The Fairy BOSSmother Show

Meet Liz Patel. At 12 years old, Liz started making her own skincare. Now? Her products from A La Glow replace 12-step routines. But if the product’s that good, why haven’t you heard of it? I’m Talyn Rahman-Figueroa, your personal brand expert and on today’s episode of the Fairy BOSSmother, I’m helping Liz stop blending in and finally take the spotlight she deserves.  Can I help Liz step into the...

Meet Andrew Pandolfo. On paper, he’s a financial advisor. One of many. Smart, reliable, professional. Just like the others. But Andrew isn’t like the others. He just hasn’t been telling that story…until now. There’s a reason he got into this work. It started with his grandmother. And once we get to that part of the story, everything changes. I’m Talyn Rahman-Figueroa, your diplomat turned personal...

Meet Dr. Rajesh Kumar. He’s a medical doctor who started a climate change magazine. But here’s the problem: no one’s reading it. His content is technical. His brand is missing. And the audience he really wants to reach, kids, would never find him. This is a man with credibility, urgency, and heart. But none of that shows up in his brand. I’m Talyn Rahman-Figueroa, your personal brand expert and Fa...

Meet Mercedes Pepper. She’s the founder of Nation Botanics , a skincare brand rooted in sustainability, designed for faces exposed to the elements.   Her products are stunning. Her mission is bold. But her messaging? Confusing. Technical. And too easy to scroll past.   Mercedes came on the show hoping for some direction. What she got instead… was a reckoning.   I’m Talyn Rahman-Figueroa, your dipl...

I’m meeting with Dio Gomez, a talented graphic designer for small businesses. Dio started her business in the height of COVID-19, but even after 5 years, Dio is seriously lowballing herself. Dio thinks she has a brand, but her lack of focus and confidence is only attracting customers who are keeping her small. I’m Talyn Rahman-Figueroa, and my job as your personal brand expert is to give small bus...

I’m meeting with Ajeyhia Brown, a virtual assistant from Sweet Breeze VA who has quit the rat race to start her own company. Ajeyhia has been working with a business coach who got her started on Instagram, but she still has zero clients. Ajeyhia is now looking for help to get her brand reviewed so that she can get her business on track and close those dangerous marketing gaps, if she hopes to get...

I’m meeting with Shasterin Valentin, a bilingual clinical social worker and founder of Respira Wellness .  Her business is just a year old, but she’s already hitting a wall. Like many founders, she’s trying to include everyone, even though she thought focusing on BIPOC women made her niche specific enough. But there are gaps in her messaging that she probably can’t see. I’m Talyn Rahman-Figueroa,...

I’m meeting with Stacey Laviolette, the creator of My Friend Toothy® , a companion plushie for kids going through the milestone of losing their teeth. Stacey has done all the right things for her business. She trademarked her brand. Promoted the product in the media. She’s even preparing to pitch on Dragon’s Den. But despite all of that, something is still missing. Stacey is showing up for the bus...

I’m meeting with farmer and fermentation expert, Kelly Caisse of KD Crop Farm . Kelly has been in business for 20 years and is stuck when it comes to attracting the right clients, especially during low season. Kelly believes she’s made a good effort in showing up in her business, especially with all of the changes she’s made to her marketing, but there are gaps that she probably doesn’t see. I’m T...

Meet Mel Calabrese, an embroidery artist of The Mama Mel Collection , whose sentimental keepsakes are blowing up on Etsy. Her work is beautiful. It’s personal. And it’s in high demand. But here’s the problem—without a website, she’s stuck. Custom orders are hard to manage. Scaling feels impossible. And time? It’s running out faster than she can fulfill the next request. Can she protect what makes...

Today on The Fairy BOSSmother Show, I’m meeting with caregiving coach, Pam Landry —also known as Coach Pam. Pam has made decisions that most people never even have to think about. She’s been in the trenches with families navigating life-and-death situations, and she’s taken all of that real-life experience and turned it into something powerful: a coaching business that supports caregivers through...

I’m meeting with massage therapist, Milvette Betancourt - who owns a business called ‘A Little Time For You’ . But she’s struggling to grow her business because she’s stuck in a hamster wheel, servicing her clients and being in the same physical space as them. I’ve seen it before! There are gaps in their branding, and they just need someone to show them where that problem is.  That’s where I come...

Meet Nicole Whitworth. She’s a nurse educator and the founder of My Nursing Tutor - a TikTok expert with over 130,000 followers helping nursing students pass their exams and survive school. But despite her massive audience, Nicole is still hustling. She’s not making the kind of income you’d expect with that kind of following. Why? Because like so many content creators, Nicole doesn’t have a brandi...

Meet David Marks - an employee of wrsi.fm, a local radio station in Massachusetts. David came on this show looking for a connection, but instead, he got THIS! Who is he? Where did he come from? What does he want? Where does he want to go? These are questions that have been lurking around in his head, and it’s yet to be uncapped. Do you think the Fairy BOSSmother will be able to get that out of him...

I’m meeting with Shawniel Chamanlal - a manifestation coach and therapist, who is struggling to align all of the different hats she wears for many of her businesses. Now we’re going to find out what’s holding her back. I’m going to put her brand under the spotlight, call out the gaps, and show her how to bridge that gap. Stick around because this episode is full of a lot of “a-ha” moments for Shaw...

I’m meeting with the Workflow Wizard himself, Daniel Whitworth - an automation specialist who just started his business and is ready for a serious leveling up. Daniel believes he’s done a great job putting himself out there, from networking to rebuilding his website. But there are a few gaps in his marketing that are costing him money. My job as your Personal Brand expert is to give real feedback,...

What would happen if someone took a hard, honest look at your brand - your website, your social media, your online presence, then told you what was holding you back? That’s what I’m doing with my guest, Liz Pipitone, who has a content repurposing agency and is struggling to get the right clients and stand out. I’ll be breaking Liz’s brand down, piece by piece, and give them real feedback - no fluf...

I’m meeting with chocolatier, Tarah Warner of "Truffles by Tarah", who feels stuck when it comes to attracting the right clients, especially during low season. Tarah believes that she’s made a really good effort in showing up in her business, especially with all of the changes she’s made to her marketing, but there are gaps that she probably doesn’t see. I’m about to look at Tarah’s brand, no filt...

What happens when you feel like you’ve made so much progress in building your personal brand yet business is still slow? Meet Nadja Fromm, a newly created business consultant who left her cushy corporate job to build her dreams from scratch. Originally from Germany, Nadja moved to the US and rediscovered her passion for working with start-up entrepreneurs as part of Fromm Consulting. With the rock...

A few years ago, Noura Almasri from Noura’s Books - worked with me to realign her brand. She is a brilliant tax strategist, but her business identity didn’t reflect her value. In this episode, we check back in—after the transformation—to see just how far she’s come. From unclear messaging and playing small… to becoming a voice of clarity, confidence, and strategy in her industry. Want a breakthrou...

What happens when you start taking yourself more seriously in your business? Meet Tatiana Cole, a newly rebranded Income Strategist, who has been working in her business for six years, incorrectly calling herself a Business and Success Coach. A year since her rebrand, let’s hear how Tatiana has evolved and whether investing in her personal brand was worth it.  If you are a small business owner and...

I’m sharing the lessons I’ve picked up from building my personal brand consultancy in a foreign country. From tackling new markets to overcoming cultural obstacles, I’ll give you practical tips that can help small business owners grow and stand out in new environments. If you're ready to transform your personal brand and share your journey, apply now to be a guest on my podcast and get the chance...

I wanted to share an unforgettable experience I had at an Incubus concert. But as I watched them perform live, I felt a whole mix of nostalgia and then a big realization hit me. Have you ever been so captivated by a band or artist that you felt a deep connection with them only to realize that you knew very little about them? Well, that was me. 5 Keys You'll Learn in this Episode: What it Means to...

Did you know that 99% of business owners are missing out on their biggest asset, which they already have, but they aren't using. Imagine a business owner turned their struggling business around by simply sharing their personal story. In this episode, I'm going to share why sharing your personal story will get you more high-paying clients and make you different from your competitors. I will also sh...

Have you ever felt weighed down by how others perceive you? What do other people think about you, how do you think about yourself, the words you use to describe yourself, the internal dialogue you have to yourself? If so, today's episode is just for you. Now imagine if you can free yourself from the fear of judgment and use that energy to build a powerful personal brand. Sounds intriguing, right?...