The Grodega Podcast

It’s the end of an era… and we almost caught them all. In this emotional finale to Grovara’s Twilight Masquerade Pokémon arc, the team opens their last packs from the set, reflects on the hits and misses, and gives one final push for a Greninja full art holo (with some divine intervention). From gold card surprises and binder-completing pulls to hilarious Chansey debates and donation moments, this...

How did Pokémon cards end up on shelves at one of America’s biggest supermarkets? In this episode of the Grovara podcast, we celebrate H-E-B as Retailer of the Month and unpack the behind-the-scenes story of how a Texas-based grocery chain moved lightning-fast to stock viral CPG products, including Grovara-sourced Pokémon cards. From milk straw taste tests to holiday supply chain wins, this episod...

Squid snacks, freeze-dried pizza, full-art Pokémon pulls, and lychee turmeric drinks? This Best Of Grovara episode is a wild ride through the weirdest, tastiest, and most surprising moments from recent podcast episodes. From hilariously bad taste tests to wholesome business advice, this highlight reel features everything you love: Pokémon card wins, CPG samples, real founder insights, and plenty o...

A 100% tariff on Chinese imports is coming — are you ready for what it means? In this episode of the Grovara podcast, we break down the escalating U.S.-China trade war, the rare earth mineral bans, and the massive ripple effects on consumer goods, electronics, and CPG brands. With the holiday season looming, manufacturers are panicking, prices are rising, and entrepreneurs are stuck in a global ga...

How does the U.S. government shutdown cripple global exports? In this episode of the Grovara podcast, we break down how federal gridlock blocks everything from customs paperwork to international deals — with real-world impacts on brands like Craft Mix. From Pokémon pulls to soy trade wars, we connect the dots between public sector dysfunction and private sector frustration. Plus, we look at how AI...

In this deep-dive interview, humble beverage investor and former packaging exec Michael Zuckerman unpacks the behind-the-scenes journey of launching iconic drinks, selling a multi-generational business, and betting on the future with Tatsu Tea. From supply chain strategy and sustainable packaging to sober-curious trends and launching alcohol-infused Gatorade, this episode is packed with insight, h...

Can mushroom chips, turmeric drinks, and bone broth go viral? In this mouthwatering Taste Test Tuesday Supercut, the Grovara team unboxes and reviews wild new products—from Fungal Snax’s trippy Poppadelics and Braven’s Starburst-style energy bars to Zin’s lychee mango recovery drinks and Ayuma’s nourishing soups. It’s the ultimate blend of health, flavor, and fun. Find out which items are worth yo...

Unbox the unexpected and discover how Pokémon packs turned into purpose. In this episode, the Grovara team dives deep into the booming world of Pokémon cards, from market economics to the thrill of pulling full arts. But it’s not just about collecting. Every rare card ripped goes toward raising funds for LA fire relief efforts, while common cards are donated to local hospitals. Learn the lingo, fe...

In this episode of the Grodega Podcast, “One Take Tim” of Nourish Kings breaks down how he turned raw sea moss from St. Lucia into a full-blown beverage brand. From battling Type 1 diabetes to launching a shelf-ready product without funding, Tim’s journey is an inside look at startup hustle, functional drinks, and the future of the CPG market. You'll learn how sea moss works, why retailers ar...

In this brain dump episode of Grodega, we go full throttle into the future of global trade and automation with David. From GPT-5’s "agent mode" turning weeks of research into minutes, to stories of monopolies manipulating markets, this unscripted solo dive explores the tsunami of innovation that’s reshaping how international business is done. You’ll hear raw insights on how AI is evolvin...

Discover the hidden backbone of global commerce—the pallet. In this episode of the Grodega Podcast, we go deep into the unsung hero of logistics and how Grovara's proprietary Pallet Builder technology is revolutionizing international shipping. From heat-treated wooden skids to smart stacking algorithms, we reveal the complexity behind building the perfect pallet. Learn why proper palletizatio...

Meet G-Man, Peter’s AI cohost for the day, joining the Grodega to break down the future of wearable tech and global trade. In this episode, Peter demos the brand-new G Glasses—smart eyewear that lets you control music, record video, and talk to Siri, all hands-free. With G-Man offering real-time insights, the duo dives into an ambitious plan to move Badia seasoning into the Philippines, exploring...

In this spirited Grodega episode, Peter and long-time team member Ben Heller unbox and taste-test new alcohol discoveries destined for Grovara’s global marketplace—sampling Gang Chu lychee orange wine, a Japanese whisky with a 3D-printed wolf cap, Daddy Cool peach sangria, and even a surprise 1972 Crown Royal from Peter’s family stash. This episode is part product review, part packaging deep-dive,...

In this eye-opening episode of Grodega, we dive deep into the importance of "Know Your Customer" (KYC) research and the upcoming Bureau of Industry and Security (BIS) 50% Rule that’s set to change the export game. From shocking real-world stories of coconut milk money laundering to the hidden risks of unintentionally supporting illicit organizations, this episode unpacks the vital due di...

In this gripping episode of Grodega, Peter dives into the hidden risks of modern entrepreneurship—highlighting how AI spoofing, international trade pitfalls, and personal initiative can collide in unexpected ways. From a $250K wire fraud almost gone wrong, to a story about sourcing American alfalfa for Chinese dairy cows, this episode unpacks lessons in trust, cybersecurity, and market manipulatio...

In this eye-opening episode of Grodega, we dive into the massive cyberattack that hit UNFI—one of the largest food distributors in North America—and unpack what it means for shelves, supply chains, and businesses everywhere. Peter Groverman breaks down how ransomware disrupted billions in food logistics, why spoof emails are targeting low-level employees, and how Grovara is staying ironclad with i...

In this Thirst-Quenching Episode of the Grodega, Peter hits the floor at the Fancy Foods Show in NYC and returns with a beverage haul you don’t want to miss. From popping boba tea in a can to probiotic grapefruit sodas and Transformer-branded Japanese grape drinks, this episode dives into the most buzzworthy drinks shaking up the global market. Peter shares his honest takes, hydration hacks, and t...

In this flavor-packed episode of the Grodega Podcast, Peter shares the story behind onboarding Badia Spices—a billion-dollar seasoning brand—as Grovara's latest global partner. What started as a cold call turned into a full Miami trip, a two-hour meeting, and a deal to export Badia into ten new countries. From unboxing over a dozen spice samples to blind smell tests, Peter walks us through th...

Get an inside look at Grodega’s latest venture into the trading card market, where collectibles meet retail strategy. In this episode, the team dives into the booming market of collectible cards—from Pokémon to Baseball Legends—unpacking why the demand is soaring and how Grovara is capitalizing on it. With real-time pack openings, Squirtle surprises, and discussions about margins, regulation-free...

In this eye-opening episode from the Growdega, we dive into the dramatic rise and fall of Impossible Foods. Once valued at $7.5 billion, the plant-based giant now faces heavy litigation, consumer disinterest, and a shifting alt-protein market. We break down Impossible's legal battles with Motif and Impossible X, explore what heme really is, and discuss the broader cooling of the plant-based m...

In this episode of The Grodega, we pull back the curtain on one of the most misunderstood practices in international CPG sales: diversion. Host Peter breaks down how opportunistic buyers manipulate export pricing, how brands unknowingly compete against themselves in the gray market, and why poor vetting can devastate your business. From stale Japanese squid snacks to real-world examples in Mexico,...

Welcome to Grovara – The Leading Global B2B Wholesale Marketplace! Legendary songwriter John Ellison, the man behind “Some Kind of Wonderful,” joins us in this inspiring and entertaining episode of the Grodega Podcast. From growing up during segregation to navigating the cutthroat music industry, John shares powerful stories of resilience, creativity, and entrepreneurial spirit. Now in his 80s, Jo...

Welcome to Grovara – The Leading Global B2B Wholesale Marketplace! In this episode of The Growdega, Grovara CEO Peter Groverman dives into the surprising story of how USDA beef had embargoes from international markets for over 20 years—and how that’s potentially changing. From the 2003 mad cow disease scare to the resurgence of U.S. beef exports in the post-tariff era, Peter unpacks the intersecti...

Welcome to Grovara – The Leading Global B2B Wholesale Marketplace! Join Peter Groverman, founder of Grovara, as he dives into the world of consumer packaged goods and new legislation from RFK Jr.! Learn about the latest trends, navigating food regulations, and the importance of supply chain transparency. Peter shares insights on creating compliant formulations, tackling food deserts, and the role...