The Growth Podcast

As a product manager you need to communicate value clearly. The value of your products and the value you bring in. In today's episode, we're going to cover mindset shifts, career growth and product management, and Shobhit's take on leadership and ownership in product management. Shobhit started his career in technology in 2002. He worked at McKinsey and spent four years as a PM at Google. Now he r...

As a PM, you have to be the expert in your user. In this episode, 20+ year PM George Harter (a 'Super IC PM') breaks down his two part strategy to knowing your users: Listening tour Surveys Tune in for his methodology and much more - like navigating leadership challenges to the future of AI and product management. In this episode, we discuss: How to know your user? | 08:42 All about having convers...

Every company wants growth, but not everyone knows how to make it happen. In today’s episode, Hila Qu breaks down the secrets of building a growth model that can optimize metrics and also unlock untapped potential. Hila is a growth expert who has led success at Acorns and GitLab. She’s also been an EIR at Reforge and was the First PM of Growth at Growth Hackers. She has over a decade of experience...

Why do some cohort-based courses succeed while others fail? Gagan Biyani believes the secret lies not in more capital, but in smarter, scalable models; having experienced both the sides. In today’s episode, we explore the future of cohort-based learning and how Maven is helping instructors succeed with less overhead." Gagan is the co-founder and CEO of Maven. In the past, He’s also been a co-found...

Starting a company with $1,000 and turning it into a $150M+ valuation? Sounds like a fever dream. But that’s what Guillaume Moubeche was able to do with Lempire. In today’s podcast, we break down how. In our conversation, we cover: Introduction and Lempire's Growth Story | 00:00 How Lemlist used AppSumo for initial growth and community building | 09:03 How Guillaume's role evolved as the company g...

Freemium, free trial, or reverse trial? Are stuck on this question? Unfortunately, you're thinking about Product-Led Growth (PLG) wrong. In this episode, Wes and I tackle common PLG Myths, and explain how you can effectively implement PLG for your product. Wes Bush is the Founder and CEO of ProductLed. He is a Best-Selling author of Product-Led Growth: How to Build a Product That Sells Itself and...

“How do I get my next PM job?” Probably, the most asked question this year. With all the hype around the PM roles and layoffs all around, it has become one of the most difficult roles to get a job in. People are struggling to even get shortlisted and most can only dream of getting those interview calls, let alone a job offer. Today Diego and I going to break down all the elements of getting your n...

Tired of churning out endless product artifacts? In this episode, Itamar Gilad reveals how to slash PM busywork and focus on what really moves the needle. Itamar is one of my favorite voices in PM. He was a PM at Google and Microsoft and more recently has been a coach and author of Evidence Guided. In our conversation, we cover: The Confidence Meter Framework | 07:51 Itamar’s View on Airbnb’s PM S...

Think product transformation is just for big, legacy companies? Think again. Christian Idiodi reveals why even successful startups might be overdue for a radical shift in how they build products. Christian is a Partner at Silicon Valley Product Group where he works with Marty Cagan, who called Christian “the most interesting man in the world”. Previously, he was Managing Director at CareerBuilder,...

Your product strategy might be your biggest roadblock. Sounds counterintuitive, right? Well, according to Ed, if you're spending weeks crafting the perfect strategy, you're already behind. In this episode, we are breaking down Ed’s “Snap Strategy” approach that will revolutionize your product management style. We are challenging everything you thought you knew about building successful products —...

Product-Led Growth has become the talk of the PM town recently. And it is one of the most valuable strategies… if executed correctly . But should you implement PLG for your product? If yes, then how? Today we’re synthesize and share our learnings, from doing so many deep dives over the years, into a masterclass in PLG. Jaryd is a Director of Product Management at Backstage, former founder, and Aut...

Your Go-to-Market strategy is not just a one-time product launch event. It’s 'always on'. In this episode, Maja and I discuss all about Go-to-Market Motions, how to choose and execute the right GTM Motions and how GTM strategies differ for AI products. Maja is a Go-to-Market expert. She is the best-selling author of the GTM strategist book and newsletter, as well as an advisor to companies on GTM....

As a PM, you must’ve wondered about working on new products every few months. Mirela had a similar story that inspired her to start a Product Agency for Interim Product Work. In this episode, Mirela helps in breaking down everything about Interim and Fractional Product work, the Product Agency business and the key differences between working at such agencies compared to working as independent free...

There has been a lot of talk around how AI can disrupt product management in the near future. How true is it though? Sam Kawsarani and I discuss the impact of AI in Product Management, both at the present and in the future Sam has over 15 years of PM experience. He is currently the VP of Product at Paramount. Previously, he was the VP of product at Railz. He is also the author of The Product Trenc...

Product strategy documents are amongst the hardest to write as PMs or Product Leaders. How do you them well? In today's episode Ravi Mehta and I deep dive into how to build clear product strategies. We cover everything FROM components of a good product strategy TO all the frameworks that you will ever need. Ravi is the Co-Founder and CEO of Outpace, a company that is reinventing the way people lea...

Building a high performing product team is one of the hardest, but most essential tasks, for product leaders. Today, we break down how with Stephanie Leue . Stephanie was CPO at Doodle and has over 15 years of Product Management experience at companies such as Paypal and Contentful. Currently, she is a Group Product Manager at Ringier. She’s also one of the most original product content producers...

Meta has one of the most unique Product Growth cultures of any company out there . In today’s episode we break down the function with Andre Nader . Andre spent 9+ years at Meta in Product Growth, and before that he was at Indeed, BuildASign, and Offers.com. In today’s episode, we cover: * How to Break Into Meta | 2:04 * Meta's Unique Product Growth Function | 12:20 * How Meta (and Facebook) Does P...

Jason Knight has over 25 years of experience in tech and product and currently works as the founder of One Knight Consulting, where he has a portfolio career as an interim and fractional CPO, Maven Course creator, PM coach, and also content creator. Jason is the man behind the One Knight in Product podcast, which I was on a few months back. He’s been one of my inspirations to start this podcast in...

Satyajeet Salgar is a Director of Product Management at Google. He’s had a 16+ year career there, where he has been the product leader for many teams at YouTube and Google Search. Now, he leads teams in Applied AI. In this conversation, Satyajeet and I cover everything you need to know to write a good product strategy: * The elements of a good vs a bad strategy doc * The type of work and experimen...

Anthony is, perhaps, the web's favorite writer on Product Marketing. So in today’s podcast, we cover a key Product Marketing and Growth topic: The Ultimate Guide to Positioning . We go deep on 4 main topics: * Masterclass in Positioning (0:00) * Building a Great Homepage (41:00) * Anthony’s Growth Hot Takes (52:25) * The Role of PMs and PMMs (1:06:00) Along the way, we get to hear insider tales fr...

In today’s episode, we turn to a core topic for most PMs, founders, and growth practitioners: SaaS Pricing . And we chat with one of the leaders in the field, Kyle Poyar . We cover all the key levers you need to optimize to get it right: * How to Set Your Pricing (1:24) * Pricing Page (38:09) * Feature Paywalls (49:30) * Free to Paid Conversion (58:45) * Cancelation (1:17:50) * Pricing Quick Wins...