The Female Startup podcast

There’s a difference between working on your business and working in your business, and both are important.  But not alot of new business owners focus on working on their business. So in this episode you’ll learn: What the difference between the two is  Why need to work on your business and on your business  How to work on your business as a new business owner and the key questions to ask yourself...

For a lot of people, marketing doesn’t come naturally.  It definitely didn’t for me.  So I wanted to share with you 4 things you can do to improve your marketing skills.  In this episode I share:  What you need to understand before you start marketing  What you need to consider when measuring your marketing efforts  The big mistake that most people make when it comes to marketing  The key things t...

If you’re not making sales in your business there are 3 main reasons for this.  I encourage you to review these 3 things in your business.  Here’s what you’ll learn: What you need to do to increase your sales  How to ask for the sale  What you need to do before asking for the sale  The one thing that you need to be clear about in your business  Resources  To check out the services offered go to: h...

As a solo business owner it’s easy to become overwhelmed in your business.  You are responsible for everything so it’s no wonder that you feel overwhelmed. In this episode you’ll learn: The one question to ask yourself if you’re feeling overwhelmed   What to day on a day to day basis to reduce your overwhelm  When to ask for your help in your business  Resources To check out the services offered g...

Pretty much everyone is affected by the cost of living increase and it can be difficult to know how to market your products/services.  So in this episode I share with you 4 things you can do to feel better about marketing during this time.  Here’s what you’ll learn: What you need to understand about your ideal client and how you can make sure that you have the right skills What you need to conside...

Feeling shame is a common emotion for a new business owner.  But if you stay in hat feeling of shame, you hold your back and you won't move forward. In today's episode you'll learn: Signs that you may be experiencing shame in your business Practical things you can do in your business when you’re feeling shame or not getting the results that you want  The most important thing you can...

If you're tired of balancing your 9-5 and running your business then this episode is just want you need. I'm sharing what you can do to create an exit strategy so you can leave your 9-5. You'll learn: The foundational elements you need to have in place before you leave your job  What you can do supplement your income  The key questions to ask yourself before you leave your 9-5  Reso...

In this episode I share 4 of the biggest mistakes that I made when I started out in my business. You'll learn: What I wish I knew when I started my business  Why I regret all the studying I did  What I would do differently if I were to start over  Resources mentioned  To get my book, Discover 22 of the Biggest Mistakes to avoid in business and learn what you can do to avoid it go here   To gr...

Today’s guest is Sabine Sorendo, a Certified Social Media Master Strategist.  On this episode Sabine is sharing her top tips for how you can create a content strategy for Instagram.  Here’s what you’ll learn: The 2 questions to ask yourself before you start creating your Instagram content strategy  Why focusing on content pillars for your content strategy is a mistake The 6 types of content to cre...

Knowing how to pitch yourself as a new business is so important. In this episode you'll learn: The different types of pitches you may need in your business The most important thing to consider when you're thinking about your pitch  The 3 different audiences you may need to prepare a pitch for  One of the most important things to add to your pitch  Resources mentioned  To check out the se...

Sales are a necessary part of being in business.  But sales can sometimes feel awkward or uncomfortable, especially if you're not used to selling. In the episode I share the 5 step framework that you can use to help you to sell your products and services.  Enjoy. Resources mentioned  To book the sell yourself call (available until 24 July) go here https://assetbusinessconsultancy.thrivecart.c...

When you start a business, especially when you’re being paid to give advice or guidance, it can be hard to see yourself as an expert.  This can cause you to doubt your abilities, and not show up in your business.  This leads to you not promoting your business and then not making any sales.  Phew, there’s a lot to unpack. So in this episode, I’m sharing: 3 things you can to do to establish yourself...

How open are you in your business...To new ideas and opportunities?   Or are you closed off to learning anything new?  Are you feeding your mind with negativity and doubt? In this weeks episode, I talk about: The difference between an open mindset and a fixed mindset Why operating from a fixed mindset could be detrimental to the success of your business How to reframe your mindset so it’s more pos...

In this episode, I share the 3 type of costs you need to be aware of when you're starting and growing your business.   You'll learn: The 3 types of costs you need to be aware of in your business  Examples of some of the types of costs you're likely to incur Why it's so important to know your costs How knowing your costs can help you to plan more effectively in your business  Re...

 It’s tempting when you have something new to launch whether that’s a product, service, or business to jump straight to the launch phase.  But if you do that you’re missing some key steps that could make the difference between your launch being successful or not.  In this episode I share with you 3 things you need to do BEFORE you launch Here’s what you’ll learn: The first fundamental step that yo...

We're halfway through the year already!  And in this episode I'll be sharing how you can carry out a mid year review to see how far or close you are to achieving your goals. Here's what you'll learn in this episode: Why it's important to do a half yearly review What to look out for when carrying out your review  A simple way you can accurately assess your performance  Reso...

The fear of no is real.  Especially as a new business owner.   In this episode I share: How to get over the fear of the word no in your business  What a no really means  What to do if you do get a no  Why it a no could be a good thing  Connect with me: Come say hi to me on Instagram.  You can find me @lucilleroache Check out the free resources to help your business grow at www.assetbusinessconsult...

This episode is inspired by a book that I'm listening to on Audible, The Gap and the Gain by Dan Sullivan (I said Dan Kennedy on the episode, I checked and it's Dan Sullivan - oops)and Dr Benjamin Hardy.  I've linked to it below. In this episode I share: My 7 step process to set and achieve my goals  The difference between the gap and the gain and why it's important to focus on...

In this episode I share how I lost my business groove and what I did to get it back. When running a business, it's normal to have off days.  But mine lasted for a couple of months.   I was still working but I didn't feel in flow.  I share why this was and what I did get my creative juices flowing again. You'll learn: The key things that I reviewed in my business to help to feel moti...

In today's episode I'm sharing with you a snippet of a free training I delivered for a virtual summit.   You'll learn: What a foundation is and why it's so important for your business How to build the elements of your business How to attract the attention of the right client  One key strategy that will help you to supercharge your chances of attracting clients Resources mention...

In today's episode I'm joined by Dr Chantel Nicolas  who is the founder of the Nerd Startup incubator. Chantal breaks down the steps that she took to generate 5 figures in 60 days, organically and while she was in the final trimester of her pregnancy! Here's what you'll learn: The key things that you need to know before you start this outreach process How to start off a convers...

Not everything in your business has to cost you money.  In fact that there are some powerful tools that can help to make you more productive and won’t cost you a penny. In this episode I share: The 3 tools that I use in my business each day  How I use each tool to make me more productive  Tips for how you can use each of these tools in your business  Resources mentioned  To get Trello for free go...

Being a business requires you to juggle lots of different tasks. So in today's episode, my guest Donna Eade, is the founder of the Society of Professional Wedding Vendors aimed at helping those in the industry grow and streamline their businesses. In today's episode you'll learn: How to build a trusting relationship with the people that you work with and why this is so critical  The...

There’s a difference between working in your business and on your business.  Working on your business is essential to help you to see what’s working, what isn’t, what you need to change or what you need to do more of. In today’s episode I talk about the importance of having a CEO day in your business.   In today’s episode you’ll learn: The big difference between working on your business and in you...

I was going to call this episode 5 low cost marketing strategies, but actually every one of these strategies I’m sharing with you are completely free. Here’s what I cover in this episode: 5 free and easy to implement marketing strategies you can carry out in your business Some of the steps that you need to take to make these strategies  How this one strategy helped a colleague book new clients in...