Active Management
The Fitness Business Podcast
Welcome to the #1 Fitness Business Podcast, the ultimate resource for fitness business owners, managers, and team members. Our weekly show features international experts covering leadership, sales, marketing, retention, personal growth, and more. Get exclusive behind-the-scenes interviews with industry legends and business experts. Whether you're a gym owner, department manager, salesperson, or personal trainer, our interviews will help you thrive in the fitness industry. Join us now for invaluable insights.
Author
Active Management
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
388 Your Signature Program will Drive Profit with Jessica Maurer 21.09.2021 30:27
Jessica H. Maurer is a fitness business consultant and strategist who has presented and consulted for many brands internationally. Today, Jessica is here as our industry expert to help you do the same! Get your pen ready as Jessica will take you through step by step process on how to get started. Plus, you won't want to miss her lather, rinse and repeat system. Don't hit the pause button or you wi...
387 The Value Proposition for Stopping Tailgaters and Protecting Profits 16.09.2021 40:47
Join host, Sarah Pellegrino, as she speaks with NRG Lab's Luther White and Camio's Carter Maslan and Larissa Duzhansky on Camio, a long-awaited tailgating solution for the fitness industry! Learn how this global product can help you stop tailgating, while also providing a solution for mask detection, gym area usage, equipment theft/damage, and how it ultimately provides an archive for slip and fal...
386 How to make $1 million in personal training in your business with Jeff Russo 14.09.2021 33:28
Finding a personal training sales advisor amongst your pt staff is the key to success in increasing your pt revenue. Not all trainers are good at selling pt, but they don't have to be if you can put together a pt sales advisor to handle all the fitness sales. In this episode, Jeff explains how to create a pt sales advisor that focuses on selling fitness not memberships....watch your pt sales reven...
385 Tips to Buying a Fitness Franchise with Rick Morgin 07.09.2021 26:43
Rick Morgin is from The Franchise Consulting Company. Rick's passion for Franchise consulting comes from helping clients through their journey toward entrepreneurship with a Franchise model – business ownership, the American Dream. This includes identifying the types of industries, types of franchise businesses, and the costs involved to help you make the right decision. A decision that is as indi...
384 Thinking Ahead: Strategies to Empower your Staff and Achieve Greater Business Success. 02.09.2021 48:01
On today's show we welcome Sunjay Nath. Sunjay is a world renown motivational speaker and author of the 10-80-10 principal. In this show we dive into varying strategies in which owners and operators can empower their staffs through the achievement of small victories. Sunjay also shares why our leaders should spend more time focusing on developing the top ten percent of their staffs as opposed to l...
383 Keeping your staff from competing with you 31.08.2021 47:35
In this episode, our industry experts Jon Nasta, Allison Flatley and Seth Hazen will discuss their views on how covid has affected the fitness industry. Struggling to find staff seems to be top on the list of how covid has effected and altered the industry and this all-star panel discusses many ideas on best practices to fill your "help wanted" positions. Jon, Allison and Seth have not only worked...
382 Putting Logic, Sweat, and Emotion into your Sales Process with Dylan Webster 24.08.2021 23:37
Dylan Webster is the Managing Director of the Fitness Sales Academy and the author of Fitness Sales: Logic, Seat, Emotion. Dylan is motivated to change the way members and guests are exposed to fitness by upgrading the sales skills of fitness professionals/ Dylan leverages his extensive knowledge of fitness, social psychology, and human behavior, to coach others to unlock their full potential
381 The Value Proposition for Franchising in Today's Market 19.08.2021 47:57
It's no secret that the real estate market and interest in fitness is at a peak high right now, so Sarah Pellegrino, host of The Value Proposition found it necessary to speak with an incredibly successful franchise out of Canada, Oxygen Yoga and Fitness. Jen Hamilton, CEO and Melissa Hanssens, COO – chat with Sarah to discuss everything from how to franchise your business, how to evolve with your...
380 Creating Inclusive Practices in Your Business with Kia Williams 33:26 17.08.2021 33:26
Kia Williams provides an eye opening episode about inclusion and diversity. Kia preaches that not only is this important amongst your staff, but your members too! Be creative, be open and be inspiring to everyone around you by talking about ways to bring people together and make them feel apart of your community. Listen for Kia when she states: You won't be creative without diversity!
379 Get inspired to do what's possible with Keith Burnet 10.08.2021 37:29
Did you ever want to check off a personal goal off your bucket list? Today's guest, Keith Burnet, did exactly that! Keith Burnet the CEO of Global Market for LesMills International is going to tell his story about his drive and determination to complete a 42 day journey across the Atlantic Ocean! This episode is all about inspiration and determination!
378 How to Generate Organic Leads for Your Fitness Business 05.08.2021 51:36
Do you ever feel like you spend hours creating and posting content on your social media pages, but it just doesn't get the response, cut through or engagement you're hoping for? This episode will walk you through 4 content creation exercises to increase customer engagement and 5 call to action methods to help generate conversations and leads.
377 Finding and Hiring Group Fitness Instructors with Staci Alden and Lauren George 03.08.2021 57:27
Group Fitness experts Staci Alden and Lauren George pair up to discuss one of the current issues in group fitness: finding and hiring group fitness instructors. The pandemic forced group fitness instructors to scurry for alternative ways to continue to teach classes and earn an income, many instructors left the traditional "in-house" teaching environment and found themselves successful at on-line...
376 Myzone Partner Update with Dave Wright 29.07.2021 27:34
Tune into this months podcast partner interview featuring the Group CEO of Myzone, Dave Wright. A must listen episode for all Club Owners and Operators.
375 Keeping calm when chaos is all around you with Tom Shea 27.07.2021 22:36
In this episode, guest Thom Shea explains what the 3 Simple Things are to lead during chaos. His leadership style, of which he learned from the Navy Seals, is prevalent as he shares what has worked for him during his years in the military. Thom Shea is passionate about making people, from all different backgrounds, become better leaders by listening more and placing the right people in the correct...
374 The Value Proposition – Anniversary Episode: How to Win in 2021 & Beyond 22.07.2021 1:26:20
One guest from each of the 13 companies TVP Host, Sarah Pellegrino, has interviewed join her for a special anniversary episode. You'll hear company & product updates, industry trends to watch out for and advice from our supplier partners on how to win in 2021 and beyond!
373 In The Trenches: Re-igniting and Re-Engaging Members 20.07.2021 29:47
Sheay Wheeler is the proud owner of The Function Room, a personal training studio located in Australia. Sheay is passionate about fitness and as a trainer, helping people be the best they can be is what drives his success! As a veteran to the fitness industry, Sheay has made it his focus to develop his fitness studio into more than just a place to improve your physical fitness, but a place where m...
372 Building a secondary income for Fit Pros 13.07.2021 28:39
Aimee Nicotera is the creator of online fitness program E5 Collective. Aimee has over 25 years of experience in the health and fitness industry, having served in a variety of positions ranging from High School Health Educator in South Central LA to Fitness Director at Canyon Ranch Resort and Spa in Lenox, MA. Listen along as Aimee Nicotera explains how she started an online course during the pand...
371 In the Trenches with Brandon Bennett: Personal Training 06.07.2021 24:43
Want to grow your personal training department for 2021? Take a listen to this week's episode as industry expert, Brandon Bennett, shares what has worked for the success of his fitness facility. Brandon's industry tips on how to keep trainers engaged, the importance of continuing education and the best place to scout out fresh, new talent has us hanging on every word. Follow along and allow yourse...
370 Unique and Thrifty ideas any club can implement to improve member experience 29.06.2021 31:37
Crystal's unique ideas makes this episode one you can't miss. Who doesn't want to make a lasting impression with their members while working within a limited budget. Crystal and her team at 43 Degrees North know how to connect with their current members and future members by going the extra step and finding ways to introduce them into their fitness community. Take a listen as Crystal shares her ti...
369 Legacy: What the fitness industry can learn from the All Blacks with James Kerr 22.06.2021 53:41
James Kerr is a bestselling author, speaker and business consultant specializing in defining, designing and delivering change for leaders of world-class teams and organizations. Listen and follow along as author James Kerr shares his book: Legacy with our FBP family. He dissects the 15 mantras of the New Zealand National Rugby Team, The All Blacks, and how important each mantra is to the team's su...
368 The Value Proposition for Industry Associations with IHRSA 17.06.2021 49:41
Join host, Sarah Pellegrino as she discusses the important anchors that make up IHRSA with Brent Darden, their new and improved membership options with Nicole Johnson, and the details about this year's cannot miss 'Super Bowl' of a convention in October with Luke Ablondi!
367 The Future of Fitness Technology with Dr Michael Rucker 15.06.2021 33:00
Discover the fast forward movement of technology in the fitness industry since the start of the pandemic. Dr. Michael Rucker breaks down how the pandemic has pushed along technology in the industry and which technology is here to stay and which ones are possible fads. Don't miss this educational episode to bring technology into your club.
366 Turning a passion into a fitness career with Sarah Luna 08.06.2021 30:52
Sarah Luna is the President of Xponential Fitness, a curator of leading brands across each vertical of the boutique fitness industry. Sarah's story of how she turned her passion into a full time fitness career is inspiring. Take a listen as Sarah not only encourages the listeners to dive into their passion, but she also talks about the benefits of owning and operating a franchise. Sarah is a true...
365 Thinking Ahead: Enhancing your Member Experience Approach 03.06.2021 38:01
Joining us on today's show we welcome Jeff Tobe. Jeff is one the most dynamic certified professional speakers in the world. He is the author of Coloring Outside the Lines and co-author of the best selling books, The Sales Coach and the Communications Coach.
364 In the Trenches with Hank Ebeling: Service That Members Love 01.06.2021 31:14
Hank turns up the heat on the customer service and customer experience. By making a few small changes, to your level of customer service, your club can crush the competition! Follow along for Hank's 14 service points and a "how-to" guide on implementing them. Plus, Hank explains the definition behind "Surprise and Delight."
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