The Entrepreneur's Hour with Fexingo: Daily Talks on Small Business, Side Hustles, and Solo Founders

This episode dives into the story of a career coach who landed a $5k monthly retainer from a single LinkedIn post. Lucas breaks down the post's structure: a problem statement, a case study, and a clear offer. Luna explores why this worked: the post targeted a specific niche (marketing directors at B2B SaaS companies under 50 employees), showed proof of results, and made it easy to say yes. They di...

Episode 80 of The Entrepreneur's Hour breaks down how a single pet sitter in Austin, Texas, built a recurring 10k monthly revenue without a single app download or platform dependency. Lucas and Luna walk through her three-step system: hyperlocal Google Maps presence, a referral program that pays in cash same-day, and a simple recurring calendar booking via text message. They discuss why avoiding W...

In this episode, Lucas and Luna explore the counterintuitive story of a solo baker in Portland who deleted her Instagram account and saw monthly revenue jump from $14,000 to $20,000 within three months. They break down the three specific changes she made: shifting from social media to a text-message list, raising prices by 25 percent, and focusing on repeat customers rather than new ones. The host...

Episode 78 of The Entrepreneur's Hour digs into the consulting model that most solo operators overlook: inbound-only sales. Lucas and Luna break down how a brand strategist in Austin grew from zero to $50k monthly revenue without sending a single cold email or DM. They examine the five-step content system she built — LinkedIn essays, a free audit PDF, a weekly email series, a low-ticket offer, and...

This episode unpacks the counterintuitive lead-generation strategy that solo consultant Dana Morales used to build a $15,000 monthly client roster. Instead of cold pitching or running ads, she packages her core insights into short, hyper-specific 'audit' PDFs and shares them on LinkedIn and in niche Slack communities. Lucas walks through the exact path: how she identified the one question her idea...

In this episode of The Entrepreneur's Hour, Lucas and Luna unpack how a solo brand strategist, Maya Chen, built a 30k monthly revenue agency using a retainer-first model. Starting from zero clients in early 2025, she landed her first retainer by cold-emailing a local fintech startup with a specific audit, then scaled to six retainers by June 2026. Lucas breaks down her three-step funnel: the free...

In this episode of The Entrepreneur's Hour, Lucas and Luna explore how a solo florist in Portland built a $20,000-a-month business without holding any inventory. They break down the 'zero-inventory wedding model' — contracting blooms from local farms only after booking clients — and how it eliminates the #1 cash-flow killer for small makers: unsold stock. The episode walks through the specific num...

In this episode, Lucas and Luna dive into the story of Marcus, a solo handyman in Portland who scaled his business from sporadic repair jobs to $50,000 a month by launching a subscription-based maintenance plan. They break down how he priced his plans, acquired his first 20 subscribers through a neighborhood Facebook group, and reduced his marketing spend by 70%. Lucas explains the unit economics...

In this episode of The Entrepreneur's Hour, Lucas and Luna explore how a solo CPA in suburban Phoenix built a $40,000 monthly automated tax practice with just 15 recurring clients. They walk through the specific software stack, the flat-fee subscription model that replaced hourly billing, and how she used a simple client portal to cut 30 hours of admin per week. The host discusses the shift from c...

In this episode, Lucas and Luna explore how a solo baker in Portland scaled to $100,000 monthly revenue using a pop-up model with zero ads. They break down the strategy behind rotating locations, limited drops, and community-driven demand. The hosts discuss the numbers: $3,500 per weekend pop-up, 10 events a month, and 85% repeat buyers. They also talk about the risks of pop-up fatigue and the sol...

Lucas and Luna unpack the story of a solo management consultant in Chicago who ditched the hourly billing model and started charging for outcomes. They walk through the psychology of value-based pricing, the math behind a single engagement that paid triple her old monthly rate, and why most freelancers underpriced themselves not because of imposter syndrome but because they confuse effort with val...

In this episode of The Entrepreneur's Hour, Lucas and Luna dive into the story of Sarah Chen, a solo baker in Portland who scaled her gluten-free pastry business to $100,000 a month using a pop-up model. They break down her specific strategies: partnering with coffee shops for low-risk weekend slots, building an email list of 4,000 superfans, and using scarcity-driven pre-orders. Lucas explains th...

Episode 69 of The Entrepreneur's Hour. Lucas and Luna break down the story of a solo strategy consultant in Austin who hired her first full-time employee at $55,000 salary before she had enough recurring revenue to cover it. They walk through the specific 'advance retainer' tactic she used with two existing clients to front-load cash, the spreadsheet structure she used to model breakeven, and the...

In this episode, Lucas and Luna break down the specific numbers and strategy behind a solo baker who reached $100,000 monthly revenue using a pop-up model. They walk through the cost structure, location selection, and customer acquisition tactics that made it work, including a detailed look at the baker's Instagram strategy and how she managed inventory risk. The hosts also discuss why pop-ups are...

In this episode, Lucas and Luna dive into the playbook of a solo landscape designer who built a $25,000-per-month business by pivoting from direct client work to running a referral-only agency model. We break down how she systematized her subcontractor network, used Google Local Services ads to generate leads without a website, and maintained a 95 percent referral rate within two years. This is no...

Episode 66 of The Entrepreneur's Hour explores the pop-up model through the story of a baker who scaled from weekend farmers' markets to $100k monthly revenue. Lucas and Luna break down the specific tactics — limited-time offerings, scarcity-driven marketing, and low overhead — that made it work. They discuss the psychology of urgency, the power of pre-orders, and how to manage cash flow with no p...

Episode 65 of The Entrepreneur's Hour: Lucas and Luna break down how a solo plumber in Portland hit $15,000 monthly recurring revenue by switching from one-off emergency calls to a preventive-maintenance membership model. They walk through the specific pricing tiers, the 'surge clause' that protects the plumber during peak season, and how he converted his existing one-time customers without a sing...

In episode 64 of The Entrepreneur's Hour, Lucas and Luna break down the BRRRR method—Buy, Rehab, Rent, Refinance, Repeat—and how one solo house flipper in Phoenix used it to acquire three rental properties in twelve months with virtually no cash out of pocket. They walk through the actual numbers: a $185,000 purchase, $40,000 in rehab, a forced appraisal of $310,000, and a cash-out refinance that...

Most service businesses chase one-off jobs. But what if you could turn handyman work into a subscription? In this episode, Lucas and Luna break down how a solo handyman in Austin built an $80,000-per-month business by shifting from project-based pricing to a membership model. They walk through the exact pricing tiers — $49 for virtual consults, $199 for priority scheduling, $499 for unlimited mino...

When sales stalled and the bank account hit zero, Portland baker Jenna Torres had to act fast. She didn't raise prices or hire a marketing agency. Instead, she ran a 90-day cash sprint — a hyper-focused promotional calendar built entirely around pre-sales, bundles, and scarcity. In this episode, Lucas and Luna break down how Torres generated $18,000 in cash in just 90 days, why pre-selling beats d...

Episode 61 of The Entrepreneur's Hour profiles Mark, a handyman in Portland who hit $80,000 a month by switching from one-off repair calls to a subscription-based home maintenance service. Lucas and Luna break down how he identified the recurring revenue opportunity in a traditionally transactional trade, the pricing structure of his 'Home Harmony' membership tiers, and the operational tweaks that...

In this episode of The Entrepreneur's Hour, Lucas and Luna dive into the story of a solo baker who grew a pop-up operation into a 100k monthly business. They break down the specific levers: social media scarcity loops, venue partnerships that cut overhead to zero, and a pre-order system that eliminated waste. Along the way, they ask the hard questions about capacity, burnout, and whether pop-up is...

Episode 59 revisits the pop-up bakery model that previously worked for a solo baker, but this time with a twist: a former corporate events manager who scaled from zero to 100k monthly revenue in 14 months using a no-kitchen, no-lease, pay-what-you-scan approach. Lucas and Luna break down the financial mechanics behind her unit economics — 65% gross margin, 8% rent cost, and a 3.2x repeat purchase...

In this episode, Lucas and Luna dive into the story of a solo baker who scaled to $100,000 monthly revenue using a pop-up model—no storefront, no ads, just strategic location partnerships and scarcity. They break down the specific tactics: choosing high-traffic weekend farmer's markets, leveraging Instagram Stories for real-time location drops, and using a pre-order system to manage demand. The ho...

In this episode, Lucas and Luna break down the story of a solo baker in Portland who scaled her artisanal bread business to $100,000 per month using a strategic pop-up model. They explore how she leveraged scarcity, Instagram marketing, and partnerships with local coffee shops to create a cult following without a permanent storefront. The hosts discuss the economics of pop-ups, including low overh...