The Future-Proof Your Business Podcast

Welcome to Episode 10 of the Future-Proof Your Business podcast.   In this episode, we’re going to look at - - What I mean by a leaky bucket and what this means for your small business. - What is the lifetime value of your customers? And why this is an important KPI in your business. - Why it's important to focus on delivering value time after time. - How to apply the concept of Celebrity Ser...

Welcome to Episode 9 of the Future-Proof Your Business podcast. Today's episode is all about Key Performance Indicators and how to know if what you are doing in your business is working or not. I’m sharing with you some key insights and examples to help you to get under the skin of your business, to know what you should be tracking and monitoring and to be able to make informed decisions as y...

In this episode eight of the Future-Proof Your business podcast, I ask the question, who are you to build a business? I look at: - What is imposter syndrome, what it means to me and how you can use it as a force for good in what you’re doing. - What makes you who you are and what’s behind your business? - How to be quietly confident in your area of expertise - How to approach growth and levelling...

In this episode seven, I talk to you about your ideal clients and why it’s important to really get under the skin of the people that you're here to help. I look at: - what is an ideal client and what does that mean for your small business? - the concept of finding your specific niche and how it can help you to grow your business. - the perfect activity to help you to work out who your ideal c...

In this episode I’m taking you behind the scenes and sharing with you my experience of writing my book Clarity, Communication and Connection, Three Clear Steps to Future-Proof your Business which has launched on Amazon today. I share with you: - the process that I went through to plan out, create the draft and develop the final manuscript. - the learnings, mistakes and tips and tricks that I have...

In this episode I talk about how important your reputation is for your small business and how I believe you can be really intentional about your reputation and what you want to be known for. I’ll take you through my ‘Fly on the Wall’ exercise where we drill down into what you really want people to say or not to say about your business and why. I will take you through the different ways that you ca...

In this episode, I introduce you to Clarity, the first step in my Future-Proof Your Business Framework. We're going to look at why it's important to get really clear on your vision, mission and values and I'll take you through the steps you need to take to be able to define them for your own brand. And then I'll help you to recognise what it is you stand for as a business owner...

Her Majesty Queen Elizabeth II died on 8th September 2022. Most small business owners will not have protocols or guidelines for how to respond to this very sad period of time. In this bonus episode, I'm sharing six useful guidelines on how to communicate from within your small business and show up at this unprecedented time. Resource Links: Website https://IamLucyRennie.com - free downloadabl...

Welcome to the Future Proof Your Business podcast. In today's episode, I'm going to be talking to you about the fact that I believe there's no magic pill to creating a successful business. There's no overnight success. I'm going to be talking about the fact that I believe it's a long game. The fact that we need to think about and focus on building goodwill and trust....

In today's episode, I'll be sharing with you how I believe that everything to do with small business starts with you the business owner. I'll be discussing the importance of having an inside-out approach to building your business. Building those solid foundations to ultimately Future Proof Your Business. Resource Links: Website https://IamLucyRennie.com - free downloadable resources...

In this first ever episode of the Future Proof Your Business podcast I'll be sharing more of what the podcast is about, who it's for, and how, over the coming months we are going to really take a deeper dive into your business and your key messaging to really show off that know, like and trust factor. Today we take a look at VUCA, we explore brand loyalty, buying habits, and so much more...

Welcome!  It's finally here, and I'm so excited to introduce you to 'The Future Proof Your Business" podcast. Each week I will be sharing with you business information, hints, tips and advice for what I believe are the three key steps to Future Proof Your Business.  Step one is Clarity.  It’s about getting really clear about who you are, why you do what you do and what your bra...