The Fully Booked Therapist Podcast w/Heather Hammell. Business coaching for hands-on therapists who are done underearning.

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Are you hesitant about investing in coaching or MFR therapy? In our latest episode, Heather explores the common objections that hold many therapists back and provide actionable insights to overcome them.  Heather discusses five key objections: fear of not making enough money, the cost of the program, lack of time, the belief that one should already know the business fundamentals, and the fear of f...

In this episode, Leslie, a longtime client of Heather's coaching program, shares how returning to coaching transformed her business into a truly luxurious experience. They dive into the critical topics of setting rates, overcoming emotional blocks around money, and the role of accountability in achieving business success. Leslie opens up about her struggles with pricing and how raising her rates b...

In Part 2 of this engaging conversation, Heather is back with Gina Knox and a live studio audience of Mastermind students to continue unpacking the powerful lessons from their in-person Mastermind event. This episode takes a deep dive into the balance between acquiring new skills through training and the importance of hands-on experience in achieving client success. They also discuss the emotional...

In this exciting episode, Heather is joined by Gina Knox and a live studio audience of Mastermind students for a dynamic discussion on the intersection of business and personal growth. As they dive into the challenges and breakthroughs experienced during their in-person Mastermind event, you will gain valuable insights into overcoming common obstacles faced by small business owners such as client...

Are you ready to be inspired? In this week's episode, Heather dives into the incredible journey of Colette Woods, who transitioned from being an employee to owning a successful myofascial release practice in Mechanicsville, Virginia. Starting with initial skepticism about the coaching process, Colette talks about how her mindset evolved, leading her to embrace new possibilities and achieve remarka...

In this week's episode, Heather welcomes back Joan Miller, a seasoned physical therapist and MFR instructor, to tackle the delicate balance between myofascial release (MFR) therapy and medical intervention.  As practitioners and patients alike navigate their health journeys, the question often arises: when should one seek medical intervention, and how can we make that decision more palatable? List...

Join Heather as she welcomes Cassandra Sohn to the podcast. Cassandra is the owner of Sohn MFR in Greater San Diego, California.  In this episode, Cassandra shares her inspiring journey of transitioning to a Myofascial Release (MFR) exclusive practice, overcoming personal and professional challenges, and finding success through the MFR Coach’s program. With over 40 days in the program, Cassandra h...

As we close the chapter on 2024 and look forward to the new possibilities that 2025 holds, it's essential to reflect on the journey and the lessons learned along the way.  In this special episode, Heather is joined by co-coach Meg Gluckman to reflect on the triumphs and trials of 2024. Join in as they dive into a year in review exploring the highs, the lows, and everything in between. Heather and...

As we wrap up the year, Heather reflects on four transformative years of coaching, sharing her personal and professional growth while inspiring therapists to break free from limits and embrace change. With gratitude for 221 impactful episodes and the success of over 180 therapists, she celebrates these achievements and envisions a future where her programs collectively drive over $10 million in sa...

Are you finding it challenging to attract clients despite your best efforts? This episode is for you! Join in as Heather shares the mindset shifts and actionable steps needed to create a thriving Myofascial Release (MFR) practice. By reverse engineering challenges, trying new strategies, and staying consistent, you'll learn how to reframe your approach and take control of your success. If you're f...

In a world where burnout is common and passion often fades, one massage therapist took charge of her life and career in a remarkable way. In our latest podcast episode, Ryan Lathe, an MFR therapist who, despite having a thriving business, found herself deeply unhappy and unfulfilled. Facing significant health challenges and dissatisfaction in her thriving massage business, she found a beacon of ho...

In this episode, Heather sits down with Shelly Flynn, owner of Velvet Wrecking Ball Myofascial Release in Lake Elsinore, California. Shelly, who is also a labor and delivery nurse, shares her journey from discovering myofascial release to building her own practice.  Starting a business, however, was not without its hurdles. Shelly candidly shares her initial struggles with technology, finding clie...

If you've ever felt awkward discussing money with clients or struggled to maintain a fully booked schedule, this episode is a must-listen. Join Heather as she explores the common pitfalls that prevent therapists from effectively selling their services and provides actionable strategies to overcome them. Press play to unlock the secrets to selling Myofascial Release (MFR) with confidence and purpos...

In this episode, Heather welcomes back Rachel Pecora, owner of Northeast Ohio Myofascial Release and the founder of MFR Emails. Rachel found the ability to get fully booked and stay that way by using her email list to talk to clients about what is possible with myofascial release. She now helps other therapists send emails to their patients about the importance of getting treatment. MFR Emails are...

Discover the inspiring journey of Danielle Hankinson, who transitioned from a successful photography career to founding Mountain Myofascial Release in Kings Beach, California.  In this episode, Danielle shares her insights on niche marketing, the power of coaching, and the importance of believing in what you sell. She also candidly talks about her pricing strategies, the significance of valuing he...

As an MFR therapist, your primary focus is on providing the best care for your clients. However, navigating the legal intricacies of running a practice can be daunting. In our latest podcast episode, Heather has the pleasure of hosting Mairin Van Shura from Solivagant Legal. Mairin is a business law expert, who supports entrepreneurs-from solopreneur start-ups to 8 figure companies-with contracts,...

In our latest episode, Heather reveals why selling MFR is crucial for success.  Tune in as Heather dives into the misconceptions surrounding selling and reveals how embracing sales can lead to a thriving MFR practice. Learn why selling is not only essential but can also be enjoyable, and how it plays a key role in making MFR accessible and mainstream. Heather shares personal stories and community...

Join Heather as she sits down with Stephen Wuest, owner of Enlightened Body in Chicago, Illinois. Fresh off a rejuvenating vacation in Spain, Stephen shares his inspiring journey from being a massage therapist for 30 years to discovering and fully committing to MFR therapy. In this episode, Stephen reveals the challenges and triumphs he faced, including the process of raising his rates and the min...