting & growing an eCommerce business with Nathan Hirsch. He is the founder and CEO of FreeeUp.com, which helps small business owners with outsourcing to remote workers online. He shares his entrepreneur journey, from starting his first business in college to launching his current company. He explains some of the keys to his success in life and business, including partnering to compliment what...