The Espresso Hour

Learn to become a premium ghostwriter: https://a.co/d/bfxqp50  In episode 23 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their philosophy for building a business around their optimal lifestyles.  (00:00) Intro  (02:27) The Castle vs. Prison framework  (04:26) Our team-hiring philosophy  (07:11) The key to building a castle  (11:57) How we’re creating our ide...

Download our FREE Premium Ghostwriting Blueprint: https://premiumghostwritingblueprint.com In episode 22 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new ghostwriting book and the viral strategies they used to launch it. (00:00) Intro  (00:23) Cole launched a new book!  (04:27) Most common book questions  (08:21) Our free ebook launch framework  (17:03)...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com  In episode 20 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm their projects and ideas for the rest of the year.  (00:00) Intro  (02:37) The early 20s syndrome  (06:37) A framework for new opportunities  (08:24) Dickie’s early 20s  (11:53)...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 20 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thoughts as they move into a new studio.  (00:00) Intro  (00:29) The start of a new chapter  (06:29) Ideas for our new studio  (10:57) How we optimized our Miami lifestyl...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 19 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk in depth about the different parts of their new business.  (00:00) Intro  (04:25) The biggest bottleneck of our business  (07:37) Macro vs. micro bottlenecks  (10:39) When should you l...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 18 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk in-depth about the season of monk mode they embarked on (and the lessons they learned).  (00:00) Intro  (02:55) The one thing we hyper-focused on  (04:51) How to achieve more by doing...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk more in-depth about their bottleneck analysis and the different stages of doubling your business.   (00:00) Intro  (02:15) Bottleneck analysis  (06:54) Our doubling roadmap  (10:20) Ho...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their takeaways from their Mexico Mastermind.  (00:00) Intro  (02:23) The 10-80-10 Rule  (05:22) Why you need to have recurring team meetings  (08:22) The wrong thing business...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 15 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email.  (00:00) Intro  (02:40) Difference between referrals and affiliates  (03:39) Why word of mouth trumps every form of mar...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email.  (00:00) Intro  (01:55) Cole's missed product opportunity  (06:12) Dickie's strategy for product improvement  (09:39) Unexpected benef...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email.  (00:00) Intro  (01:36) The Ship 30 email course  (07:59) Why email courses are better than newsletters  (17:03) How we left money on...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their insanely productive whiteboard session, advice on scaling a business, and potential job opportunities!  (00:00) Intro  (00:41) What was our session all about?  (02:25) Laying out the p...

Looking to make $10,000/mo as a premium ghostwriter? Apply to join our 4-Week Intensive Ghostwriting program: https://dickie650998.typeform.com/to/... In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through how they're updating their core values, purpose, and mission statement to build a $10,000,000 team.  (00:00) Intro  (00:59) Wins from the Ghostwriting program  (03:19...

Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole discuss the beta launch of their Ghostwriting Cohort and what they learned from their sales calls.  (00:00) Intro  (00:27) Idea to execution  (01:27) Tig...

Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thought process for creating, promoting, and launching their $60k ChatGPT Webinar  (00:00) Intro  (03:03) Coming up with the idea  (04...

Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com  In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole stress-test their 7-figure ghostwriting product.  (00:00) Intro (00:16) Why we're building in public (00:58) What's happened in the past week (03:38) Su...

Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm how they'll build a 7-figure education product from scratch.  (00:00) Intro  (01:14) New ghostwriting project?  (06:15) Biggest challenges wit...

Want more FREE digital writing frameworks &Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com View Dickie's 5 YouTube takeaways here: https://twitter.com/dickiebush/status/1608447250228826113 In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about lucrative writing side hustles, YouTube plans...

**This is the FIRST and ONLY time we share this framework publicly.** After listening to this episode, you will walk away with our exact proven process for... • Publishing short-form “outlines as content.” ​• Expanding proven short-form content into long-form content. • ​And resurfacing your best content over and over again (allowing you to schedule content months in advance, and build your audien...

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about curing copywriting amnesia, writing viral threads with a small audience, and success shortcuts that supercharged Ship 30's growth. (00:00) Intro (00:10) If you woke up tomorrow with copywrit...

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the right time to start a newsletter, the best writing advice, and fears of AI.  (00:00) Intro  (00:10) What’s something you used to think was true about writing that you now know to be untr...

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about making your first $1 online, pivotal career moments, and leaving Twitter. (00:00) Intro (00:13) How did you make your first $1 on the internet? (10:35) Are you bullish on the "new Twitter"?...

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about viral tweets, morning routines, and ways to 10x your newsletter growth. (00:00) Intro (00:15) How can you drink a double espresso and still function? (00:54) What was your first viral tweet? (05:07...

Tired of staring at a blank page, banging your head against the wall figuring out what to write about? In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole will introduce you to a framework we've taught to over 5,000 Ship 30 students over the past 18 months: The Endless Idea Generator. We will break down: • How The 2-Year Test can help you uncover dozens of new topics to write abo...

In this week's Digital Writing Compass Interview, we hosted our friend Justin Welsh. Justin is one of the fastest-growing digital writers on Twitter and one of the creators we've learned the most from over the past 6 months. In this episode, we talked about:  • His system for creating (and repurposing) viral content • How Justin tripled his Twitter audience in 5 months (from 50k to 150k) • His fra...