The Growth Code® with Sian

Does defining your niche with utter confidence trip you up? Do you feel a little resistance and worry about being stuck in one niche? What if you don't like it, what if it's not the right niche, what if my niche market is too small? I hear you and I've got you.  In this episode we’ll be talking about why you haven’t niched, we'll bust some myths and give you some practical steps to get unstuck so...

In this episode of the Growth Code®, three smart, swipe-worthy brand strategies that you can implement in your business right now and drive your brand forward. With no cost and very little effort, I’m not kidding, let’s get into it so you can swipe and deploy!  Links referenced in Podcast  Free resources workwithsian.co.uk/resources  Digital courses www.learnwithsian.co.uk Offer Fix www.learnwiths...

If you’re interested in increasing sales, improving your conversion rates and growing your business then supercharging your client testimonials will help you do all those things and more!  In this episode I’m sharing what makes a testimonial magic, you’re learning the formula for asking for testimonials the right way plus a few testimonial FAQs.  Tune in and then get ready to work on getting the t...

Are you ready to leverage content marketing to its fullest potential? If you want to grow your business and I know you do, then you need a healthy, engaging content marketing strategy that’s going to attract your ideal clients.  I'm talking about all the ways content marketing is so important, how to get started and sharing 7 ideas to repurpose content to get some mileage out of your content.   Al...

This episode's title says it all!   The best comeback I have is that hiring the right coach can be totally transformative for your business. I 100% testify to that. However I also can’t deny that “coach” is becoming a dirty word. Oops did I say that out loud?  I did and I've laid it all bare including my 'bad experiences' and five questions to ask to avoid getting stung. 

You know this girl (that's me) loves to talk about marketing, marketing without selling your soul, marketing with generosity and marketing being the invite and RSVP to your party.  I could have made this into five separate podcasts but I managed to squeeze it all in plus how one DM made me £8,000 and why I’m so passionate about organic sales funding paid traffic ! So seriously grab a notebook and...

Small, medium or large business. Blogging can super charge your marketing efforts. I'm talking about the upside and the downside of blogging for business in this episode. Let's find out if blogging really is good for business.   For the show notes and link to the free Weekly Marketing Checklist, visit https://workwithsian.co.uk/blog  

I was interviewed by the talented, driven and gorgeous Katie Cannon from Gold Medal Coaching. Katie is a 5 times British Gymnastics Champion, entrepreneur and mentor to health and fitness business owners. She put on a health & wellness summit in with an incredible line up of speakers and I was delighted to be one of them. Here's what we spoke about niching, successful businesses failing fast and t...

Breakup with pricing imposter syndrome. Let’s talking about pricing and charging your worth. As an introvert, someone who wants to show up to help people and as a business owner with so many thoughts running riot, pricing can be a tricky path to navigate. Let’s untangle some of that so you can confidently charge your worth. This episode dives into the factors that affect pricing, how pricing is pa...

Most businesses think they have a sales problem, as in not enough of them. For purposes of this episode we’re going to talk about where your ideal clients are hiding and I want you to exchange the word “sales” for “traffic”. That’s right, often we don’t necessarily have a sales problem, we have a traffic problem. So, where are your ideal clients hiding and how on earth do you get your landing page...

Your goal with creating a lead magnet is to build your list of engaged subscribers. We know from the hottest marketers on the planet that email marketing is alive and well - the difference between those who are super successful at this is that they focus on creating lead magnets that have a clear path to “eventually” converting a subscriber into a client. In other words, there’s a clear path to re...

Whenever I talk to a new business I ask ‘how do you get new customers now’? Word of mouth is without a doubt listed as one of the top sources of new business, very scarily sometimes referrals and their network is the only source! So I ask, why then do we not put some focus into working on what we want to be known for? For help with articulating your value proposition and what you want to be known...

This episode is dedicated to the ways you can create geometric business growth and the 3% rule that's holding you back from reaching your sales and revenue goals.  There are ONLY 3 ways to grow a business, for some reason most business owners only focus on one of them. Let's look at how we can change that and help you get better results with less time, resources (money) and effort. Once you know,...

Have you ever dreamt about having your inbox full of people asking to be a client or full of sales confirmations? I’m here to tell you that it’s totally doable, there are just a few ducks to get in a row before that can happen for you.  I’m going to show you three ways that nailing these two steps (the niche that's right for you and your ideal customer profile) is going to make your sales messages...

I’ve been been talking about it with loads of clients and answering so many questions about LinkedIn so I thought why not do a little talky talk. I have to tell you a little secret first, I’m no LinkedIn guru or expert level 9,000 with 10 million post views or anything like that. And if I’m totally honest I find it a little bit like chugging down those super green grass kale gross smoothies at tim...

Can I ask you a question? How good are you at setting boundaries? I mean, do you find it easy to separate, say, work time from family time? Can you easily prioritise the work that matters from the work than can wait? If you’re squirming in your chair a little, it’s probably because you know full well that you need to set better boundaries… and commit to them.

This year has taken a lot from all of us in varying degrees. At the same time it’s also given us 2020 vision. I always like to ‘do business’ with the past year before I make plans for the next, somehow I find a little certainty in looking at what’s gone well and what I’ve learned. I want to help you do the same and share my lessons and the 2020 vision I'm waltzing into 2021 armed with in this epis...

We all know as a business owner one of your jobs is to be the chief problem solver but when you’re pulled in a million directions every day you’re not going to do your best work. And we’re sometimes left beating ourselves up for getting to the end of a busy day and feeling like we’ve not achieved anything significant.  In a 1 to 1 this week someone asked me what they should be focussing on daily i...

Are you making these completely avoidable marketing mistakes? There are more ways than ever to market your business and get your offer out to the world, it's also a little overwhelming. Being a business owner requires you to be a marketer, I've made loads of mistakes and I'm revealing them in this episode so you can avoid them. 

I love love love marketing and in this episode I'm sharing some secrets to marketing and selling, without selling your soul. So many people are excited to start a business because they've got a service or product that they're excited to share with the world. No matter how brilliant and awesome your product or service is, you can't grow the business and have a bigger impact on the world without mar...

The top marketing pilar for lead generation, sales and growth used by the hottest marketers on earth. This podcast is all about that strategy and how you can leverage it for your business too so that you can get your message out to your market when you want and how you want.  

Has your marketing ever fallen flat on it's face, sales belly flopped? Well marketing and business are full of aches and pains. This podcast is about the things in life and business we try once or not at all because we're scared of failing or we're disappointed with the results after one attempt. Stop holding yourself back from opportunity and do this one thing first.  

Hey there frustrated business owner, stop putting sales copy out there that sucks and expect it to perform miracles attracting your ideal clients.    This podcast is a bit raw, ranting and a little bit shouty… Because business owners making these mistakes drives me nuts. You got a website, sales email or a brochure and the thing is flat as a pancake? You put content out there that doesn’t work, it...

Whatever your line of business, there’s one reality that hits pretty quickly: You’re not as in control of your success as you thought you would be. That responsibility falls squarely in the lap of your customers. It sounds pretty elemental, but whether you’re trying to grow your business or just get it off the ground, you need your customers to be on board. And to do that, you need an offer that r...

The Growth Code's inaugural podcast including 5 free and effective strategies for marketing and one insider tip to protect your business as we enter this new season.