The Fully Booked Therapist Podcast w/Heather Hammell. Business coaching for hands-on therapists who are done underearning.

If you missed my live training on Overcoming Objections. You are in for a treat! To celebrate 100 episodes on this podcast, the training has been made available as a special bonus episode.  Imagine hearing a patient say things like "I can't afford it, I will check my schedule and let you know or it isn't in my budget" and this NEVER being a problem in your business again. It's possible. Listen in...

Your ultimate goal is to increase sales and grow your business, right? In this episode, I'll share how to convert clients on their first visit. Yes, from the very first time, they come into your office, you can turn that visit into a long-term client who gets the results of what is possible with MFR.   Press play to find out how! Also, happening today is my special training on Overcoming Objection...

Our self-concept influences how we think, feel, and act in our everyday life.  Understanding self-concept is particularly important for MFR therapists because everything we do or don't do in our business is directly related to what we think about ourselves and what's possible.  Once you are aware, you can change this self-concept to something that puts you in control of all your results, both in y...

Have you ever had a client say any of the following to you: I can't afford it. I don't have time.  I don't want to come that often. Now isn't the right time. I don't have or know my schedule right now. It's not in my budget. I have to use my insurance.  I don't see any difference. This isn't working. I need to ask my husband. When you hear these things, you might get sucked into self-doubt and the...

Sales don't have the best reputation. Most of us despise sales and wish we could just do good work without feeling icky. So we avoid it and put the burden on our clients to want what we have without us having to sell.  If we don’t sell our MFR services, we won’t be in business for long. So I’m here to tell you that sales don't have to feel gross. We can learn how to get good at selling. To get goo...

In today’s episode, I tell you exactly what I got for spending $80,000 in Mastermind training over the last 2 years. I don’t hold anything back. This episode was by special request. An old client of mine wanted to know what happens behind the scenes at those mastermind training and if it was worth the investment. Tune in and find out what I had to say about it all as I take you from my six-figure...

Kristin almost closed her MFR practice. She was burning out. She gave herself 1 year and planned to shut her doors when her lease expired. She was underearning, overworking, and she was exhausted. Luckily she didn’t close her practice. She found coaching, got help, and turned things around. Listen in today to find out exactly what was going on and how she managed to get things back to awesome. Kri...

Have you made decisions for your MFR business that you regret?  Maybe it's the rate you have set or the hours you have decided to work. Maybe you started out working every Saturday and now you are busy enough during the week that you don't need those weekend hours anymore so now you dread it.  Whether you’ve had these experiences or not, this episode is for you.  I'm going to talk about some thing...

As a new business owner, we often treat our business like a hobby unintentionally.  Maybe your business even started as a side hustle so treating it like one comes naturally.  To grow a six-figure MFR business, you’ve got to act like a business owner, which means stop waiting for safety to start your real MFR business and start creating safety for yourself now. If you are ready to stop running you...

We hear so much about people fearing something and then doing it regardless. Ever wonder how they are able to take action even when they’re scared? Well, I have an amazing tool that I have used to help me make bold moves in my life and business even in the scariest moments. I call this tool the barf/courage jar.  Today we are going to talk about using a barf/courage jar to create your six figure M...

How do you break the barrier and convince your potential client to choose MFR over other modalities? This is the question that our guest on this episode, Denise Vernieri, will be answering for us. Denise is a former- teacher turned multi-6 figure business coach helping other online business owners grow their side-hustles so they can be full-time in their businesses.  On today’s podcast episode, sh...

I am joined today by one of my coaching clients Tara Clemons. She is the owner of Entouch Holistic Therapy and Myofascial Release, located in Sandpoint, Idaho. In this conversation Tara shares her journey as she transitioned her career from physical therapy to MFR therapy to starting her own MFR practice. She is very transparent about how she felt overwhelming fear and lacked the business and mark...

In this episode, we are welcoming back Rachel Pecora. Rachel is a massage therapist who transitioned her practice to MFR in 2021. She doubled her rate and set the foundation for her practice to not only have substantial growth, security when she needed it most. Since this initial victory, Rachel has been on a wild ride in her business journey. We talk today about what happened when the unexpected...

This summer I attended advanced unwinding in Sedona. I had the absolute pleasure to meet the owners of Portland Myofascial Release. These 4 humans are magnetic, generous, caring, and cool people. I knew I wanted to speak with them and find out how they are making their MFR Business work. Listen in today and hear how they make their unique business model work for the 4 of them!   GUEST INFO  — Jami...

Our guest today is TaVona Denise. TaVona is setting a new standard for how coaches book out their one-on-one services and fill their group programs so they can actually make money doing what they love. TaVona Denise helps coaches and consultants redesign their businesses so they can actually have the lifestyle and impact they started the business for. A former physical therapist, master certified...

On this episode, we welcome back my past client and podcast guest, Myofascial Release therapist Tracey Hobbie. I absolutely love these episodes where we get to catch up with past guests to see how their business is progressing. This not only gives me an opportunity to reconnect but it gives you so much insight and gems on what is possible for you and your own Myofascial business. Listen in as Trac...

Each quarter my group coaching program opens up for enrollment and each time this happens new MFR therapists find their way into a room where they start to create or transform their MFR business into their wildest dreams. Graduates of the MFR Group Coaching Program are having more sanity in their business, less confusion, more ease, less overwhelm, and most importantly they are no longer underearn...

Comfort is something we all seek. The notion of “being comfortable” is highly promoted in our society. In fact, it is considered a major selling point if you are in the market to buy a bed, clothes, a pair of shoes — almost anything. But the overvaluing of comfort in our lives can come at a cost. You’ve heard me say before that life is 50/50. Therefore, certain life events can be joyous while othe...

Today’s guest is no stranger to the podcast. Let’s welcome Rob Crampton for his third interview. His journey has been amazing and we have all learned so much from his experience. This episode will also bring you some wonderful insights that you can apply to your own MFR practice.   This conversation is really special because we are celebrating his achievement of hitting the $100K mark in his MFR b...

The hardest part about building a bigger business so you can have a bigger life is the idea that raising your rates or making any changes in your business has to be hard and complicated, but it doesn't have to be. I'm here to challenge you to get curious about what's possible for your life and business if you expanded it to make more money. When you decide that raising your rate isn't for you, you...

You’ve probably had one of the following thoughts before - “once I hit fully booked, or once I start getting paid the rate that I want to get paid, or once I get that first client through the door, or once I hit that money goal, I'm finally going to feel relieved, proud, content and secure”. From my own journey, and my observation of MFR therapists, I realize that it isn't the circumstance of more...

When attempting to provide a client with the best treatment, it is important for you as the therapist to realize that you are offering a solution to a challenge or problem that is causing chronic pain and in many cases, the client is not aware of what is going on, they just want help to feel better. So understanding your client's problem in a way that's almost better than they understand themselve...

This episode is all about marketing and how you can get in front of your ideal clients using Search Engine Optimization (SEO) as a tool. SEO is used to optimize your online efforts by making sure there are keywords that your ideal client can identify with throughout your social presence so that Google knows when to refer you.  So maybe you’ve heard that SEO can help drive traffic to your website a...

As an MFR practitioner really understanding the results that you offer to best-fit clients and being able to clearly communicate these results makes it easier for them to, not necessarily know that they need MFR, but they know that they want the results that are being offered and that the value of those results is the perfect match for them.  A great way to communicate this is in your copywriting...

Disclaimer: The F-word is free-flowing in this episode. So if you have your kids around, please pop in some headphones or if you are easily offended, please take this into consideration.  With that said, this is one of my favorite conversations because we cover a topic that so many of us struggle with. As caretakers, we want to always be available for everyone all of the time but this only leads t...