The Forge 🔥 of Unicorns - by Michele Brissoni

🎙️ Episode 33: Stop Transforming, Start Evolving – Reflections from IAD24 🎉 In this episode of Forge of Unicorns , we take you inside the Italian Agile Days 2024 conference, where transformation meets evolution. Drawing from my talk, Stop Transforming, Start Evolving , and the broader discussions at IAD24, we explore why traditional, rigid transformation recipes are failing and how a socio-techni...

🎙️ Episode 32: Stop Transforming, Start Evolving – Insights from IAD24 🎉 In this episode, we take you behind the scenes of Italian Agile Days 2024, a gathering of agile thinkers, digital transformers, and craftsmanship advocates. Join us as we share highlights from the event, from lively unconference debates on logical thinking and behavioral engineering to memorable moments with fellow software...

🎧 Episode 31 - Think You’ve Budgeted Enough for Digital Transformation? Think Again In this final episode of our mini-series on digital transformation failures, we tackle one of the biggest pitfalls: underestimating the true cost of DX . Many companies treat digital transformation as a one-time expense, only to find their budgets bursting at the seams as hidden costs emerge. From technical debt t...

Episode 30 - Tech Is Only Half the Battle: How to Nail Digital Transformation with Change Management In this episode of the Forge of Unicorns podcast, we dive into the crucial missing piece of most digital transformations: change management . Discover why DX isn’t just about tech upgrades but a comprehensive socio-technical transformation where people come first. We explore the risks of overlookin...

Episode 29 - The Billion-Dollar Trap: Why Underestimating Digital Transformation Could Sink Your Business In this episode, we dive into one of the most common yet costly mistakes companies make— underestimating the importance of digital transformation . We break down infamous billion-dollar failures from industry giants like Volkswagen, Boeing, and Sonos, revealing how their lack of a long-term vi...

In Episode 28 of The Forge of Unicorns , we’re diving into how OKRs (Objectives and Key Results) and Domain-Driven Design (DDD) can unlock the true potential of your digital transformation. 🗝️ Often, digital transformations fall short due to a misalignment between high-level economic goals and on-the-ground team actions. By integrating OKRs across all organizational levels—from the boardroom to in...

Episode 27: The Hidden Connection Between Talent Drain and Digital Transformation Failure (And How to Fix It) In this episode, we’re pulling back the curtain on a critical issue that’s derailing digital transformations worldwide: the exodus of top talent. 🎙️ We’ll explore why a staggering 93% of digital transformation (DX) projects fail , burning trillions of dollars and impacting millions of live...

In Episode 26, Michele Brissoni dives into the murky waters of digital transformation (DX) failures, spotlighting some of the most costly blunders—including Volkswagen’s €20 billion fiasco. 🚨 Why do 84% of DX initiatives flop despite the billions poured into them? Michele breaks down the five biggest reasons behind these failures, from resistance to change and lack of talent to underestimating co...

🎙️ Episode 25 - Volkswagen’s $20 Billion Software Disaster: How Poor Leadership Crashed Digital Transformation 🚨 In this episode of The Forge of Unicorns 🌱, we dive deep into one of the most shocking failures in recent automotive history: Volkswagen’s $20 billion software disaster . 💡 What went wrong? This isn’t just about broken code or missed deadlines—it’s a case study in poor leadership, to...

📰 Blog: https://www.linkedin.com/pulse/ep-24-ugly-truth-ai-code-generators-exposed-goodbye-brissoni-1oe4f/ 🎙️ Episode 24 – The Ugly Truth About AI Code Generators: Exposed! Goodbye, Developer Quality? AI code generators promised faster, cheaper software development. But beneath the surface, what’s the real cost of “machine-written” code? 🤖 In this episode, we pull back the curtain on: ⚠️ The hid...

🎙️ Episode 23 – The Deadly Price of Cheap Code: Boeing’s Tragedy and the Looming Software Crisis 📰 Blog: https://www.linkedin.com/pulse/ep-23-deadly-price-cheap-code-boeings-tragedy-looming-brissoni-uomtf/ What happens when cost-cutting trumps quality in software engineering? Boeing’s tragic story reveals how technical shortcuts, poor leadership, and the relentless pursuit of profits led to catas...

In this episode, we dive into my journey from tech lead to recognized speaker, shaped by the invaluable insights from Gergely Orosz's 'The Pragmatic Engineer.' Discover how embracing software craftsmanship and continuous learning can propel your career to new heights. Join me as I reflect on the impact of mentorship, the power of clean code, and the crucial role of leadership in today’s fast-paced...

In Episode 21, we shift gears from the racetrack to the tech world, exploring how the principles of Ferrari’s elite driving school can transform your IT department. Learn why continuous active learning is the secret sauce to avoiding tech disasters and driving your team to peak performance. Tune in to discover how to steer your organization away from costly mistakes and toward digital excellence—j...

🎧 In this episode, we dive deep into the underlying issues that have led to recent tech catastrophes, from the CrowdStrike crash to the NYTimes security breach. Discover why traditional training methods are failing and how continuous active learning can save your organization from similar disasters. Backed by insights from "Make It Stick" by Peter C. Brown, "The Talent Code" by Daniel Coyle, and...

In this episode, we explore the dark side of the AI hype, uncovering how recent missteps are wreaking havoc in the tech industry. From inflated expectations to catastrophic failures, we analyze the ripple effects on major tech giants and the stock market. Discover why these AI blunders are a wake-up call for CXOs and how they can avoid falling into the same traps. Tune in to learn how to navigate...

In this episode, we dive into the unsettling recurrence of IT failures and ask the critical question: when will we finally learn from our mistakes? Reflecting on recent disasters, we explore why history keeps repeating itself and what steps IT leaders must take to prevent future crises. Tune in to understand the patterns, analyze the failures, and discover how the Unicorns' Ecosystem could be the...

In Episode 17, we delve into the shocking impact of a minor software glitch that triggered a global IT crisis. Discover how a single bug in CrowdStrike's Falcon Sensor led to billions in economic losses, crippling Fortune 500 companies and highlighting the critical need for robust software engineering practices. Join us as we explore the technical details, industry analysis, and the broader implic...

Ep16 - The Future of Data in Digital Transformation In Episode 16 of "The Forge of Unicorns," we dive into the pivotal role data plays in digital transformation. Discover how the Unicorns' Ecosystem leverages real-time data to guide organizational evolution, ensuring adaptive and responsive growth. Learn why embracing data-driven decision-making is crucial for continuous improvement, tracking prog...

🎧 Dive into our latest audiostory: "Organizational Assessments: Evolution Driven by Data." 📊 Discover how our unique, data-driven approach helps organizations make informed decisions, track progress, and ensure continuous improvement. Learn about the five-layer assessment model and how it integrates with OKRs to drive meaningful evolution. Perfect for leaders aiming to transform their organizati...

In this episode, we delve into why "SAFe isn't the problem!" Discover the importance of evolving your organization beyond traditional frameworks. Learn how to decode the human factor in digital transformation with behavioral engineering and expert guidance. Tune in for insights on avoiding costly missteps and fostering genuine growth. 🚀 Listen now to unlock the secrets of successful agile transfo...

🎙️ XP 2024 Conference: The Post Impressions 🎙️ Join me as I recap the thrilling experience at the XP 2024 conference in Bolzano! From riding my Aprilia through challenging weather to engaging with tech legends like Jon Kern, J. B. Rainsberger, and Diana Larsen, this episode is packed with insights and highlights. Discover how the Ferrari Formula 1 engineering mindset inspired the creation of the U...

In this episode, we dive into the inspiration behind the Unicorns Ecosystem, drawing from the secrets of Michael Schumacher's F1 success. Discover how the engineering mindset of Formula 1 can revolutionize software development and digital excellence. Special thanks to Christian Brissoni and Simone Zucco for their invaluable insights. Get ready for the big reveal at XP2024! Tune in to learn more ab...

Episode 10: Thus, Why Is It Evolving? In this episode, we dive into the essence of organizational evolution versus transformation. Discover why evolving, supported by a holistic, data-driven approach, is key to sustainable and rewarding change. Learn how an evolutionary mindset, aligned with clear OKRs and continuous improvement, can transform your organization from within.  Tune in to unders...

In this episode, we dive into the transformative insights from the IT Revolution Tech Leadership Summit Europe 2024. Discover why stopping the traditional approach to transformation and embracing an evolution mindset is key. Learn about the steps to objectively assess your organization, craft a vision, foster black belt mindsets, and continuously improve using the KBI framework. Ready to evolve yo...

Tune in to the latest episode as I take you on a deep dive into my talk at the IT Revolution Enterprise Technical Leadership Summit Europe 2024. Learn about the evolution of the SW Craftsmanship Dojo® and the intersection of technical excellence and behavioral engineering. Discover how my mantra "STOP transforming, START evolving" guides organizational change and fosters digital excellence. Don't...