The Fire Time Podcast

There is an epidemic in our industry. Hearth companies are confusing customers out of buying their products every year by the thousands. The worst part is that most companies don’t even realize it–because it’s all that they’ve known.  It’s the truth, hearth companies are confusing customers every day with: Confusing websites Insider language Complicated sales processes Difficult price quotes Ineff...

If you're like most businesses in the hearth industry, you hear about the HPBA every year at your local affiliate meeting—but most of it is in one ear and out the other. The truth is that many business owners are so caught up in the whirlwind that they can't break free to think about the bigger things that are needed to grow longterm. In today's episode, Tim sits down with Jack Goldman (President...

If you're like most companies in our industry then your staff is weighted heavily towards the male side of the gene pool. When that's the case we can often overlook who it is that has the buying power in most transactions and it's... the woman!  Consumer studies today are showing just how much buying power women have and it's something that many businesses are blind to. In today's episode, I sit d...

One of the questions that I get most often is, "Tim, what are the resources that have helped you?". Based on that, this week's episode goes through books, podcasts, gear and some other miscellaneous things that have helped grow myself (and my company)—I know they can do the same for you. In this episode: Get my list of "Top 6 Books" that are absolute must-reads Learn which 4 podcasts you need to h...

Most companies think they have a message that makes sense to their customers when it's actually confusing them. The reason is because companies are too close to what they do and aren't able to back up enough to see from the perspective of their customers. In today's episode, JJ Peterson from Storybrand sits down to talk about how their 7 part framework can connect businesses with their customers l...

In today's episode of the Fire Time Podcast the tables turn and Clay Leavitt (VP of Sales, Marcus Lumber) grills Tim with questions ranging from team building,  to motivation, to leadership skills. In this episode, Tim and Clay cover: How to approach tough conversations with team members (the way that you do this makes all of the difference) The way to manage your time to do the things you need (i...

Do you have a hard time motivating millennials in your business? In today's episode, we talk with Kaleb Tinsley (Hearthside Distributors,  Tennessee) about the young generation in the hearth industry. If you want to hear the inside scoop on what millennials are thinking (and what is important to them) then don't miss this conversation: Learn what millennials are looking for from their employers (i...

I know that you want to be a winning hearth company that grows every year. In order to do that, you’re always looking to sell more fireplaces. The problem that the impending NSPS is changing everything and there is all kinds of misinformation about what you can and can’t sell, which makes you feel like you’ll never be able to figure it out. That’s just plain wrong because you can’t make purchasing...

Most businesses struggle everyday to find good people, but have no idea how to train them when they come onboard. This leads to burnout, frustration and stress all the way around. In today's episode, Jerry Isenhour (President, CVC Success Group) sits down with Tim Reed to cover how companies need to train their team members if they want them to stick around longterm, and what leaders need to under...

If you're like most hearth companies, you don't have a system of follow up that you use with customers—and it's costing you hundreds of thousands of dollars. In today's episode, Carter Harkins and Taylor Hill (Founders of Closing Commander) stop by to talk about how to create a follow up system that makes you money and maximizes the work that your team does on the sales floor.  In today's episode...

If your business feels like a whirlwind that’s out of control then you need to listen to this episode with Brandi Biswell. Brandi is the owner at Flue’s Brothers (Kansas City) where she has built an incredible service business through systems and processes that scale beyond herself. On top of that she is a business coach and consultant through the CVC Success Group for hearth companies all over th...

Most salespeople are constantly the same fundamental mistake—they think it's all about them. The problem is that customers can smell it a mile away and stop caring about what you have to say. In this episode of The Fire Time Podcast Tim Reed sits down with Bradley Hartmann (President of Behind Your Back Sales) to walk through 4 principles that will move the needle in the way that you sell to other...

Picking up where last week's episode left off, Tim Reed and Tim Rethlake (TR²) square off to talk about habits 4-7 from "The 7 Habits of Highly Effective People" (by Dr. Stephen Covey) through the lens of a sales professional. These habits will grow your team by leaps and bounds if they take them to heart. In today's conversation, Tim and Tim cover habits 4-7: Think win, win (this is critical to b...

If you're like most business leaders, you're looking for any edge you can get. In todays episode Tim Rethlake (Hearth n Home Technologies) sits down to talk about "The 7 Habits of Highly Effective People" (by Dr. Stephen Covey) through the lens of sales. This is an episode to play for your entire team. In today's conversation, Tim and Tim cover habits 1-3: Be proactive (you have to understand this...

Are you looking for ways to win the changing landscape? With things moving faster than ever it's easy to get swept away and wonder what you do to ever be effective again. If that sounds familiar then this episode is for you. In this episode, Stephen Schroeter (co-CEO of Napoleon Products) sits down with Tim Reed and Grant Falco (Falco's - Spokane, WA) to discuss: - How to navigate the logistics of...

If you've been looking for answers, you're not alone! In the Season One finale of The Fire Time Podcast, Tim responds to questions from business leaders all over the country. Don't miss out on the opportunity to learn what it takes to grow your business! In this episode: Learn how to navigate complicated family dynamics in your business Get the tools you need to scale your sales process Understand...

Do you know what it takes to win in today's landscape? In this weeks episode, Tim Reed stops by his own show to answer hardball questions about what it takes to move the needle in our industry. Guest hosted by Grant Falco, this episode gives you a peek behind the curtain at what makes Tim tick and shows you the steps he has taken to grow his company. If you are stuck and don't know what to do, you...

VP Berger is the President of Hearth n Home Technologies, the largest company in our industry. He is a relentless leader and a forward thinker who stops by to share secrets of what it takes to lead through the changing landscape of business. In this conversation, VP lays out: -Why the Incident Rate of Fireplaces is falling at the national level -The 4 keys to leadership that have helped him win -T...

John Waterstraat is the President of Fireside Home Solutions in the Pacific NW and he comes with some serious wisdom to empower your people to win. In the is conversation, John covers why transparency and generosity are so important when growing a team and where to start if you are at the beginning. He has seen his business grow from a warehouse with fireplaces on cardboard boxes to having 6 Profe...

Eric Camp is the owner of All Fuel Installations in Portland, Oregon and is an amazing installer. He has grown his business from the ground up to be dominant player in the market and if you want to do the same, give this episode a listen. Eric shares secrets from his journey and gives some great insight on how to scale a company. For more on Eric, make sure to check out https://www.allfuelinstalla...

Rachel Feinstein is the Senior Manager for Government Affairs for the HPBA (Hearth, Patio & BBQ Association). She works everyday to fight for the future of our industry in our nation's capitol. In this episode we dive deep on what Government Affairs is and why it's so critical for everyone to step up and use their voice at the local level. We also cover The Tom Pugh Government Affairs Academy, thi...

Kip Rumens and Ed Hosack, Sales Reps for Travis Industries are two of my favorite people in the industry–in fact, they are the reason that I am in it today. This episode dives deep on everything that you need to understand to win the sales game and goes into the origin story of Tim Reed (podcast host). For more information on Travis Industries: https://www.fireplacex.com https://www.lopistoves.com...

Heather Smith is an inside sales Guru at AES (Associated Energy Systems). She is the epitome of excellent and thorough in her job–and has been for years. We catch up with Heather to talk really practically about how to build habits to become the kind of person that companies are desperate to hold onto. http://www.aes4home.com  

Matt Doll is the CEO of American Fire Glass. He comes by to talk about hustle and grind in our industry. This guy has some serious fire and you need to keep up with him: https://americanfireglass.com Insta: @mattdoll Twitter: @mattdoll

Cherbel Yousief, President of Sherwood Industries (Enviro Fireplaces) stops by to talk about innovation. Their company has gone through many changes in the last few years–they shifted focus from their top-producing lines to the ones they saw would win in the years to come. For more information on Sherwood Industries check out this link: http://www.enviro.com