The Full-Time FBA Show - Amazon Reseller Strategies & Stories

Q4 is the make-or-break season for Amazon sellers, and while the opportunities are massive, so are the risks. One wrong move can cost you thousands in profits (or even your seller account). In this episode of The Full-Time FBA Show, we're breaking down the Top 4 Q4 sourcing mistakes sellers often make and showing you exactly how to avoid them. Whether you're brand new or a seasoned reseller, this...

Q4 isn't just "a busy season" on Amazon — it's the biggest opportunity of the year to multiply your profits and set your business up for success well into the new year. In this episode of The Full-Time FBA Show, Stephen and Rebecca share why Q4 is so different from the rest of the year, how they've personally seen sales skyrocket during these months, and the strategies you can use to turn just thr...

Retail arbitrage isn't just about scanning shelves and hoping for the best—it's about knowing where to focus your time, energy, and money for maximum profits. In this episode, we're breaking down what's actually working in RA for 2025… and what to avoid if you want to protect your business from unnecessary risks. Whether you're brand new or looking to sharpen your skills, these tips will help you...

What's really slowing down your progress toward a full-time income with Amazon FBA? In this episode, we're uncovering the sneaky mental speed bumps that can quietly sabotage your momentum—even when your strategies are on point. These aren't just mindset issues… they're subtle traps that can hold you back from taking action, scaling up, or trusting yourself (or others!) with your business growth. I...

If we could sit down with our Day 1 Amazon seller selves, oh the things we'd want to say! In this episode, we get real about the biggest lessons we wish we'd learned sooner in our FBA journey. Whether you're just starting out or you've been at this for years, these insights can save you from burnout, speed up your cash flow, and help you build a business that's actually sustainable. Think of this...

Ever feel like your Amazon business is in stop-and-go traffic, making a little progress, then suddenly stalling out? In this episode, we're unpacking the real reason most sellers lose steam (spoiler: it's not bad luck or bad timing) and the essential key to building sustainable, profit-driving momentum. If you're tired of the "two steps forward, three steps back" cycle, this episode will help you...

The wait is over! In this episode, we're thrilled to announce the launch of Momentum FBA — our brand-new monthly membership designed to help Amazon sellers like you build lasting, consistent success. After more than a decade of selling on Amazon and coaching thousands of sellers, we've seen the biggest challenge isn't starting — it's sustaining progress. That's why we created Momentum FBA: to help...

Is your Amazon FBA business running out of steam... or are you ready to pick up the pace? In this episode, we're exploring the power of both sprints and marathons in your FBA journey — and how knowing when to use each one can help you build long-term success and enjoy short-term wins. Whether you're feeling stuck or surging forward, this conversation will give you a fresh framework to assess your...

If you've been selling on Amazon for a while and feel stuck just below that $10,000/month milestone, you're not alone — and you're not broken. Many Amazon sellers hit a plateau, even after early success. In this episode, we're pulling back the curtain on the most common roadblocks we've seen after coaching thousands of sellers. From inconsistent sourcing habits to cash flow missteps, we're giving...

We've hit episode 300, and we're feeling a little nostalgic! In today's special milestone episode, we're celebrating by throwing it all the way back to our very first podcast episode (from 2019). Whether you've been with us since the beginning or just recently discovered the show, this throwback is a fun look at how far we've come — both in our Amazon FBA business and as podcast hosts. Listen toda...

When it comes to growing your Amazon FBA business, a virtual assistant (VA) can do so much more than just help you source inventory. In this episode, we're pulling back the curtain on how VAs can truly transform your business operations, free up your time, and even help you make more money — not just save time. From taking care of the important (but boring) back-end Seller Central tasks that you d...

Are you ready to break free from the overwhelm of sourcing inventory and finally scale your Amazon business like a pro? In this episode of The Full-Time FBA Show, we're diving into one of our favorite topics: how to work with a virtual assistant (VA) to outsource your sourcing smartly and effectively. Whether you're brand new to outsourcing or you've been burned in the past, this episode is packed...

If you want to future-proof your Amazon business, wholesale sourcing isn't just a good idea—it's the next must-master skill. In this episode, we dive into why wholesale is the most important sourcing strategy to focus on right now, especially with all the recent shifts in the Amazon marketplace. Whether you've been doing retail arbitrage and/or online arbitrage, or you're just getting started on A...

Are you trying to break into wholesale sourcing on Amazon but feel like you keep hitting a wall? In this episode, we're kicking off a wholesale-themed series with the most common reasons people fail at wholesale sourcing—and how YOU can avoid making the same costly mistakes. From treating wholesale like retail arbitrage to chasing after brand giants like Nike and LEGO, we're unpacking it all. Tune...

Six years ago, we launched The Full-Time FBA Show—and wow, has the Amazon landscape shifted since then! In this special anniversary episode, we're taking you on a journey through the most significant changes we've seen in the Amazon reseller world since 2019. From major shifts in sourcing models and selling tools to the evolution of algorithms and the explosion of third-party sellers, this episode...

Are you ready to supercharge your Amazon sales? Whether you're brand new to selling or you've been at it for years, there are simple, powerful steps you can take right now to see real results. In this episode of The Full-Time FBA Show, Stephen and Rebecca reveal actionable tips that can give your business an immediate boost. From account upgrades to pricing strategies, these are the daily habits a...

If you're just getting started with Amazon—or even if you've been selling for a while—there's one decision that can make or break your FBA success: choosing the right type of seller account. In this episode of The Full-Time FBA Show, we break down the crucial differences between an Individual and a Professional seller account and reveal why making the switch to Professional might be the smartest m...

No matter how long you've been selling on Amazon, there are moments where you just… get stuck. Whether you're paralyzed by fear before you even get started, hit a wall after a mistake, or feel stalled out when your profits plateau, you're not alone—and you're not out of options! In this episode of The Full-Time FBA Show, we're unpacking the three most common times Amazon sellers get stuck—and, mor...

When you're just starting out as a seller on Amazon, it might seem like Fulfilled by Merchant (FBM) is the cheaper and  smarter way to go. But today, we're pulling back the curtain and showing you why Fulfilled by Amazon (FBA) is the real game-changer if you're serious about maximizing your income while reducing the amount of effort required from you as the business owner. (Unless your dream was t...

Ever feel like you're working 100 hours a week but only seeing tiny results? 😩 There's a reason for that — and it's called the 80/20 Rule. In today's episode of The Full-Time FBA Show, we're diving deep into how this simple principle (also known as the Pareto Principle) can revolutionize your Amazon business, helping you zero in on the activities and inventory that drive real profits — and stop w...

When it comes to building a successful Amazon business, understanding ROI—return on investment—is key. But what exactly qualifies as a good  ROI? In this episode of The Full-Time FBA Show, we're breaking it all down.  From the time and energy spent sourcing to the tools that make calculating ROI easier than ever, we share our personal ROI minimums, how we adjust them based on experience, and strat...

When it comes to selling on Amazon, understanding sales rank is crucial—but it's also one of the most misunderstood aspects of reselling. Many new sellers rely on simple rules like "only buy items ranked under 100,000," but is that really the best strategy?  In this episode, we're taking a look at what makes a sales rank "good," how it varies by category, and why using a tool like Keepa can give y...

Are you ready to make the most of Q2 and build serious momentum in your Amazon FBA business? Whether you're carrying strong energy from Q1 or just getting started opening your Amazon store, the second quarter can set the tone for the rest of your year. In this episode, we break down how to stay on track, avoid common slowdowns, and take practical steps to ensure your business thrives through April...

Ever wondered if there's money hiding in your own home? In this episode, we're showing you how to find  free  inventory you can sell on Amazon—without spending a dime. Whether you're a new seller looking to kickstart your business or a seasoned pro wanting an easy way to boost your profits, this method works for everyone. Plus, it's a great way to declutter! Grab your Amazon Seller app...and let's...

Are you treating your Amazon business like a real business—or just a hobby? If you're not seeing the success you want, it might be because you're making this one major strategy mistake.  In this episode, we're diving into the hard truth about what's holding many sellers back and, more importantly, how to fix it. If you're ready to take your Amazon business seriously and start seeing real results,...