The Harvest Growth Podcast

We all ate bubbles as kids, right? Today, we speak with the founder of Bubble Lick, safe and delicious bubbles for kids and adults. Jason Tiger, the Founder of Bubble Universe talks about how to market a truly disruptive product. Prior to starting this business, he had 5 years of experience with the largest bubble manufacturer in the world. Bubble Lick bubbles are made from natural, food-safe, FDA...

Elyse Kaye BloomBras.com Niche Down To Profit Up How do you go about inventing a one-of-a-kind product? Why is it important to find your niche? How can you utilize crowdfunding to launch your product? And, what does NASA have to do with this product?   Elyse Kaye, the Founder/CEO of BloomBras and the Founder of Aha Product Solutions, answers these questions and many more. Elyse Kaye discusses the...

How can you utilize crowdfunding for your unique product?  What are the steps you have to take for a marketing strategy to be effective and profitable?  In this interview, Mike Rizkalla, the founder of Snorble, talks about what made his crowdfunding IndieGoGo launch successful. He shares a powerful 3-step go-to marketing strategy and so much more valuable information for those looking to launch a...

Ecommerce Website Mastery Greg Silvano - Mojo  How do you stand out as a product marketer in a world filled with ENDLESS content surrounding products? Well, the answer is simple — use Mojo for website design! Greg Silvano is the Founder/CEO of Mojo — the #1 eCommerce platform used by television product advertisers today. 14 of the top 20 direct response television advertisers in 2019 used Mojo as...

Michael Keplinger  SmashBrand  Consumer-Based, Research-Driven Packaging Design Strategy  How do you develop an effective branding strategy? What role does package design play in regard to product marketing and eCommerce? While the internet makes entering the market easier and easier, what barriers still exist for brands? Michael Keplinger from SmashBrand answers these questions and many more. Mic...

Tim Leary — Amazon Expert All About Amazon Advertising Why is Amazon so crucial for product marketers versus marketing just for their own website? How do you make a listing stand out on Amazon? What are things to avoid doing on Amazon? How does Amazon Advertising actually work? Tim Leary has helped many Harvest Growth clients quickly and profitably grow their Amazon sales. We interview him today s...

How can you raise money to speed the growth of your business? What is the process of receiving the Green Seal for a planet-friendly product after developing a line of unique, effective products? Clean Go Green Go creates completely non-toxic, bio-renewable, 100% biodegradable, and pet/child-friendly products. From all-purpose spray to super-concentrate , Clean Go Green Go has it all. With these hi...

Why is it essential to get marketing copywriting right? What makes good copy in general? If you are starting or growing your own business and can only do one thing in terms of copywriting, what should that be? In today’s episode of the Harvest Growth Podcast, we interview Joybeth Sullivan — our very own Copywriter here at Harvest Growth. If you’re an inventor, entrepreneur, or product marketer, li...

Is it possible to have a growing line of products across numerous competitive markets while continually remaining successful and innovative? How can you get your product into major retailers across the country? Boogie Board shows us that the sky's the limit when you have a passionate, creative, entrepreneurial team working together.  Boogie Board is a highly successful consumer products compa...

Is it possible to have a product make seven figures within two years of the initial launch? How do you make your product stand out in the saturated automotive market?  The Last Coat is a DIY, spray-on, ceramic, protective coating that makes your vehicle shiny and protected. It makes your car easy to clean and extends your car’s paint job, lasting several months after initial application. You can u...

Have you tried everything you can to get your product into mass retail and still have had no success?  Scott Anderson’s story is inspirational and educational. When you learn about his background, you’ll see that you don’t need to have vast levels of experience or connections to make it onto retail shelves!  Scott retired from the U.S. Air Force after a 30-year career, five days before Harvest Gro...

How do you sell a product that doesn’t have a clear distribution channel and competes in a market that moves at a snail’s pace?  Bryan Pate, the inventor and founder of Elliptigo, stand-up bikes that work like an elliptical machine, shares his story that starts with the trial of being an Ironman athlete that can no longer run and continues with the innovation that was born from his personal strugg...

“Go to sleep with a win, wake up with a loss.”  Sometimes, that’s what it feels like to be an entrepreneur.  But Guy Bar has found a fast path to success with his DTC fitness product company, HYFIT.  He still has those days where he faces challenges like the rest of us, but in today’s interview, Guy shares his story in a way that will inspire you and help you to improve your own business. In today...

Even if you consider your company Business to Consumer (B2C), it’s important to understand Business to Business (B2B) strategies so you can sell higher quantities at a time to retail buyers, distributors and wholesalers.  And in this world where trade shows are non-existent, there are several strategies that can be used to connect directly with your B2B contacts.  Mike Mayer, the founder of Main E...

Can you make money from a patent on an existing technology?  Ron Brown patented his idea for an upside down ketchup bottle and sold it for $13mm, even though he had no experience developing plastic bottles.  John Rizvi, “The Patent Professor,” shares this inspiring story and many more as he teaches how to profit from inventions.   In today’s episode of the Harvest Growth Podcast , we’ll cover:  Si...

2020 is a strange year for every business, but some of the hardest hit businesses are those that depend heavily on retail sales.  Charles Spitaletta, the CEO of Lola Products led his company through a transition from retail to e-commerce over 10 years ago, and he gives great advice in today’s podcast interview for anyone that is seeking to focus their business on a new path. In today’s episode of...

In today’s Harvest Growth Podcast interview, Daniel Ramsey, the Founder and CEO of MyOutDesk.com, asks the powerful question, “if you were forced to double your business, what tasks would you remove from yourself so you could focus 100% of your efforts on growth?” MyOutDesk has employed 1,200 virtual employees and helped over 6,000 clients off-load tasks from themselves so they could grow their ow...

How do you get a deal with Shark Tank’s Mr. Wonderful, Kevin O’Leary, when you have no revenues?  How do you get laid off one day and start a multi-million-dollar business the next?  Robbie Cabral, the founder of BenjiLock shares his fascinating story on how he built his company with little business experience and in the face of hardship.  In today’s episode of the Harvest Growth Podcast , we’ll c...

How do you stand out in the crowded skincare category?  There are literally thousands of skincare brands, and they are all saying basically the same thing.  How do you break through the clutter?  Rish Sharma, founder of Mallama Skincare (mallama.com), grew a previous business to 9 figures, and he shares some key insights that will help any product marketer accelerate their growth. In today’s episo...

Is it possible to double your revenues with just one change to your business?  Can you achieve hyper growth and still be profitable in year 1?  Arthur Menard, one of the founders of Lambs Radiation Proof Underwear answers these questions and many more. In today’s episode of the Harvest Growth Podcast, we’ll cover: •How to drastically increase your growth with relentless focus on this one key metri...

We’ve all seen the ads to “be your own boss,” and it seems that everyone I talk to says they want to be an entrepreneur.  Often, the hardest part is coming up with the idea for what business to start.  For many people, franchising an already successful business concept is the best approach.  For years, Careyann Golliver has been helping people figure out if franchising is right for them and then f...

How do you maintain your mental presence and clarity when the stresses of life feel overwhelming?  Can you and your company emerge from the COVID-19 economic challenges stronger than you were before?  In today’s Harvest Growth Podcast, Ernie Manansala shares his personal story on the tools he has used to build wildly successful businesses like NOS Energy Drink and countless others, despite being a...

What if there were a way to steam your clothes quickly and easily, with no electricity and in a non-flammable way?  If you are a traveler, then you have certainly asked a similar question.  Ari Hirsch saw this problem as an opportunity and developed InstaSteam to help travelers look their best, no matter where they are in the world.  In today’s podcast, he shares his story and provides a product g...

Did you know that 30% of small businesses not only survived but flourished in the decade after the Great Depression?  How can we transform our businesses to thrive during these unprecedented economic times?   Jana Danielson is the owner of Lead Pilates and Metta District, both of which are location-based businesses with a total of 47 employees.  When her entire Canadian province was ordered to she...

Building a business can make you feel very alone at times, and there is value in working with a team of experts to help guide your strategy, but how do you afford a team in the early stages unless you have venture funding?  Chris Joyce shares how Gusher.co helps startups work with teams of proven experts that earn equity rather than salaries, so you can use your capital for driving growth, which i...