Anne Samoilov: Product Launch Strategist, Producer, Author, Podcaster
The Fearless Launching Show with Anne Samoilov
The Fearless Launching Show is a podcast for entrepreneurs who want to bring their most important ideas to the world. I help course creators & coaches create successful launches with a simple, streamlined system so they don’t have to depend on cookie-cutter strategies. DM me if you want to chat!
Author
Anne Samoilov: Product Launch Strategist, Producer, Author, Podcaster
Category
Podcast website
Latest episode
Jul 9, 2024
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Episodes
Is it time to move beyond JUST online courses? 10.08.2020 25:20
This is episode 276 of the Fearless Launching Show. Today we’re talking about that moment that happens for all online entrepreneurs where we ask the question -- do I really need another online course? Or do I need something more?" This week I'm covering 5 actions you should take if you’re ready for something beyond an online course! We all start needing to learn things. So we take the courses, we...
The Two Sides To Every Launch - Which one are you missing? 03.08.2020 19:55
Have you ever wondered why your launch didn’t work...even after you download the complete checklist, do all the things, run all the ads, and can honestly say you’ve even written/sent multiple multiple closing day emails. Today I’m going to share with you exactly what you were missing--even if you followed a perfect launch blueprint. Just like there are 2 sides to any story. There are 2 sides to l...
Stop Waiting For Feedback (3 ideas to help you get started) 27.07.2020 19:27
We wait for a lot of things in our lives...the right time, the perfect conditions, when we're older, when we have more money, when we've got a house. And in our business, sometimes people wait for the sale, the call, the list to grow...for people to give us feedback (and social proof). What if you have no social proof, testimonials, or case studies ... how are you going to sell your services or pr...
Having Simple & Streamlined Launches Is NOT Impossible: Here’s why 20.07.2020 18:42
This week, we're going to talk about the dream of the streamlined and simple launch. Which is funny, because it's so easy to make our launches harder than we need to. Even though we try to keep things simple...it is so easy to make simple parts of the process and your launch harder than it needs to be. It could be a mindset issue or block or some limiting belief--and you know what? It almost doesn...
How the right systems, people, and tools can impact your launch (the good & the bad) 13.07.2020 29:25
Raise your hand if you’ve ever experienced one of these launch challenges… Something didn’t work or simply BROKE during a launch – a tool, a person, a strategy You struggled to find the right person to help you set up your launch or new course You couldn’t decide what course builder or email platform to use You didn’t give yourself enough time And if any of the above has happened, then you may hav...
Turning Your Ideal Customer into your Actual Customer 06.07.2020 14:55
This week we’re going to be talking about your IDEAL CUSTOMER… this is one of the first things you’ll do (hopefully) when you come up with your idea for a course or a coaching program or even a new service. BUT..today we’re going to go beyond the ICA AND ANSWER THE QUESTION... I know who my Ideal Customer is NOW WHAT? So, if you want to know how to turn your ideal customer into your actual custome...
Ready to beat launch overwhelm? Create this tool before your next launch 29.06.2020 14:32
How much time are you wasting before launches, trying to recreate what you did during your last launch or creating content/communication/stuff from scratch? Today I’m sharing the #1 thing you should create right now to avoid all the headaches, stress, and overwhelm that people tell you launching causes. No matter if you’re new to the launching game or you’ve been doing it for years, this is the on...
Are you still focused on a product you don't want to sell anymore? 14.06.2020 23:53
In this episode, we're talking when it's time to say goodbye, to a product, a service, a course, a business...something you might be doing or selling in your business. Letting go, being flexible, knowing when something isn't working for you...these are key skills of being an entrepreneur. But with all the coaching available on the internet, you might not know when it's time to stop or shift focus...
Common Launch Mistakes At Every Stage Of Your Business 28.05.2020 31:24
Whether you're dreaming about your first launch or you're more experienced...you probably know that mistakes will happen. Today's episodes reviews some of the most common mistakes you might make at every stage of your business! If you want to learn more ways to improve your launch by looking at the potential downfalls, well, my friend I've got you covered! Over the years I've identified different...
The Truth About Listbuilding For Your Launch 15.05.2020 25:02
Have you ever launched to crickets? I mean, no one on your launch waitlist...no one waiting to say, "me, me, me!" Today's episode is a pulled for a recent Facebook Live all about ListBuilding for your Launch. Here's what we cover: *6 mistakes everyone can make and fix in the same day *How long before your launch you should be building your list *The truth about the size of your list and making mor...
267: Updating Your Online Course? Here's How To Get Started 20.04.2020 18:49
Do you have an online course you've been launching or selling for awhile? Have you updated it recently? Whether your answer is yes or no, it's important to review the content in your program regularly...if for nothing else than to confirm everything you share is relevant! So, today, we're diving into this process that I've used on my own products, on client products, and where you can get started...
266: Breaking Your Launch Into Phases 19.04.2020 16:59
Today we're going to be talking about why I break my launch into four phases. If you'd like to go deep into these 4 phases, make sure to sign up for my webinar: https://annesamoilov.com/masterclass First, before I plan anything and before I get started on the work...before I even really fully think through the launch, I break it, I break it apart into four different phases. There are four really g...
265: Are You Playing The Launch Comparison Game? 13.04.2020 10:53
Today's episode is for you if you find yourself comparing yourself or your business to what other people are doing in their businesses. Read the post and dive deeper here: http://www.annesamoilov.com/launch-comparison-game/ Imagine this: you’re planning your launch, getting things done , feeling great about your progress and then it sneaks up on you...the launch comparison monster. You’re handling...
264: Are launches still working? 07.04.2020 32:58
Launches can be kinda scary… We've all seen the ones that are wildly successful and launches that don't work at all. The pie in the sky dream launch stories followed by complete dead in the water disasters. And both make you want to run for the hills and never utter the word launch–much less actually try to launch something of your own. But if you haven't launched yet – you should know something....
263: Feeling Squeezed? My mantra for moving forward 28.03.2020 22:38
Today I'm sharing a mantra that I created over 10 years ago when I wrote/launched my first product - The White Space Solution ebook. Scroll down to get a reserve a free copy of the latest edition - free from now through April 2020. Have you ever felt squeezed in your life or business? Unable to move? Completely stuck? If you're reading this around the time I'm publishing this, then there's a good...
262: 4 Ways To Experiment Better In Your Business 09.03.2020 25:47
Today's episode is all about how to experiment better in your business...this even applies to your launches too. In February, I hosted a very informal Launch Love challenge...the plan was to post videos on IGTV and then repurpose those as short podcast episodes. There were 4 main places that could have made the entire experiment more successful help me reach more of you! Listen in as I share my ho...
261: Do A Launch Inventory (thank me later) 06.03.2020 10:46
The simple practice that makes launching so. much. easier. Taking inventory is something you normally want to do before you start working on your launch, but in reality, you may end up discovering the inventory as you go along. Make a list of everything you might consider something you can use for your launch. Your inventory should consist of THREE types of “assets” - you may find these already ex...
260: Revise, Update, and Repurposing Oh my! 06.03.2020 7:54
Repurposing your content is probably the best thing in the world you can do. Repurpose doesn’t mean a straight cut and paste...but it does mean you get to use the exact content in a different format. Not only will this save you loads of time, but it’ll allow your best content to be consumed in different ways. And of course, this means that you get to reach more people. Go back to your inventory of...
259: Why we need a little notice when you're launching 06.03.2020 7:53
Why we need a little notice (And Why It's Important) People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way. Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful? Simple - they take people on a journey with you....
258: Take Us Behind The Scenes (even on a bad hair day) 06.03.2020 8:45
Grab the full guidebook for this challenge here: https://bit.ly/launchlovechallenge People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way. Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful? Simple - they ta...
257: Not ready to say yes? (That's a good thing) 24.02.2020 9:51
Today’s prompt is important because as you’re going along in your business, you’ll be faced with lots of choices--lots of people who want to work with you, lots of courses to help you be a better business owner, tons of tools to choose from, and you’ll have to choose who you say yes and no to. Starting today - I want to encourage you to say no to anything that doesn’t give you an immediate, “OMG I...
256: Closing loops (getting to a "yes" or a "no") 24.02.2020 7:54
Download the full challenge guidebook here: https://bit.ly/launchlovechallenge Watch the video here: https://www.instagram.com/tv/B8txeWVJrcO/ Today, we're talking about follow up and why it's so important whether you're doing a traditional live launch or not. There are a few types of follow up you might have to complete today. First, there’s the type of follow up we all need to do. Emails and vo...
255: Set These Dates First For Your Next Launch (Even If It's Saturday) 22.02.2020 6:46
No matter what day of the week it is, sit down right now and set a few dates to help you start your launch map. Why? Because even just a few dates will give you that tiny bit of structure to start thinking about your launch, what needs to happen by each date and give you a little nudge to get to work. Watch this episode over on IGTV too: https://www.instagram.com/tv/B8mOgUdJqwB/ If you want to div...
254: Why You Need Someone Willing To Tell You You're Wrong (Sometimes) 22.02.2020 7:42
Want to watch this on IGTV? Watch here: https://www.instagram.com/tv/B8kAWEnJIhe/ Who are the people you know have your back, support you, call you on your “stuff" and remind you when you’ve gone off track? Think about people who’ve been friends, clients, maybe family members, besties, classmates...anyone who’s taken a role to remind you to keep going. Who will hold you up when you’re not sure you...
253: What's Your Best Channel? 14.02.2020 7:48
What's Your Best Channel? (plus a rant) When you’re first starting out planning a launch, even starting your business, you might find yourself wanting to be everywhere all the time. Now’s the time to look at the various places you show up online and offline...and where you’re getting the most feedback or having the most conversations. This can be as simple as noting that you have a growing audienc...
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